I migliori Businessology podcast (2024)

1
Inspire Your Inner Creative with Jacqueline Green 36:48

9d ago36:48

36:48

Welcome back to The Businessology Show! Get ready for an exciting episode featuring Jackie Green, the dynamic CEO of Behind the Design. Jackie brings a wealth of experience from her corporate marketing, commercial design, and teaching background, making this discussion a must-watch for all creatives and entrepreneurs!Jackie shares invaluable insigh…

1
Lesson 27: Maintaining Stability For Future Growth 4:54

14d ago4:54

4:54

Sit back as Jason takes a journey through the latest business trends and practical insights tailor-made for entrepreneurs and small business owners just like you!We're breaking down the outlook for the year 2024 and what it means for businesses everywhere. Jason also discusses the potential impact of the Federal Reserve's decisions on interest rate…

1
Continuous Learning in the Digital Age with Mickey Mellen 40:32

1M ago40:32

40:32

Welcome to The Businessology Show! In today's episode, we dive into the intricate world of daily publishing with our guest, Mickey Mellen, who shares his insights on maintaining a steady stream of content and the absorbing method he’s adopted from none other than Charlie Munger himself. Join us as we explore the digital and tangible realms of readi…

1
The Business Skills Every Creative Needs to Thrive with Ilise Benun 38:38

2M ago38:38

38:38

In this episode of The Businessology Show, Jason dives into the symbiotic relationship between creativity and business savvy. Today's episode features Ilise Benun, a seasoned expert who has spent 35 years guiding solopreneurs and creative business owners on their journey to financial prosperity by merging artistic intuition with business acumen. Il…

1
Lesson 26: Unlocking Mental Clarity and Personal Growth 4:54

3M ago4:54

4:54

In this Businessology Lesson, learn more about the powerful tool of journaling as a means of managing the complexities of the entrepreneurial journey. Jason shares his personal experiences with the psychological challenges of entrepreneurship and the importance of clearing one's mind. He explores the concept of "layering" emotional problems and the…

1
Lesson 25: Cultivating Healthy Remote Teams: Defining Culture and Rhythm for Success 8:13

3M ago8:13

8:13

With over a decade of experience operating as a remote firm with teams scattered across the US, Jason shares insights on navigating the challenges and opportunities of remote work environments. From defining the type of culture you want to build, to establishing rhythm and structure in remote team meetings, Jason offers practical tips for fostering…

1
Redefining Business Success with Sparktoro's CEO, Rand Fishkin 44:25

3M ago44:25

44:25

Jason's got a treat for you today. He's hanging out with the one and only Rand Fishkin. You might know him as the big brain behind Sparktoro and the former CEO at Moz – basically, he’s the guy you want to chat with if you’re all about leveling up your audience research.In today’s chat, Jason and Rand are cutting right through the fluff. They're goi…

1
Lesson 24: Visionaries and Integrators: The Dynamic Duo Driving Business Success 9:24

3M ago9:24

9:24

In today's lesson, listen as Jason unravels the dynamic relationship between visionaries and integrators within a company. Jason shares a personal account of partnering with an integrator and delves into the significance of nurturing a strong partnership in order to drive business growth. This insightful discussion sheds light on the critical role …

1
Lesson 23: Insights from a First Hire and Redefining Your Approach 5:22

4M ago5:22

5:22

Jason shares insights on the strategic considerations behind the first hire, emphasizing the importance of delegating tasks effectively and understanding the cultural fit of potential candidates. With personal anecdotes of successes and mistakes, this Jason provides valuable lessons to help you navigate the complexities of hiring for your business.…

1
Strategic Planning: Mastering Calendar Blocking Pt. 2 with Jason Blumer 31:17

4M ago31:17

31:17

Jason continues the exploration of strategic calendar work blocking, an essential strategy in efficiently managing your time and resources to drive growth and accomplish targets. In this episode, Jason dives into his personal work schedule, unfolding his key tactics in block planning—from segmenting time for meetings, strategy, and content producti…

1
MPB 20:12

5M ago20:12

20:12

NA

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Strategic Planning: Mastering Calendar Blocking with Jason Blumer 31:37

5M ago31:37

31:37

In today's episode, Jason flies solo and explores the concept of "strategic calendar work blocking" as a method to manage attention and time effectively. For those of you running multiple businesses or facing numerous routine tasks, this approach could be a game-changer. He'll debunk the myth that entrepreneurs can do anything they wish, emphasizin…

