I migliori Ed Gandia podcast (2024)

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#033: How to Adapt Your Freelance Business to a Rapidly Shifting Marketplace 35:05

9y ago35:05

35:05

The freelance marketplace has become more competitive. But just because there are more freelancers than ever before doesn't mean you have to succumb to competitive pressure. Not if you make key adjustments in how you position yourself ... and what services (and value) you deliver. In this week's show you'll hear from someone who's done this success…

1
#032: How to Have a Stress-Free Conversation with Your Prospects 39:22

9y ago39:22

39:22

For many of us, the initial conversation with a prospect can be stressful. Maybe you need the work. Or you really want to land this client. And you don't want to screw up the opportunity by saying the wrong thing. In this episode, you'll hear from RC Peck, a seasoned pro at having productive and highly effective prospect conversations. RC is not a …

1
#031: Booking Yourself Solid 44:38

9y ago44:38

44:38

Michael Port's Book Yourself Solid was one of the most important books I read when I was freelancing part time while working my day job. It was a big reason why I was able to grow my business so quickly. I loved how Michael broke down the process of filling up your pipeline with high-quality clients. He described the process in a very methodical wa…

1
#030: How to Get a 10X Return on Your Next Conference 51:58

9y ago51:58

51:58

I've always been a big proponent of investing in targeted conferences and events. It's not just about what you learn, it's about the people you meet, the conversations you have and the insights you gain. In other words, the intangible things no one can really put a price on. However, I'm the first to admit that I don't always get the most value fro…

1
#029: David Nihill on Using Humor to Become a Better Public Speaker 34:21

9y ago34:21

34:21

Delivering talks to very targeted groups can be a great way to generate new freelance business. Especially if used in conjunction with other smart marketing strategies. But to captivate your audience and keep them engaged, you have to be an effective speaker. Fortunately, this is a learnable skill. Just ask David Nihill, who until recently was petr…

1
#028: How Focus@Will Improves Focus, Productivity and Creativity 31:04

9y ago31:04

31:04

Music has been a big part of my life since I was a kid. But for years I had the hardest time finding music that enabled me to focus on my work. I spent hours carefully curating playlists on iTunes. I tried dozens of Pandora stations. And, of course, I tried the old standby — classical music. Nothing ever worked consistently. And then in 2013 I disc…

1
#027: Value Pricing with Kirk Bowman 35:12

9y ago35:12

35:12

You don't hear much about value pricing (often called "value-based pricing") in the freelance community—at least not in the creative side of freelancing. But it's catching on with freelancers who are trying to shift to a more consultative approach to their services. I've been meaning to bring up this topic... But I wanted to bring in a guest who co…

1
#026: A Hiring Manager Explains What He Looks for in a Freelancer 37:04

9y ago37:04

37:04

We spend a lot of time on this show talking about how find and land better-paying clients, how to work smarter and how to develop the mindset you need to succeed in this business. You've heard from me and from fellow freelancers. You've heard from industry experts, well-known speakers and authors. But I've yet to bring on someone who hires freelanc…

1
#025: Brian Casel on 'Productizing' Your Services 44:37

9y ago44:37

44:37

Made to order. That's what most of us do. We deliver customized services to our clients. It's simple and straightforward — at least on paper. The client describes what they need, and you turn around and deliver a customized, made-to-order product. This model works. It's what most clients want. And when done right, it can be very profitable. But is …

1
#024: Why So Many Women Struggle in Business — and What to Do About It 36:52

9y ago36:52

36:52

I remember when one of my female colleagues first told me about the struggles many self-employed women face. It was about 10 years ago. "Yes, there's discrimination," she said. "But much of it is self-sabotage. We just weren't brought up like men. We're not supposed to be driven and assertive." I was shocked. Yet the more I talked with other women …

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#023: The State of Independence in America — What’s Happening in Today’s Freelance Economy 51:57

9+ y ago51:57

51:57

Is freelancing a growing trend or a fad? And if it's growing, who's really profiting from this massive shift in the labor force? If you've followed me for a while, you probably know that I'm a big "trend junkie." I even put together two comprehensive reports on the state of freelancing, back in 2011 and 2012. But I've never come close to the inform…

