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Business, Jesus and Sweet Tea is a weekly podcast produced and hosted by Heather Heuman and Sweet Tea Social Marketing. The podcast was created for Christian business owners, entrepreneurs and leaders that need help to grow businesses with social media marketing, branding and insight from leading influencers getting results in this ever-changing marketplace. Plus, it has a huge desire to be an encouragement to you to use your gifts and talents from God to shine a light for Jesus in the marke ...
 
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I love Dr. Jen and I am so glad that she has joined me on this episode of the podcast talking about navigating being a women in leadership. What does it look like to lead as a Christian woman and navigate things like fear...of what will people think, making a mistake, dealing with imposter syndrome, loneliness and more. Dr. Jen Bennett is a passion…
 
Does Social Media make you uncomfortable? Many people feel uncomfortable posting 'all the time' on social media. Maybe you're an introvert, maybe it feels too personal, maybe you don't want to annoy people. I hear all sorts of answers. The reality is, social media is an amplifier. When you begin using social media to talk about your business, it wi…
 
If you were to start over in business, what would you want your business to look like? Does it look anything like what you're currently doing? There are so many reasons we can end up in a business that we are simply not that passionate about, whether it's chasing financial goes or listening to others over God and what we know to be true. In this ep…
 
If you've been around the Sweet Tea Social Marketing world for any length of time, you know I'm all about social media marketing. And I'm here to tell you that you can 100% use social media in your business strategy to grow in 2021. It will take time and it will take effort but I know that anyone can do it. Join my free Facebook group for Christian…
 
We all have thoughts about email marketing and we've all been recipients of those sleazy emails that just don't feel quite right. BUT... there is incredible power in using email marketing the RIGHT way and as Abbi states in this episode, when done correctly, email marketing has the ability to turn every dollar spent into $32. WOW! I loved chatting …
 
We are celebrating our 200th episode of the podcast! I seriously cannot believe we've made it this far but I am grateful for this journey and getting to show up each week with special guests providing great content for you. I'm very excited to share with you 15 tips from experts and influencers in the social media space. I asked them to give me 1 t…
 
If you are or have been a parent at some point, I believe you will resonate with this episode. Do you remember when you were sleep training your babies? All 3 of my children were VERY good sleepers from around 4 months old. We had their simple routine each night - new diaper, read a book, drink a bottle, go to sleep. To be honest, this routine woul…
 
Are you on the Clubhouse app? Currently, at the time of recording, the app is only available to those on iOS. However, the app will soon be rolling out to those who have an Android phone as well. What is Clubhouse? This app is an audio-only social platform where individuals can speak and hear on different topics. Just like an social media platform …
 
Niccie Kleigel is one of my favorite people and I'm excited to get to partner with her for an upcoming event and opportunity. Niccie is an author, life & business coach, and speaker who elevates others into THEIR SWEET SPOT where they get more out of life and work because they partner with God, know their divine purpose, and how to tap into all the…
 
Race and racism has been at the forefront of the media for the last year. You can't avoid it, and we shouldn't. However.... as Christians - we do have a different perspective and walk with a different understanding knowing that Christ loves and died for every single person regardless of the color of their skin. God doesn't make mistakes and didn't …
 
We all want to sell more online, right? Selling online doesn't have to be complicated but it can feel overwhelming if you don't know where to start. So I wanted to make make sure you're doing the best you can to be visible and ensure that you are actually showing up and proving to your audience that you're the real deal. Check out this podcast epis…
 
This episode with Troy Sandidge really hit the nail on the head for me. I love his C.L.O.V.E.R. framework - it's simple but powerful and I fully believe that anyone could apply these principles in their business and begin to thrive and have success. Check out this episode and what Troy's framework is all about. Troy Sandidge is a Growth Marketing S…
 
In this episode with Stefanie LaHart, we talk about all things social media platforms. Are any platforms truly dead? Is that even possible? How can you overcome FOMO and finding which platform is best for you. Stefanie LaHart is an expert on the art of building businesses in the golden age of social media. She helps companies grow and become profit…
 
This episode is FIRE! Like seriously, I encourage you to listen and have a pen and paper handy to take notes. While Ryann and I were talking all about SALES we covered a pluthera of things but we heavily focused on this things: The major differences between sales vs. marketing. Why is Ryann so passionate about helping female leaders with sales Th k…
 
I enjoyed this conversation with Dave and I think you will too. If you want to know what to stop wasting your money on with your marketing, be sure to listen to this episode featuring Dave Scott. During our conversation, Dave discusses how businesses need to craft a process, shifts that are happening with paid advertising and making sure that busin…
 
I recently shared on my social media that my husband and I traveled to Los Cabos, Mexico in January for our 18th wedding anniversary. Let me tell you that my DM's on Instagram and Facebook blew up with people asking me for details. So I thought I would create this helpful podcast episode telling you my tips for international travel during COVID-19.…
 
