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Enrollment Growth University is a professional development podcast for higher education leaders looking to grow enrollment at their college or university. Each episode features an interview with a leader in higher education, discussing enrollment growth strategies that are working at their institution, through topics such as: enrollment marketing, adult student recruitment, enrollment management, online learning, student retention, data intelligence, online course development, financial aid, ...
 
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show series
 
Ray Schroeder, Senior Fellow at both University of Illinois Springfield and UPCEA, returns to the show to remind us of higher ed’s previous toe-dips into the metaverse back in the early 2000s and how institutions might start positioning themselves for the metaverse future that so many tech companies seem bent on bringing us to.…
 
Joseph Master, Assistant Vice President, Marketing & Digital Strategy at Drexel University, joins the podcast to discuss the pros and cons of a shared services approach to social media management and why social media manager is the most misunderstood role in higher ed marcom.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Nicole Barbaro, Research Scientist at WGU Labs, joins the podcast to discuss their recent College Innovation Network EdTech student survey and the surprising takeaways regarding our students’ digital struggles in navigating pandemic-related EdTech.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Kathleen Ives, Senior Vice President for Engagement at UPCEA, joins the podcast to discuss why faculty perception of online learning hasn’t really improved since the start of the pandemic and the institutional support differences where she’s seeing some exceptions to that rule.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Jeremy Roschelle, Executive Director of Learning Sciences Research at Digital Promise, joined the po dcast to discuss the next generation of artificial intelligence for educational storytelling and what they’re hoping to build with their $20 million grant from the National Science Foundation.Di Eric Olsen: AVP of Marketing at Helix Education
 
Nicolò Bates, Founder and CEO at TEDU, and Jessica Brooks, Director at the International Center for Supplemental Instructional, joined the podcast to discuss the student outcomes and technological strategies for launching and scaling supplemental instruction.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Tom Green, Associate Executive Director at AACRAO, joined the podcast to discuss the evolution of the one-stop shop admissions model and Harvard University’s plans for Kennedy School to integrate its admissions and financial aid positions.Di Eric Olsen: AVP of Marketing at Helix Education
 
Bob Ubell, Author & Vice Dean Emeritus of Online Learning at New York University’s Tandon School of Engineering returns to the podcast to talk about lessons from his new book, Staying Online: How to Navigate Digital Higher Education, and the future of online education.Di Eric Olsen: AVP of Marketing at Helix Education
 
Andrew Crisp, Co-Founder at CarringtonCrisp , joined the podcast to discuss their recent study, The Future of Lifelong and Executive Education , and the reinvention of the traditional MBA that employers are demanding.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Emily Levine, Associate Professor of Education and (by courtesy) History at Stanford University joined the podcast to talk about her new book, Allies and Rivals: German-American Exchange and the Rise of the Modern Research University , and lessons we can learn today from past evolution of the academic social contract.…
 
Dr. Jerry Lucido, Professor and Executive Director at the Center for Enrollment Research Policy and Practice at the University of Southern California joined the podcast to talk about the potential false hope created by this year’s mass move to test-optional admissions policies.Di Eric Olsen: AVP of Marketing at Helix Education
 
Jason Tyszko, Vice President, Center for Education and Workforce at the U.S. Chamber of Commerce Foundation joined the podcast to talk about creating win-win workforce development partnerships between institutions and employers.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Benjamin Selznick, Assistant Professor at James Madison University, joined the podcast to discuss why transferring may be a feature, not a bug, and why employers may be significantly undervaluing transfer students’ innovation capabilities.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Amanda Irvin, Senior Dir. of Faculty Programs and Services at Columbia University’s Center for Teaching and Learning joined the podcast to discuss their student research from their past year of emergency remote instruction, and how to design more equitable engagement in our online classrooms.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Andrew Crain, Director of Experiential Professional Development at The University of Georgia Graduate School joined the podcast to discuss the student effects of the past year’s internship interruption and how higher ed can facilitate a strong and safe return of our workforce development partnerships this fall.…
 
Dr. Nathan Grawe, Author and Professor of Economics at Carleton College joined the podcast to talk about his new book, The Agile College, and the enrollment growth strategies higher ed needs to consider to successfully navigate the new demographic changes that are coming.Di Eric Olsen: AVP of Marketing at Helix Education
 
Joseph Fuller, Professor of Management Practice at Harvard Business School, joined the podcast to talk about the “Middle Skills” jobs employers have a consistently difficult time filling, and higher ed’s opportunity to serve and credential this critical market.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Peter Smith, Professor of Innovative Practices in Higher Education and Sr. Advisor to the President at University of Maryland Global Campus, joined the podcast to discuss The Presidents Forum’s Learners First Framework and what will be necessary to expedite its acceptance across higher ed.Di Eric Olsen: AVP of Marketing at Helix Education
 
Mark Schneider, Director of the Institute of Education Sciences (IES) joined the podcast to discuss the $1 million purse for entrants able to prove the outcomes “promise” of AI and machine learning, and his hopes for what this prize may help spur for educational research culture as a whole.Di Eric Olsen: AVP of Marketing at Helix Education
 