1
#022: Amy Porterfield on How to Generate Hot Freelance Leads with Facebook Ads 37:02

9+ y ago37:02

37:02

To explain how you can use Facebook to generate highly targeted leads for your freelance business, I've brought in one of the world's most recognized experts on the topic ... the one and only Amy Porterfield.In this week's podcast, Amy explains why Facebook is such a powerful tool to generate potential clients cost effectively. And she walks you th…

1
#021: Forget Goals! Focus on Habits Instead (Pt. 2 of 2) 34:18

9+ y ago34:18

34:18

In the previous episode, I shared my recent experiments with habit development techniques ... and why I'm getting away from traditional goal setting.Today's show is the second part of this important discussion. I've brought in my colleague James Clear to delve deeper into the topic.James has done extensive research in the area of habits. He's also …

1
#020: Forget Goals! Focus on Habits Instead (Pt. 1 of 2) 36:40

9+ y ago36:40

36:40

I'm pretty much done with traditional goal setting.I'm talking about your standard "I'm going to get X result by this specific date" approach to setting goals.It's not that this approach doesn't work. It certainly does (sometimes). I'm doing away with it because it's missing a core element of making the goal a reality—the daily and weekly action th…

1
#019 How MBO Partners Is Changing the Way Freelancers Work with Clients 43:52

9+ y ago43:52

43:52

Freelancing can be a very lonely business. Not just in terms of physical isolation, but also in the way of getting help to run your day-to-day operations.Most of us don't have staff to take care of business operations and administration. Or a CFO and legal team to deal with finances, payroll and regulatory hassles. Or an IT director to manage our t…

1
#018: Taking Bolder and Smarter Risks in Business and in Life: An Interview with Riskology.co’s Tyler Tervooren 38:28

9+ y ago38:28

38:28

The biggest breakthroughs I've experienced in my business and personal life have come from taking what seemed to be big risks.Not the crazy, jumping-off-a-cliff-with-a-wingsuit kind of risk.I'm talking about stepping far enough outside of my comfort zone that I changed for the better. Even if the desired outcome never materialized.If you want to ta…

1
#017 Jason Blumer on When to Hire an Accountant — and How to Pick the Right One for You 44:34

9+ y ago44:34

44:34

There comes a point when most freelancers wonder if (and when) they should find a good accountant.It's an important decision. And there's much more to it than finding someone to do your taxes.But when is the right time to look? Where do you start your search? What should you look for when evaluating potential accountants? My guest for this episode …

1
#016: Crystal Coleman on Launching a Sideline to Supplement Your Freelance Business 35:45

9+ y ago35:45

35:45

Who said you had to limit yourself to your core services as a freelancer?And who said you couldn't launch a separate side business that allows you to practice a hobby or passion?That's one of the beauties of self-employment. You can chart your own course and make your own rules.In today's episode, I interview my VP of operations, Crystal Coleman. C…

1
#015: Ilise Benun Reveals a 3-Tier Pricing Strategy That Works Like Crazy 26:51

9+ y ago26:51

26:51

Do you typically quote prospects exactly what they ask for? Most freelancers do. But what if you gave your prospect more options?What if you proposed two or three variations on the original scope of work? Would that just create confusion? Or could it present an opportunity to serve the prospect better while potentially increasing your income on tha…

1
#014: Jared Easley on How to Starve Your Self-Doubt and Realize Your True Potential 36:24

9+ y ago36:24

36:24

I'm really excited about today's show because I get to address what I believe is one of the most important topics in the freelance community—boosting self-confidence. This is a topic I've addressed before in my High-Income Business Writing Podcast (Episode #22: "7 Tips for Developing Stronger Self-Confidence." But for this episode, I wanted to brin…

1
#013: The Printed Brochure That Kickstarted Suzanne's Freelance Business 38:52

9+ y ago38:52

38:52

Suzanne Wesley was in a tight spot five years ago.She had just lost her job and had to find a way to drum up freelance business fast.But rather than trying the same methods other freelancers typically use (put up a website and do some cold calling, networking and email prospecting) she decided to try something different.She designed, printed and ma…

