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Welcome to Pretty Basic, a weekly podcast hosted by two, twenty-something year old best friends and digital creators, Alisha Marie & Remi Cruz. Each week they welcome listeners into their daily life for a special helping of the tea you're not getting from their wildly popular YouTube channels. From fun lighthearted conversations about dating to sharing their tips on how to feel more confident - each week you'll be left wanting more "content, baby, content." New episodes every Wednesday!
 
The Purpose To Service podcast is an audio outlet for women entrepreneurs who are ready to package up their knowledge and build a thriving service based business that fuels the life they desire. I’m your host, Alisha Robertson and through this show I share real life advice, my proven strategies for building your personal brand and gaining more clients and I chat with other incredible women who are not only crushing it in their industry but also building their business with intention. Whether ...
 
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show series
 
It’s been a minute! The girls are catching on everything and spilling all the tea. Logan Paul fights and Remi does too?? Alisha catches us up on Parallel Apparel and Remi chats through production of Cooking with Remi. Plus, Alisha goes full ride-or-die mode after finding a sketchy Venmo from Remi’s boyfriend, and Alisha is back on the dating scene …
 
Our resident reality tv expert, Alisha, takes a deep dive into the controversial world of reality television. Jerry admits that reality tv was the best escape at the beginning of quarantine. From the Real Housewives to the Drag Queens of RuPaul’s Drag Race. Your favorite cohosts also unpack the growing trend of problematic celebrities attempting to…
 
So last week, I let you in on a live coaching call where I walked Ianthia Ferguson through niching down and mapping out her signature framework. It's the first time that i have let you guys in on one of my coaching sessions so if you haven't checked out that episode go back and listen! This week I wanted to talk more about your signature framework …
 
Alisha and Ash have launched their new clothing brand!!! Remi and the sisters sit down to talk about their newly launch athleisure brand Parallel Apparel, two years in the making. They talk through everything from the creative process, all of the hurdles and bumps along the way, taking huge risks, learning so much about the business side of things,…
 
The 2nd half of the Selena tv series has arrived on Netflix! Alisha & Jerry are on the scene to see if the wigs have improved! Alisha reveals a shocking detail about the real-life Quintanilla family that the show left out! Jerry questions if the alleged Beyoncé cameo is foreshadowing for a potential spin off series?!…
 
A trip to Vegas becomes ICONIC as Remi runs into a few Pretty Basic fans which turns into one wild night you have to hear to believe. The chronicles of Alisha’s dating life continues and… guys just need to get their s*** together. Plus, Remi launches her new show “Cooking with Remi” and chats through the process of getting it launched and PB WON A …
 
The Handmaids Tale returns for their explosive fourth season! Alisha & Jerry review! Jerry’s back from his trip after visiting Salem, MA the site of the infamous witch trials! Alisha questions if she likes Elisabeth Moss’ character June Osborne. They theorize how the season will end & question if the real world is starting to turn into the plot of …
 
The girls chat this week with TikTok and fashion legend Nava Rose! She talks about how she draws inspiration for her videos and her creative process of filming, how to create original content and why it’s important to be unique, what it’s like blowing up in TikTok after being on YouTube for years, and gives advice to people trying to create trends …
 
It’s easy to get caught in the rut of working your typical 9 to 5 and living for the weekends, trying to save up for retirement to then live your “dream life” - but why aren’t we living our dream life now? Alisha is talking this week about how we can find passion in life, why thinking outside of the box can make you successful, and how to make chan…
 
Attracting your clients goes deeper than just creating great content and pitching people in their DMs. In fact, it starts with the brand you're building. This week on the podcast Im doing something that I have never done before and and letting you in on a coaching call! On the show this week you'll hear me coaching TV Host, freelance writer, influe…
 
Alisha’s New Years resolution of reading A BOOK comes to fruition! In their tradition of reviewing all things entertainment, your favorite social distancing cohosts unofficially & unapologetically start their very own book club! Jerry reveals he may enjoy listening to books on Audible more than actually reading?!…
 
This week I want to talk about messaging and positioning. One of the best ways to attract new clients is to position yourself as an expert in your industry. When someone thinks about building a business with intention. Im one of the people that pops into mind because I have spent years telling ya'll that I want to help you to build your business wi…
 
Take some notes this week as the girls have a super informative chat with good friend and Sr. Manager of Influencers+Partnerships at Summer Fridays, Thu Do. She shares all her knowledge of breaking into the influencer space from behind the scenes, tips on how to grow your career, what brands are actually looking for from influencers, and so much mo…
 