Are you using video in your social media marketing? If you're not - trust me when I say that you are missing out! Video receives exponentially more traction and engagement on social media than any other piece of content. I'm not here to tell you that you're video needs to be perfect but I am here to encourage you to simply get started. Be willing t…
 
I often think back to a conversation I had with someone who was interested in working with me. She was very direct and asked me, 'Heather, why should I work with you?' In that moment, I was caught off guard but tried to give her the best answer that I could. Long story short, we did not end up working together because I could not communicate well w…
 
I remember back to 1993 as I was heading off to college. I had my very first email address and had the ability to go to the computer lab (of all places) and have access to a computer whenever I wanted. Fast forward to today, 2021, and the devices and capability we have to 'get online' is unprecedented. We no longer have to go to a computer lab! All…
 
Cue Cher ... "If I could turn back time...' I've been in the online business world since 2011. I've made mistakes, done things well and learned many things along the way. As I look back on my time building businesses, the thing I wish the most is that I would have dreamt bigger. That I would have believed and trusted in the Lord that He is able to …
 
It's a new year. New opportunities for you to use the gifts and talents and the Christian leadership that God has given to you. Make no mistake about it, there are those who are looking for that Christ-centered leadership that is on your life - maybe they don't even know it. I'm excited about this brand new training - Success with Social Media in B…
 
I'm incredibly grateful for the journey God has had me on with my business. As we near the 200th episode, I'm reflecting on the past 3.5 years of our podcast and the honor I've had to sit and talk with some amazing people - Michael Stelzner, Nicole Walters, Mark Schaefer, Shane Sams and so many others. In this episode, we're going back into the vau…
 
Are you on the new social media app, Clubhouse? In this episode of the podcast, I'm sharing with you my experience and advice on the platform and some tips on how you can utilize it to your benefit in 2021. Join my FREE Facebook group : https://www.sweetteasocialmarketing.com/freegroup
 
We finally made it - it's 2021. How are you feeling about that? I'm grateful for this new year and am hopeful for what God is going to do in my life and business in 2021. In today's episode, I'm sharing with you four tips on how you can generate more reach and revenue in your business this year using the power of social media. It's not rocket scien…
 
Are membership sites the way forward for generating income in 2021? In today's podcast episode, I'm joined by Shane Sams who has created one 7-figure membership site and three 6-figure subscription models that has allowed his family to have the freedom they desired to have outside of a 9-5 job. Tune in for Shane's strategies and encouragement on ho…
 
We made it - the end of 2020. Regardless of where you're ending the year and whether it's been a good or bad year for you, please know this - 2021 can be a different story. Really and truly. I am grateful to get to be in the digital space and provide insight and strategy for Christian business owners to equip them to succeed online with social medi…
 
There truly isn't a shortcut to social media marketing success. It may seem like people are 'overnight successes' but most of the time we didn't see the years of work they put into their business before we saw their success. It may be cliche but utilizing social media marketing is truly a marathon and not a sprint. If you get into it thinking in 1,…
 
It feels that Facebook ads are potentially the single most confusing thing about social media marketing. Would you agree? I'm very grateful for the conversation I was able to have on this episode with Jackie Kossoff. She gives some great tips and insights for beginners and those just starting to get into Facebook ads. Tune in to today's episode if …
 
Can you do business with people who don't think like you? That is probably the question of the ages for us right now when everything in our society feels so polarized and divided. As a Christian and someone who has strong opinions about different topics and ideas, I've genuinely put some real thought into this question. Maybe you find yourself in a…
 
My journey as a business owner hasn't always been an easy one or the conventional one. In 2014, I started out creating my first business in the town I was living in in Kentucky. From there, I started my current business, Sweet Tea Social Marketing. Both of these businesses started with a desire to make extra income for my family, whether it was for…
 
In today's episode I'm joined by Abby Beattie - a musician, music teacher and composer who took a challenge to make an extra $250 in one month and created more than she ever would have expected. I had the joy of hearing Abby's story through a group we're both a part of and I knew I wanted you to guys to hear how Abby maximized this opportunity and …
 
Today's episode is for all the mamas and papas who are running a business and running kids - those chasing dreams and chasing babies. I'm joined by Brittany Bennion who in college had no desire to have children and then life happened and she met her husband and now they have 5 kids! The amazing thing is, Brittany has not had to sacrifice the dreams…
 
In today's episode I am joined by Jessica Freeman of Jess Creatives, a web design agency that focuses on serving her clients well and setting them up for success. We talk about the questions you should and shouldn't ask a web designer, why the differences in pricing and how you can go into a conversation prepared to hire a web designer that's best …
 
