Elect a Mayor for Nightlife? Here’s Why Amsterdam Did It


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There was a time when Amsterdam was sick of losing creative people to Berlin because of its vibrant and diverse round-the-clock cultural scene. Much more appealing than the “open air museum” that residents complained Amsterdam had become. So, the Dutch city tried something new, including electing a new night mayor — a liaison between night culture operators and city government who advocated for policies under which a diverse and varied nightlife scene could flourish. Mirik Milan, former night mayor who currently runs a nightlife consultancy, talks about what worked, the benefits to the city as a whole and what obstacles cities around the world face right now in revitalizing nightlife. | Unlimited Chronicle access: sfchronicle.com/pod

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