Help us, Alisha & Jerry, you’re our only hope! Happy national Star Wars day! Today is all about the appreciation for the franchise that made so many groundbreaking special effects possible in film today. Jerry geeks out & reveals how much he adores the late Carrie Fisher. Alisha comes to terms with her love for Darth Vader. Get ready for a Star War…
 
This last year has tested a lot of relationships, including Remi and boyfriend Cal. No question is off limits this episode as they share everything about relationships and living together during quarantine. Things like biggest fights and working through them, managing time together and apart, what it’s like moving in together so soon after dating, …
 
I feel like my mission in life is to help women like you. So coaches and online service providers or those who are aspiring to be, to 1. push past the mental barriers that are holding you back from leaping into your idea fully and 2. To help you to build a sustainable business with intention. A business that will last more than just a few months bu…
 
Your favorite social distancing co-hosts have finally been vaccinated & review their experiences! This episode is full of Hot Topics ranging from Demi Lovato’s insensitive response to the passing of DMX to Khloe Kardashian’s controversial selfie mishap. Bachelor Nation has been making headlines as former couples are spotted getting back together wh…
 
Influencers gone wild! The girls are chatting about the ins and outs of what it’s like to be an influencer. What actually happens on brand trips, getting exposed for “flying” on fake private jets, and some ridiculous stories of what people will do just to land a deal. Learn more about your ad choices. Visit podcastchoices.com/adchoices…
 
If you clicked on this episode it may be because you have a love/hate relationship with email marketing. For one, you get the benefits: Its data that you own It's a great way to connect with your audience on personal level Email marketing is key for generating new and potential clients But it may also annoy the crap out of you: Its yet another plat…
 
Alisha raves about Jason Sudeikis’ new hit comedy Ted Lasso on Apple TV. Grey’s Anatomy welcomes back characters Lexie Grey & Mark Sloan to Meredith’s imaginary beach. Jerry admits feeling a bit of reboot fatigue from Hollywood, particularly in the horror genre. Is A Million Little Things suffering from storytelling overload? Will Bridgerton surviv…
 
This week I want to talk about storytelling. Over the past few years I have built an incredible community of followers and subscribers and podcast listeners who have become almost like family to me and have been huge supporters throughout every change that I've made in my business. And I have had tons of people tell me that one of the reasons why t…
 
This past year has been really hard for all of us, both physically and mentally. Remi and Alisha have a vulnerable conversation about their physical and mental journeys over the past year, the ups and the downs, and share ways we can all improve our overall health. Learn more about your ad choices. Visit podcastchoices.com/adchoices…
 
Are you team Marvel or team DC? Alisha & Jerry put on their capes and save the day with an in-depth overview of all of the superhero content that has come across our screens lately! From Zack Snyder's 4-hour cut of Justice League to the all-new Falcon & Winter Soldier on Disney+ they've got you covered! After binging all of the Marvel films, Alisha…
 
Let's talk about one of my favorite topics. MONEY! I shared in a podcast episode wayback that one the ways that I am changing my money mindset is by talking about money more and having these open conversations about it. Over the past few months I have had a lot of opinions and ah-ha moments about money that I can't wait to share and also get your f…
 
Beauty and YouTube legend Patrick Starr sits down with the girls! From how he got started in beauty, transitioning into making videos and working with celebrities, to building an empire around his brand. Learn more about your ad choices. Visit podcastchoices.com/adchoicesDi Ramble
 
Matt James' journey for love comes to an end! Alisha & Jerry dissect and discuss the second half of this dizzying season of The Bachelor & After The Final Rose. Can the franchise outlive all of the controversy? Will Chris Harrison ever return as host? Is Rachael Kirkonnell racist or just racially insensitive? Did they announce the next Bachelorette…
 
In light of the recent hate crimes against Asian Americans, Remi opens up about her feelings on it all, and shares her experiences. From the oppressions her family faced immigrating to the United States, to the microaggressions she has felt first hand. The girls have an open discussion about it, and talk about what we can do to level the playing fi…
 
Grey’s Anatomy returns & Jerry criticizes their attempt to force the audience to watch the Station 19 spin-off. Demi Lovato’s new documentary teaches Alisha what ‘California Sober’ means. Another spicy round of Hot Topics includes: a historic night at the Grammys, JLo & ARod call it quits? (Or do they?) The Talk’s Sharon Osbourne & why she should p…
 
After staying private about it for years, Alisha finally opens up about her dating life! Why she stayed out of it for so long, reasons for getting back into dating, and some of the struggles she encountered. The girls talk through how to get past social anxieties of dating, discuss tips for going on dates, and obviously share some hilarious stories…
 