1
Balancing Strategy and Operations for Business Growth with Alyson Caffrey 49:39

6M ago49:39

49:39

In this episode of The Businessology Show, Jason and Alyson dive into the fascinating world of business operations and strategic thinking. Join them as they explore the parallels between developing land and roads and developing administrative functions within a business. Alyson Caffrey, a Systems and Process Creations expert, shares her insights on…

1
Lesson 22: Unleashing Leader Potential: 3 Questions to Challenge Growth and Progress 9:51

7M ago9:51

9:51

In this lesson, Jason delves into the three essential questions that leaders need to ask themselves. Leaders are constantly evolving, and these questions aim to challenge and inspire growth in their leadership journey. From examining areas of habitual laziness to evaluating the dynamics of their team, leaders must constantly assess and make necessa…

1
Lesson 21: The Art of AI Implementation: Strategies for a Successful Integration 7:45

7M ago7:45

7:45

In today's episode, Jason tackles the question on everyone's mind: Is it worth investing in AI? As AI continues to revolutionize various industries, businesses are finding themselves grappling with how to harness its power effectively. Join Jason as he dives into the world of AI and explores its impact on service-based organizations. Discover how A…

1
Lesson 20: Empowering Team Performance: Assessing Capacity and Optimizing Results 10:11

7M ago10:11

10:11

In today's lesson, Jason explores the topic of capacity and how it impacts your team's performance. He answers the three important questions to assess your team's capacity and ensure they are working at their most optimal level.The first question revolves around how to identify when a team member is not performing at their best. Listen as Jason sha…

1
Lesson 19: Navigating Profit and Loss: Strategies for Optimizing Agency Financials 10:14

7M ago10:14

10:14

In today's lesson, Jason dives into the key factors that contribute to a company's profitability. He explains that profitability is simply the result of a math equation: revenue in and expenses out. Explore how focusing on team efficiency and pricing can impact revenue, while understanding the importance of covering current expenses and generating …

1
Unleashing the Creative Potential of Your Niche with Karen Reyburn 38:17

7M ago38:17

38:17

In the newest episode of The Businessology show, Karen Reyburn delves into the accounting world and her journey into the marketing realm. An agency owner and author herself, Karen shares her unexpected path towards writing a book focused on the essential marketing elements accountants need to know before they can flourish. Karen and Jason explore h…

1
Lesson 18: 25 Years Strong: Learning, Growth, and Adaptation 4:23

8M ago4:23

4:23

Welcome back to another Businessology lesson! In this episode, Jason will dive into the thrilling new phase of growth he is experiencing with their firm. We all face new challenges and tasks we've never encountered before, and today we learn how Jason is tackling these hurdles head-on.Di The Businessology Show

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Lesson #17: Growing Strong Teams: Nurturing Safety, Transparency, and Belonging in the Workplace Community 5:12

8M ago5:12

5:12

In this Lesson, Jasons delves into the importance of fostering a safe and healthy community within your organization. Jason discusses the significance of transparency, creating a sense of belonging, and encouraging healthy curiosity. Join Jason as he explains how these three key factors contribute to the overall health and success of your team.…

1
Lesson 16: Assess Your Team's Capacity: The Key to Balancing Revenue and Performance 7:36

8M ago7:36

7:36

Welcome back to another Businessology lesson! In today's lesson, Jason will dive into the crucial topic of matching revenue with team capacity in creative agencies. We all know that the success of a business relies on finding the perfect balance between the two, but what happens when that balance is thrown off? And how do you fix it?…

1
Branding Strategy versus Business Plan with Fabian Geyrhalter 39:55

8M ago39:55

39:55

Our guest is none other than Fabian Geyrhalter, a renowned brand strategist and creative director based in Los Angeles. With his wealth of experience in brand consulting and running his own consultancy, Fabian is a true expert in the field. On the newest episode of The Businessology Show, Fabian expresses his awe and appreciation for several mind-b…

1
Lesson 15: Good Money, Bad Clients: Why Business Success Involves More than Just a Paycheck 3:03

9M ago3:03

3:03

In today's lesson, we'll dive deep into the concept of client relationships and the true value of money in creative projects. We'll explore the notion that not all money is good money, especially when it comes to working with clients who may demand more time and effort. Join us as we uncover the importance of finding clients who align with our valu…

1
Lesson 14: How to Manage Growth with a Leadership Team 5:57

9M ago5:57

5:57

Are you running a growing agency and finding it challenging to effectively lead and communicate with your entire team? In this week's Businessology Lesson, we delve into the importance of assembling a leadership team and how it can leverage growth in your agency.Di The Businessology Show

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Lesson 13: Evaluating your Client Base: Using Data and Alignment to Grade and Grow 8:53