Wade Eyerly, CEO and Co-Founder at Degree Insurance, joined the podcast to talk about incentivizing prospective students with a guaranteed income promise post-graduation, and the massive enrollment and retention motivation potential in doing so.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Anne-Marie Núñez, Professor of Educational Studies at The Ohio State University, joined the podcast to talk about the ethical questions our society asks STEM technologists to determine for us today, and whether or not they have the global citizenship awareness to answer them well.Di Eric Olsen: AVP of Marketing at Helix Education
 
Eric Gibbs, President at Ouriginal, joined the podcast to talk about how higher ed can navigate the academic integrity issues that have always been with us but which have found new form during last year’s massive migration to online education.Di Eric Olsen: AVP of Marketing at Helix Education
 
Alison Zeringue, Director of Account Management at Search Influence, joined the podcast to discuss the broader trends we’ve been seeing from both tech companies and advertising platforms towards both user and data privacy, and how higher ed marketing teams need to respond to Apple’s iOS 14.5 update.Di Eric Olsen: AVP of Marketing at Helix Education
 
Julia Freeland Fisher, Author & Director of Education at the Clayton Christensen Institute, joined the podcast to talk about the future of the well-networked university and the best ways for advancement teams to engage with their alumni.Di Eric Olsen: AVP of Marketing at Helix Education
 
Amy Glynn, Vice President of Student Financial Success at CampusLogic joined the podcast to discuss new research on the financial reasons students are actually dropping out of college, and how we can create award letters that make sure we’re communicating our financial offer as clearly as possible.Di Eric Olsen: AVP of Marketing at Helix Education
 
Brandon Busteed, President of University Partners and Global Head of Learn-Work Innovation at Kaplan, joined the podcast to postulate how higher ed gets to its first 1-million student university, and the perceived brand roadblocks in the way.Di Eric Olsen: AVP of Marketing at Helix Education
 
Lesley Nichols, Executive Director of Professional Studies at Emerson College, returned to the show to talk about both the student and administrative friction removed from moving to a self-service enrollment platform for their continuing education programs.Di Eric Olsen: AVP of Marketing at Helix Education
 
Amrit Ahluwalia, Editor in Chief of The EvoLLLution (an online publication founded by Modern Campus), joined the podcast to talk about the results from their State of CE survey addressing the gap between what modern learners want and what higher education actually offers.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Andrew Stull, Associate Project Scientist at University of California, Santa Barbara, joined the podcast to talk about their team’s embodied instruction research, if there could be such a thing as too charismatic of an instructor, and how this research should influence our pedagogy.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Sheila Smith McKoy, Provost and Vice President for Academic Affairs at Holy Names University joined the podcast to talk about their Parent Promise Program, the growing trend of multi-generational simultaneous attendance, and the value of creative parent marketing.Di Eric Olsen: AVP of Marketing at Helix Education
 
Jon Reifschneider, Director of Masters Studies of the Artificial Intelligence for Product Innovation at Duke University joined the podcast to discuss how their artificial intelligence assistant empowers faculty to provide more personalized instruction.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Ann Buchele, Vice President of Academic and Student Affairs at Linn-Benton Community College, joined the podcast to discuss the big institution-wide lift and ROI return on establishing guided pathways and support for your students.Di Eric Olsen: AVP of Marketing at Helix Education
 
Jaime Hunt, Vice President and Chief Marketing and Communications Officer at Miami University of Ohio joined the podcast to discuss both the challenges, opportunities, and positive constraints of taking over a Marcomms division mid-pandemic.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. Leslie Daugherty, Education Designer at Education Design Lab, joined the podcast to discuss their BRIDGES inaugural cohort and how creating workforce partnership pathways can help solve the rural student underrepresentation problem in higher ed.Di Eric Olsen: AVP of Marketing at Helix Education
 
Karen Elzey, Associate Executive Director at Workcred, joined the podcast to talk about the partnerships and convenings that created a new framework for embedding industry certifications into our degree programs.Di Eric Olsen: AVP of Marketing at Helix Education
 
Brett Pollak, Director of Workplace Technology Services at UC San Diego, joined the podcast to talk about using vending machines to create a self-administration protocol for 65,000 COVID tests a month this spring.Di Eric Olsen: AVP of Marketing at Helix Education
 
Dr. David Peña-Guzman, Assistant Professor in the School of Humanities and Liberal Studies at San Francisco State University, and Dr. Ellie Anderson, Assistant Professor of Philosophy at Pomona University, joined the podcast to talk about creating academic podcasts for both curriculum and course promotion.…
 
Dr. Joey Gawrysiak, Director of Esports at Shenandoah University talks about the “more than games” reality of esports’ growth this year from a cross-disciplinary program standpoint, from a broadcasting standpoint, and from a public safety standpoint.Di Eric Olsen: AVP of Marketing at Helix Education
 
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