With the mask mandate being lifted in Texas, will your two favorite socially distant co-hosts be ready to enter the world again? Alisha gets in touch with her inner bookworm. Jerry reveals why he felt threatened by Netflix's Ginny & Georgia. During a heated hot topics discussion, Alisha & Jerry take a deep dive into the royal family drama after Pri…
 
I recently sent out a survey asking my audience why they haven't launched their offer out into the world yet. And the top answer I received was time. That you have not launched because you don’t have the time to. I know this past year has thrown us all some major curve balls and alot of us are now responsible for a lot more than we expected. BUT yo…
 
An ode to women everywhere this week! The girls dive into all of the headlines surrounding women in the news: Meghan Markle, the Britney Spears documentary, Burger King’s tweets, and the murder of a woman in the UK. How women are strong, resilient, and changes we need to make going forward! Learn more about your ad choices. Visit podcastchoices.com…
 
Now that the explosive first (and possibly only?!) season of Wandavision has come to an end, Alisha & Jerry review the reality-altering Marvel & Disney+ show. What does the future have in store for Scarlet Witch? Where did the other Vision go? A possible X-Men tease? There’s so much to unpack here that we’ve dedicated an entire episode to review & …
 
In part two, this week i'm sharing 9 biggest lessons that I have learned over the past 9 years of entrepreneurship. In this episode I cover topics like: Why it's important to have a WHY that goes deeper than just wanting more money The importance of pivoting Why we shouldn't stress so much on marketing and so much more! You can find the show notes …
 
The girls sit down with the one and only iconic Bretman Rock! Bretman talks about everything from growing up knowing he was going to be a star, why he is SUCH a Leo, what it’s like being an influencer in Hawaii, shares some hilarious stories behind the scenes of his MTV show, and so much more! Plus, Remi shares a wild story that involves a one-nigh…
 
*SPECIAL GUEST CO-HOST* actress & YouTuber Brianna McCormick joins Alisha & Jerry for a discussion centering on Black History Month & the importance of onscreen representation. Tune in as they review the Golden Globe nominated 'Judas and the Black Messiah', Zendaya's controversial new black & white film 'Malcom & Marie' & Regina King's directorial …
 
Last week, a Facebook memory popped up and reminded me that I have been an entrepreneur for 9 whole years! NINE YEARS of struggles, successes, failures, job searches, incredible opportunities and diving deeper into my purpose. So this week I wanted to share a bit of my story of how I went from depressed and working in a horrible call center to runn…
 
It’s an epic podswap with Wild Til 9 featuring the legend herself LaurDIY and her boyfriend (and recovering f**kboy) Jeremy. The crew gets deep into Laur and Jeremy’s relationship, and we get the guy’s perspective on everything from how to approach f**kboys, why they do the things they do, being open about intentions, dating someone with a history,…
 
The girls are going through their ultimate Love/Hate list! All of the items they’re vibing with like beauty products, clothing deals, food products, music, and home must-haves! Plus, keeping it real, all of the things we can do without, from life annoyances to time-consuming activities. And what’s the deal with David Dobrik’s puzzle?? Learn more ab…
 
This week I wanted to talk about how you know that you are ready to hire a coach. And I'm not just talking about this because I am a coach, although I would be honored to work with you. But because I truly see the value in getting strategic help from someone who is currently where you want to be and who can provide you with guidance based on your s…
 
Love is in the air! Happy Valentine's Day! Alisha & Jerry, in honor of the day of love, discuss the Rom-Com genre. Listen as they uncover who is responsible for the concept of romantic comedies, Jerry's thoughts on modern dating, and why Alisha wasn't a fan of Julia Roberts' character from My Best Friend's Wedding.…
 
*SPECIAL RECAP EPISODE* Nearly an entire season of The Bachelor has gone by and Alisha & Jerry are on the scene to recap the first half of Matt James' journey! Vibrators, escorts and self-proclaimed Queens, oh my! It would appear the new Bachelor has more than a few dramatic hurdles to overcome on his pursuit for love. While egos and insecurities c…
 
Marketing has always been something that I never felt 100% confident in. Looking at the media nad looking at brands who have really large budgets, I always felt like I was doing the least when it came to marketing when I should have been doing the most. That was until I committed to learning more about marketing a few years ago. I hired a coach, I …
 
The girls are super excited to share all the details about their color palette collaboration with Tarte! Everything that went into getting it done, and how thankful they are to have such amazing fans supporting them through it! Plus, Remi shares some WILD stories with some Amazon packages at her house, and they dive into #FreeBritney Learn more abo…
 
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