9M ago8:53

8:53

In today's lesson, we're diving into the world of client grading and evaluating the health of your client base. We'll discuss how data and science can help you determine the alignment between your clients and your business, and why it matters for your growth. From belief alignment to value consumption, we'll explore the four key parameters that pla…

1
How to Have a Fun, Challenging, and Rewarding Career with Andrew Davis 42:24

9M ago42:24

42:24

Andrew Davis isn't your average keynote speaker—he's fun. Yes, that's his priority. Andrew wants to engage and make a lasting impression on his audience. But, how did he get to where he is? There isn't a keynote speaking major at college—not that we're aware of—and he didn't just waltz into this type of career. Listen to the newest Businessology sh…

1
Lesson 12: All About Job Descriptions 6:15

10M ago6:15

6:15

It’s only a job description, right? Actually, it's more important than you might think. Companies are built on roles, and the expectation of those roles are detailed in the job description. In this lesson, Jason explains the importance of job descriptions and how they can help you build a better team culture.…

1
Lesson #11: How to be a Leader in a Strange World 8:50

10M ago8:50

8:50

Does the world feel a little weird right now? After the pandemic, we’ve struggled with finding the new normal and started questioning our old work expectations and habits. In this lesson, Jason explains how to navigate the challenge of leading in a changing world…spoiler alert, it’s a struggle.Di The Businessology Show

1
Lesson #10:How to Use Psychology to Pitch Prices to Clients 9:24

10M ago9:24

9:24

What if we told you there's psychology in pricing strategies? Yes, and there's a way businesses can practically use it too. Jason walks through the benefits of a tiered pricing strategy and how your business can utilize this method in another Businessology Lesson.Di The Businessology Show

1
Lesson #9: How Personality Tests Help You Lead Better 7:58

10M ago7:58

7:58

How do you understand your team's personality profile? Jason explains the importance of personality testing and how it can help you become a better, more understanding leader.Di The Businessology Show

1
Finding A Story To Tell with Carl Smith 49:21

10M ago49:21

49:21

Carl Smith is the founder of Bureau of Digital, a community for like-minded digital agency leaders everywhere. But before he went and started his own community, Carl had extensive agency experience. And as a creative, Carl was innovative in the way he led. Carl is a pioneer in creative thinking and doing, so everyone be prepared to drink his "hippi…

1
Lesson #8: Why We Needed to Get Fired 6:37

11M ago6:37

6:37

Sometimes the best case scenario is getting fired, and—in this story—that was the case. Listen to Jason recount a time when coaching a pair of business partners with Julie didn't go exactly as planned.Di The Businessology Show

1
Lesson #7: How to Communicate Clearly 8:10

11M ago8:10

8:10

What does it mean to provide clear communication? Jason answers all the questions you could have about clarity, including how to practically improve your communication style to reach clarity in 4 easy steps. Listen to this new Businessology Lesson to find out.Di The Businessology Show

1
Lesson #6: How to Read Your Company's Financial Metrics 7:47

11M ago7:47

7:47

If you don't understand your metrics, you could be misinterpreting your entire business. Listen to Jason explain key metrics and the common errors business leaders make when looking at them.Di The Businessology Show

1
Balancing Creative and Business with Brandie Knox 48:10

11M ago48:10

48:10

Today, she's the Principle and Creative Director of Knox Design Strategy. But growing up, Brandie Knox never imagined herself as a business owner. After graduating from a small school in North Carolina, she was itching to get out of dodge and move to a city. Like, literally, any city. Since she was going big, Brandie thought, "ah, heck with it," an…

1
Lesson #5: The Easiest Mistake To Make When Hiring 8:05

12M ago8:05

8:05

Our firm has had its fair share of hiring horror stories, and we noticed one simple mistake we were consistently making in our process. Today, Jason shares an easy fix to a common hiring whoopsie.Di The Businessology Show

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Lesson #4: The Hiring Process in 5 Easy Steps 10:03

12M ago10:03

10:03

Wouldn't it be nice to have a hiring process that leaves only the best candidate at the end? In a perfect world this would be a standard system, but until that happens, getting as close as possible is all you can hope for. In a new Businessology Lesson, Jason walks through the 5 key steps he uses when hiring. Find out how to narrow down the best fi…

1
Lesson #3: 3 ways to help your struggling agency 4:51

12M ago4:51

4:51

During periods of struggle, it's normal for business leaders to be terrified of what's to come. Today, Jason gives advice on how to handle everything from business decisions to emotional responses during these rough patches.Di The Businessology Show

