How CROs Can Flip the Relationship with Finance


Manage episode 328386730 series 2360925
Creato da Matt Heinz Heinz Marketing, autore scoperto da Player FM e dalla nostra community - Il copyright è detenuto dall'editore, non da Player FM, e l'audio viene riprodotto direttamente dal suo server. Clicca sul pulsante Iscriviti per rimanere aggiornato su Player FM, o incolla l'URL del feed in un altra app per i podcast.

This week's show is entitled, "How CROs Can Flip the Relationship with Finance" and my guest is Jamie Anderson, at Chief Revenue Officer at Xactly.

Tune in to hear more about how to navigate the relationship between CROs and CFOs while learning about:

  • the metrics you need to prioritize to promote productivity
  • how Xactly helps businesses as a data driven company
  • how to align aggressive yet innovative strategies between finance and marketing
  • key traits to posses when transitioning from a marketing role into a revenue role

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog starting 5/9/22 (search "Anderson"). I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to For sponsorship opportunities, contact

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