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Activate Results with the Best Business Dashboards with Steen Rasmussen

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Manage episode 324272463 series 3023824
Contenuto fornito da Lea Pica | Data Storytelling Advocate, Speaker + Educator, Lea Pica | Data Storytelling Advocate, and Speaker + Educator. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Lea Pica | Data Storytelling Advocate, Speaker + Educator, Lea Pica | Data Storytelling Advocate, and Speaker + Educator o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Steen Rasmussen is the data and digital analytics evangelist and Senior Partner at IIH Nordic. Steen is passionate about the idea of data activation, and in the episode, we get some insider perspective from him about how you can use this concept in your data dashboards!

>> VIEW SHOW NOTES + RESOURCES


In This Episode, You’ll Learn…

  • The point of digital strategy: to support the overall strategy!
  • The analogy about a car and Steen’s wife that illustrates something important about data.
  • Shifts in the world of data; how ML and AI are beginning to enable autonomous data.
  • Why typical demographic-based customer personas are outdated.
  • The best place in your data to hide a "dead body".
  • The prediction engine that Steen finds more useful than basic demographic information.
  • How to remove excess and noise to communicate more impactful data.
  • A message for data practitioners around getting back to basics with a business.


People, Blogs, and Resources Mentioned


How to Keep Up with Steen Rasmussen:

  continue reading

85 episodi

Artwork
iconCondividi
 
Manage episode 324272463 series 3023824
Contenuto fornito da Lea Pica | Data Storytelling Advocate, Speaker + Educator, Lea Pica | Data Storytelling Advocate, and Speaker + Educator. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Lea Pica | Data Storytelling Advocate, Speaker + Educator, Lea Pica | Data Storytelling Advocate, and Speaker + Educator o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Steen Rasmussen is the data and digital analytics evangelist and Senior Partner at IIH Nordic. Steen is passionate about the idea of data activation, and in the episode, we get some insider perspective from him about how you can use this concept in your data dashboards!

>> VIEW SHOW NOTES + RESOURCES


In This Episode, You’ll Learn…

  • The point of digital strategy: to support the overall strategy!
  • The analogy about a car and Steen’s wife that illustrates something important about data.
  • Shifts in the world of data; how ML and AI are beginning to enable autonomous data.
  • Why typical demographic-based customer personas are outdated.
  • The best place in your data to hide a "dead body".
  • The prediction engine that Steen finds more useful than basic demographic information.
  • How to remove excess and noise to communicate more impactful data.
  • A message for data practitioners around getting back to basics with a business.


People, Blogs, and Resources Mentioned


How to Keep Up with Steen Rasmussen:

  continue reading

85 episodi

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