1
Using Data to Tell a Kind Truth with Richard Groom 1:02:05

1y ago1:02:05

1:02:05

Richard Groom, CEO and Principal of Sparks Research joins Jason on the newest episode of The Businessology Show to break down every aspect of research and data analytics. Think about those targeted messages you get on social media and Google—Sparks Research guided those media buying decisions using the most current data on audience targeting, inclu…

1
Lesson #2: One time I failed—badly. Here's what I learned. 10:07

1y ago10:07

10:07

Almost every entrepreneur's journey includes a failure—and we're no exception. Hear about Jason's early days as an entrepreneur and how skipping critical steps eventually led to a great life lesson.Di The Businessology Show

1
Lesson #1: What to do when you're struggling as a leader 6:33

1y ago6:33

6:33

Have you ever had those days at work when you don't feel like yourself? Some people call it Imposter Syndrome but whatever you want to name it, it's detrimental to your mental health. Listen as Jason shares reasons why you may feel this way and what you can do to help yourself get out of this funk. P.S. We think you're great!…

1
The Businessology Show is Expanding 1:48

1y ago1:48

1:48

You asked for more content. We listened. Every week, Jason will be answering frequently asked questions and addressing common concerns through short, in-depth podcast episodes we're calling, "Lessons." Don't miss the chance to absorb even more knowledge with our weekly Lessons, releasing every Wednesday starting April 5!…

1
How to Successfully Experience Failure with Kade Wilcox 1:06:30

1y ago1:06:30

1:06:30

2022 was a rough year for Kade Wilcox. The owner and CEO of a 50-person marketing agency had to cope with the consequences and fallout of losing that business. On this episode of The Businessology Show, Kade speaks honestly about the difficulties of failure, the lessons learned, and the signs that pointed to the fall of his once-successful agency. …

1
The Ultimate Entrepreneur with Jami Mullikin 57:33

1y ago57:33

57:33

Jami Mullikin from Stellar Recruiting joins Jason on the newest episode of The Businessology Show. Jami is no newbie to the marketing, consulting, and ad agency scene—let's just say his resume speaks for itself. Jami and Jason talk about agency leader errors that consultants frequently fix and how Jami's vast agency experience led him to recruiting…

1
The Economic Influence on Entrepreneurial Livelihood with Adam Davidson 1:05:31

1+ y ago1:05:31

1:05:31

Market share, mercantilism, and moral theology. Entrepreneurs, this all involves you.Put on your thinking cap and headphones, it's time to get into the nitty-gritty of macro and microeconomics. Adam Davidson, economic wizard, and author of the best-selling book, The Passion Economy, joins Jason on The Businessology Show to take us all the way back …

1
How to Prepare for the Tough Times Ahead with Jason Blumer 43:59

1+ y ago43:59

43:59

Want to prepare for your agency's future? This episode is as good as gold.Through his coaching engagements and clients, Jason's gathered a mountain of data to inform some can't-miss pieces of wisdom for you and your agency. Listen to this episode if you want to learn how much cash you should save to survive a downturn, what signs indicate your agen…

1
Agency Trends and the Recession with Jason Blumer 58:09

1+ y ago58:09

58:09

This year was weird. We all get that, right? Some funky things happened across every industry, but advertising, marketing, and creative agencies came across some brand-new challenges that many leaders have never had to address before now. In this solo episode, Jason dives deep into some trends your agency has probably noticed this year and how you …

1
The Not-So-Hidden Truths of Leading an Agency Part 2 with David C. Baker 45:51

1+ y ago45:51

45:51

Legendary leader, David C. Baker, joins The Businessology Show to once again share his invaluable agency insights with the world. This time, he reveals the three biggest developments agency leaders need to undergo in order to run a successful agency. Hint: Account Managers and Project Managers are on the hot seat now. Your agency will thank you lat…

1
The Not-So-Hidden Truths of Leading an Agency with David C. Baker 51:17

1+ y ago51:17

51:17

"Authority figure. Thought leader. Revolutionary icon. We're just tossing out a few terms we would use to describe today's Businessology Show guest, David C. Baker. His work in the creative and digital space needs minimal introduction, and he's decided to spend an hour talking with Jason about the most challenging aspects of running an agency. ""Bu…

1
Coach of the Consultants: How to Achieve Better Results with Less Effort with Austin Church 44:09

1+ y ago44:09

44:09

Even consultants need coaching! Austin Church discovered the secret to selling strategy to strategists, and he's here to share it far and wide. Austin started as a copywriter before moving to brand consulting, all while building an online business and developing an app. So, why is he selling strategy now? Tune in to hear his answer and discover str…

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