1
#012: How to Stay Productive (and Sane!) When You W ork in a Deadline-Driven Business 37:01

10y ago37:01

37:01

Many of my traditionally employed friends are surprised when I tell them that it's challenging to stay productive as a work-at-home freelancer.They automatically assume that being in control over your schedule is a solution to the productivity dilemma they face in the cubicle world.Not so. In fact, I'd argue that having more freedom and flexibility…

1
#011: How to Spot Bad Clients Early (and How to Gracefully Fire the Ones You Can No Longer Serve) 1:04:41

10y ago1:04:41

1:04:41

Not all clients are created equal. Some are a true joy to work with. They value your expertise and experience. They never complain. And they happily pay you top dollar for your work. Then there are those who are just plain difficult. :( They complain. They beat you down on price. And they always want it yesterday. As a solo professional, your long-…

1
#010: How Christine Parizo Launched a Successful Freelance Business in a Hurry 37:10

10y ago37:10

37:10

Every new freelancer I meet wants to reach a comfortable income level as quickly as possible. Most of them will set one-, two- or three-year time horizons for getting there. But what if you HAD to ramp up quickly? What if a life event forced you to replace your full-time income within two months? And what if failure was not an option? That's what h…

1
#009: How to Use LinkedIn as an Effective Prospecting Tool 39:40

10y ago39:40

39:40

Ten years ago, when LinkedIn was new, the "newness" of the medium made it stand out. I remember how easy it was to connect with prospects and start productive dialogue. But as hundreds of millions of professionals have joined this social network, it's become harder to stand out and drum up great leads. That doesn't mean you should ignore LinkedIn. …

1
#008: Seven Great Reasons Why You Should Raise Your Fees Starting TODAY 27:20

10y ago27:20

27:20

Uma Thurman paid $5 for a milkshake in the movie "Pulp Fiction." John Travolta was appalled. After all, you can get a milkshake at McDonald's for $1.50, right? But then he tasted that cold, creamy treat. And he was sold! Cheap milkshakes may work in the fast food industry. And everyday low prices might work for Walmart. But low fees will only lead …

1
#007: The Weird Mindset Shift You Have to Make to Close More (and Better!) Deals 35:00

10y ago35:00

35:00

Welcome to the Smarter Freelancing podcast! My name is Ed Gandia. And this show is all about turning your freelance business into a fun, profitable and rewarding experience. It doesn't matter if you're just now thinking about going out on your own ... if you've been freelancing for a long while ... or if you're somewhere in the middle. This podcast…

1
#006: Jon Pietz Speaks Out: How Designers Can Start Getting More Respect and Higher Fees 47:58

10y ago47:58

47:58

Partnering with high-paying clients who respect your work — that's every freelancer's dream. And while I truly believe it's entirely possible to build that kind of business, it's not always easy. Especially for designers. But even with all the pricing pressure in the design industry, there is still plenty of opportunity to make a great living as a …

1
#005: How Virtual Support Can Help You Grow Your Business 59:58

10y ago59:58

59:58

I've been intrigued with the idea of virtual assistants and virtual support since reading Tim Ferriss' Four-Hour Workweek. But I could never figure out how to make it work as a freelancer. It felt like one of those things that sounds great on paper ... but doesn't quite work in practice. Well, over the past year I've seen other freelancers use virt…

1
#004: How to Supplement Your Income by Creating and Selling B2B Products 47:34

10y ago47:34

47:34

Freelancing is a great way to earn a living. But sooner or later, every successful freelancer starts to ask himself ... "Gee, will I ALWAYS have to trade time for money?" Even if you price your work by the project, you're still selling your time. When you go away on vacation or when you're sick in bed ... you're not earning an income. One of the be…

1
#003: How to Command Higher Fees With This Simple Strategic Shift 34:19

10y ago34:19

34:19

Are you having trouble getting clients to pay you what you're worth?Sick of all the low-cost providers who are bringing down prices in the creative arena?I have a different take on all this. And that's exactly what I'm discussing in this week's show. Once you understand what's really going on, you'll have a key piece to solving the "getting higher …

