EP 30: Make your talent acquisition process unforgettable by understanding how marketing, talent acquisition, and core human needs converge w/ Meqa Smith

The Breakthrough Hiring Show: Recruiting and Talent Acquisition Conversations

Contenuto fornito da James Mackey: Recruiting, Talent Acquisition, Hiring, SaaS, Tech, Startups, growth-stage, RPO, James Mackey, Diversity and Inclusion, HR, Human Resources, business, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, Social Media Re, James Mackey: Recruiting, Talent Acquisition, RPO, James Mackey, HR, Human Resources, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, and Social Media Re. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da James Mackey: Recruiting, Talent Acquisition, Hiring, SaaS, Tech, Startups, growth-stage, RPO, James Mackey, Diversity and Inclusion, HR, Human Resources, business, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, Social Media Re, James Mackey: Recruiting, Talent Acquisition, RPO, James Mackey, HR, Human Resources, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, and Social Media Re o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

1+ y ago 48:32

MP3•Pagina principale dell'episodio

Meqa Smith, Founder of The Unforgettable Agency, joins host James Mackey for an unforgettable, philosophical, and at times heady discussion about talent attraction, talent engagement, talent retention, creating a company with a clear mission and value proposition, and a lot more!

Episode Chapters

00:19 Who is Meqa Smith?

04:01 The similarities between marketing and talent acquisition

05:45 How can companies optimize talent attraction

07:45 The human operating system

09:55 What every human needs

11:12 Understanding what you’re actually offering employees

14:24 How do you package up and promote jobs using the seeking system

17:25 A company needs a clear mission and value proposition infused into it’s talent acquisition messaging to candidates

21:45 Don’t make a job description a job ad

25:02 Create a brand that stands for something

26:40 The key to talent attraction is having a brand and mission people can buy in to

30:02 Tactical steps to changing your company’s mission and purpose to align with human needs

35:33 The similarities between recruitment and dating

39:50 Using a human voice in job descriptions

43:30 You need to have 3-5 distinct values you can operationalize

45:30 Wrap up

Thank you to our sponsor, SecureVision, for making this show possible!

Our host James Mackey
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Thanks for listening!

143 episodi

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