Should I have a Black Friday sale? It's that time of year again - Black Friday sales. And this year - many businesses are accommodating for the face that Covid-19 has caused business to change and can no longer have such big crowds in their stores. I've seen companies like Target, that are doing weekly sales for the entire month of November. As tim…
 
Today's episode I'm talking all about my Social Thrive Business Academy as the doors are opening for the final time this year! This is my invitation to you to join my academy because it's time to grow genuine relationships, increase your visibility and get your engagement on social media thriving SO THAT - you can have a business you love, make a l…
 
Several years ago I made the decision to refer to myself as a 'digital missionary'. It's not that I hadn't been that prior to that decision but I decided to use that phrase to describe myself and how I choose to run my business and show up for my clients. When you are a Christian that loves Jesus, it will impact how you show up in your business - e…
 
In this episode of the podcast, I'm inviting you to join my social media bootcamp. This is the very first time I'm doing something like this and I. AM. EXCITED! This bootcamp will focus on three things : Engagement, Video & Profit. And I will be showing you... 1. How to save time on Facebook and still get results 2. How to use your phone to make SM…
 
On today's episode of the podcast, I'm joined by Sandra Allen Lovelace who is a transformation mentor and coach who is a part of my Social Thrive Business Academy. We will be opening the doors to the academy October 8 and I didn't want you to hear just from me about the program but also directly from someone who is a part of what's been happening a…
 
In today's episode I'm joined by Jennifer Allwood, author of the new book, "Fear is Not the Boss of You'. I love talking with Jennifer as she is one of the most authentic people I have ever met. In our conversation, we talk about kicking perfection to the curb, our faith and how to relate to people. Jennifer has found freedom in her business, her t…
 
We're pulling one of our most listened to episodes out of the vault! And yes, I realize that at the time this episode is airing, we are currently in a pandemic that has shut down many, if not most, live events. That being said, if you are someone who hosts live events, you know that you begin the planning stages FAR in advance. I hope this episode …
 
Social media is always changing. Layouts, algorithms, all the things. If you haven't noticed yet, you probably will soon - Facebook has changed it's layout. ANNNNDDD.....it's a BIG change. In today's episode, I'm walking you through some of the changes that are making many of us feel CRAZY. Give yourself some grace... I find the desktop Facebook la…
 
On today's episode, I share with you tips for making the most of social media in your business. Here's a quick glimpse into those tips... Tell people why they should pick you Be curating user-generated content Speak directly to your dream audience Have personality Be direct with the action you want people to take To get your hands on my 31-day cont…
 
Are you thinking about starting a podcast? Before you start, I want to ask if you've considered whether or not this is going to be a distraction for you and your business. Starting a podcast just for the sake of having a podcast or because everyone else has one is a really terrible reason to have one. In today's episode, I'm joined by Mario Porreca…
 
Did you know my business journey started with Pampered Chef? And it was all because I wanted to do something fun with my friends? Back in 2006, we had just moved to Tennessee after being in Germany. I had attended a Pampered Chef party while still in Germany and the seed was planted. I had always wanted to be able to provide for my family while als…
 
When I poll business owners and non-profit leaders, the number one thing at the top of every list that they need help with is making social media feel manageable in their business. Can you relate? The honest truth is that you have to truly believe in the power of social media to be an asset in your business and you have to be willing to put in the …
 
I think it's safe to say that restaurants have been hit hard by COVID-19. This is the time to be thinking outside the box and setting yourself apart from the competition. In today's episode, I'm joined by Tracey Matney who has been helping restaurants with their marketing for years. Tune in as Tracey shares ways that restaurants (and all businesses…
 
Maybe now, more than ever, you're feeling the need to make some shifts in your business. Maybe the pandemic has caused you to see the great benefit social media can be to you and your business as nearly everything has been pushed online. In today's episode, I share with you 6 tips on how you can use the power of social media to shift your business …
 
Owning a business and being an entrepreneur is hard, and honestly, how many times do we make it harder on ourselves? In today's episode, I'm joined by Shae Bynes as she shares the mindset shift she has experienced of choosing grace over grind. Shae has learned how to lean into the 'unforced rhythms of grace' by recognizing the unfair advantage we, …
 
This episode is for all those needing a boost of encouragement and inspiration to lean into your God-given strengths and talents and to not look back. Christy Wright is an amazing woman who shares some incredible insights on how you can identify your gifts and what you're good at (if you don't already know), some mistakes we can make in identifying…
 
We are in a time of great shifting and change. Maybe what you were doing pre-Covid isn't working for you anymore and you're needing to pivot and change your approach - which isn't a bad thing! In this episode, I'm sharing with you 6 ways you can thrive in business and social media marketing. Now is always a good time to start using social media in …
 
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