1
#002: One Simple Strategy to Land Work This Month! 29:02

10y ago29:02

29:02

I'm really excited about today's episode, because even though it's short, you're going to walk away with five simple ideas you can implement TODAY to generate new business.Specifically, we're going to be talking about how to approach old leads and dormant clients effectively and authentically — and how these simple ideas can often lead to paying wo…

1
#001: Smarter Freelancing Is a Choice 44:36

10y ago44:36

44:36

Welcome to the Smarter Freelancing podcast!In this first episode, I discuss why I've decided to take International Freelancers Academy in a new direction. I explain our new purpose and how I think we can serve you best this year and beyond. The notes that follow are a very basic, unedited summary of this podcast. There's a lot more detail in the au…

Podcast che vale la pena ascoltare

Podcast di Ed Gandia

Podcast che vale la pena ascoltare

1
Smarter Freelancing: Freelance Work | Getting Clients | Freelance Writing | Freelance Design | Ed Gandia

Ed Gandia: Freelance Copywriter, Solopreneur, Business Strategist, Coach

1
#033: How to Adapt Your Freelance Business to a Rapidly Shifting Marketplace 35:05

1
#032: How to Have a Stress-Free Conversation with Your Prospects 39:22

1
#031: Booking Yourself Solid 44:38

1
#030: How to Get a 10X Return on Your Next Conference 51:58

1
#029: David Nihill on Using Humor to Become a Better Public Speaker 34:21

1
#028: How Focus@Will Improves Focus, Productivity and Creativity 31:04

1
#027: Value Pricing with Kirk Bowman 35:12

1
#026: A Hiring Manager Explains What He Looks for in a Freelancer 37:04

1
#025: Brian Casel on 'Productizing' Your Services 44:37

1
#024: Why So Many Women Struggle in Business — and What to Do About It 36:52

1
#023: The State of Independence in America — What’s Happening in Today’s Freelance Economy 51:57

1
#022: Amy Porterfield on How to Generate Hot Freelance Leads with Facebook Ads 37:02

1
#021: Forget Goals! Focus on Habits Instead (Pt. 2 of 2) 34:18

1
#020: Forget Goals! Focus on Habits Instead (Pt. 1 of 2) 36:40

1
#019 How MBO Partners Is Changing the Way Freelancers Work with Clients 43:52

1
#018: Taking Bolder and Smarter Risks in Business and in Life: An Interview with Riskology.co’s Tyler Tervooren 38:28

1
#017 Jason Blumer on When to Hire an Accountant — and How to Pick the Right One for You 44:34

1
#016: Crystal Coleman on Launching a Sideline to Supplement Your Freelance Business 35:45

1
#015: Ilise Benun Reveals a 3-Tier Pricing Strategy That Works Like Crazy 26:51

1
#014: Jared Easley on How to Starve Your Self-Doubt and Realize Your True Potential 36:24

1
#013: The Printed Brochure That Kickstarted Suzanne's Freelance Business 38:52

1
#012: How to Stay Productive (and Sane!) When You W ork in a Deadline-Driven Business 37:01

1
#011: How to Spot Bad Clients Early (and How to Gracefully Fire the Ones You Can No Longer Serve) 1:04:41

1
#010: How Christine Parizo Launched a Successful Freelance Business in a Hurry 37:10

1
#009: How to Use LinkedIn as an Effective Prospecting Tool 39:40

1
#008: Seven Great Reasons Why You Should Raise Your Fees Starting TODAY 27:20

1
#007: The Weird Mindset Shift You Have to Make to Close More (and Better!) Deals 35:00

1
#006: Jon Pietz Speaks Out: How Designers Can Start Getting More Respect and Higher Fees 47:58

1
#005: How Virtual Support Can Help You Grow Your Business 59:58

1
#004: How to Supplement Your Income by Creating and Selling B2B Products 47:34

1
#003: How to Command Higher Fees With This Simple Strategic Shift 34:19

1
#002: One Simple Strategy to Land Work This Month! 29:02

1
#001: Smarter Freelancing Is a Choice 44:36

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