Session 3: How To Build OptiChannel Campaigns

Pixels & Ink by MindFire | Case Studies, Interviews, & Tactics for OptiChannel Marketing w/Direct Mail, Email, & Social

In our third session, we cover a variety of aspects related to the building of OptiChannel campaigns, including: - How do you go from a Client’s objective to an executable OptiChannel plan? - What does it take to build an OptiChannel campaign? What types of skills are needed? - How do you keep a Client engaged when the first touch doesn’t deliver the results they expected? - In what ways does OptiChannel build deeper, stronger, and stickier relationships between a service provider and their Client? You don’t want to miss the unique (and in many cases, unexpected) advice this panel has for you as you navigate your own journey! RESOURCES MENTIONED IN THE EPISODE Join the Texting Community: Text Dave at: 1 [phone] Or click this link: bit.ly/DaveRosendahl View the blog: mindfireinc.com/how-to-market-sel…hannel-campaigns/