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Contenuto fornito da Steve Young. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Steve Young o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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Simple Ways to Increase Your Mobile Game Retention & Revenue

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Manage episode 301633314 series 2978375
Contenuto fornito da Steve Young. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Steve Young o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

Topics Covered:

  • 02:30 - Simple ways to increase retention
  • 04:00 - How a dynamic background increased retention by 40%
  • 12:15 - Remote config feature or launch hardcoded to a small user base
  • 13:20 - A/B testing using Google
  • 15:30 - Charades - Heads up app audit
  • 22:34 - What comes first the narrative or the core gameplay loop
  • 27:16 - Math Games - Adapted Mind app audit
  • 39:28 - Retention is the holy grail
  • 45:05 - Perfect Pitch Toddler Games app audit
  • 54:40 - Thoughts on banner ads as a revenue generating ad unit

You can watch this video: https://youtu.be/6iyRj6TDDsI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************

Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
  continue reading

763 episodi

Artwork
iconCondividi
 
Manage episode 301633314 series 2978375
Contenuto fornito da Steve Young. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Steve Young o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

Topics Covered:

  • 02:30 - Simple ways to increase retention
  • 04:00 - How a dynamic background increased retention by 40%
  • 12:15 - Remote config feature or launch hardcoded to a small user base
  • 13:20 - A/B testing using Google
  • 15:30 - Charades - Heads up app audit
  • 22:34 - What comes first the narrative or the core gameplay loop
  • 27:16 - Math Games - Adapted Mind app audit
  • 39:28 - Retention is the holy grail
  • 45:05 - Perfect Pitch Toddler Games app audit
  • 54:40 - Thoughts on banner ads as a revenue generating ad unit

You can watch this video: https://youtu.be/6iyRj6TDDsI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************

Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
  continue reading

763 episodi

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