E.401: The Art Of Designer Space Aromas Ft. Caroline Fabrigas, CEO ScentFluence

Skincare Anarchy

A native of the U.K., Fabrigas arrived in the USA in 1980. Since then Fabrigas has risen through the ranks of the beauty industry holding key positions with many well-known Beauty companies. Caroline is the CEO of Scent Marketing Inc. a full service Scent and Sensory Marketing company that has fast become a leading authority in the art and science of Scent Marketing and Branding. Clients include;Hyatt Place Hotels1 Hotel and ResidencesBaccarat Hotel and Residences and Retail StoresTreehouse HotelsARLO HotelsAuberge Resorts CollectionCampari Brands - Grand MarnierThe WELLEverybodyAeroPostaleThe North FaceRide Cycle StudioPhysique 57Estee Lauder57 Ocean Caroline also recently opened the first ScentFluence aroma design studio in the heart of Scarsdale, NY Village. Featuring a library of ambient scents and innovative diffusers Caroline has created a new retail paradigm that is delighting clients in stores and on line. ScentFluence also premiered it’s new “ScentFluence SitDown” series this year. “ScentFluence SitDown” celebrates and highlights industry experts and scent influencers with in person and on-line interviews, interactive discussions with lots of show and share. Caroline also co-founded ScentInvent Technologies LLC a new Scent innovation firm set to disrupt the fragrance industry with the introduction of new forms and SpartiScents a new fragrance brand that is launched at Walmart targeting the Gen Z consumer. While building her collection of Scent related businesses Caroline has maintained at active consulting practice called BeautyFluence LLC in which she has provided marketing advisory services to many leading brands such as Sun Dial Brands, Co-creator of FARMACY, Product development for VERSED, Concept to launch for SOBEL SKIN Rx, and Dr. Woo and general consulting to The Organic Pharmacy and brand positioning for Boticario NativaSpa.--- Send in a voice message: https://podcasters.spotify.com/pod/show/skincareanarchy/messageSupport this podcast: https://podcasters.spotify.com/pod/show/skincareanarchy/support

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