Artwork

Contenuto fornito da Scott D. Clary. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Scott D. Clary o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Player FM - App Podcast
Vai offline con l'app Player FM !

David Priemer, CEO of Cerebral Selling | How To Sell The Way You Buy

54:41
 
Condividi
 

Manage episode 297784915 series 2934427
Contenuto fornito da Scott D. Clary. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Scott D. Clary o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

➡️ About The Guest

David Priemer never thought he'd end up in sales! He started his career tinkering with test tubes and differential equations as an award-winning research scientist before spending the next 20 years leading top-performing sales teams at high-growth technology companies including Salesforce, where he was the Vice President of Commercial Sales and creator of the Sales Leadership Academy program.

Today, as the Founder and Chief Sales Scientist of Cerebral Selling, David's unique science and empathy-based approaches to driving revenue and talent growth have been published in the Harvard Business Review as well as Forbes, Entrepreneur, and Inc. magazines. Often referred to as the "Sales Professor", David is also the author of the Bestselling book, Sell The Way You Buy, and an Adjunct Lecturer at the Smith School of Business at Queen's University and the London Business School.

➡️ Talking Points

00:00 - Intro

03:02 - How did David end up in sales?

06:11 - The science behind sales & Dan Pink.

09:17 - David hates sales people.

11:02 - Lessons learnt from Salesforce.com

19:53 - The human component of sales.

22:15 - What is cerebral selling?

31:01 - Sales lessons & dating.

36:04 - The art of sales negotiation.

40:03 - How to properly learn & implement anything.

45:26 - The biggest misconceptions about sales.

47:21 - Lessons David would tell his younger self.

➡️ Show Links

​​https://twitter.com/dpriemer

https://www.linkedin.com/in/dpriemer/

➡️ Show Sponsor

Gusto - gusto.com/scott (3 months free payroll / platform services)

Gusto's people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more.

Ladder - ladderlife.com/successstory

Ladder is life insurance built to be instant, simple and smart. We offer direct-to-​consumer, term life insurance online.

Canva - canva.me/successstory

Canva makes video & graphic design amazingly simple for everyone! Get a photo editor, video maker, and logo creator all in one free editing app.

BKA Content - bka.com/success

Buy SEO articles, blog posts, web pages and more from the #1 content writing service in the industry. Work with real people, not programs!

➡️ Success Story Podcast

Stories worth telling.

Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary.

On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship.

Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights.

He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between.

Website: https://www.scottdclary.com

Podcast: https://www.successstorypodcast.com

YouTube: https://www.youtube.com/scottdclary

Instagram: https://www.instagram.com/scottdclary

Twitter: https://twitter.com/scottdclary

Facebook: https://facebook.com/scottdclarypage

LinkedIn: https://linkedin.com/in/scottdclary


Our Sponsors:
* Check out 1Password and use my code CLARY for a great deal: https://1password.com/
* Check out Miro and use my code PODCAST for a great deal: https://miro.com/
* Check out undefined and use my code SUCCESSPOD for a great deal: undefined
* Shop the eufy video lock: https://shop.eufy.com/VideoLock or order it on Amazon today!
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

543 episodi

Artwork
iconCondividi
 
Manage episode 297784915 series 2934427
Contenuto fornito da Scott D. Clary. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Scott D. Clary o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

➡️ About The Guest

David Priemer never thought he'd end up in sales! He started his career tinkering with test tubes and differential equations as an award-winning research scientist before spending the next 20 years leading top-performing sales teams at high-growth technology companies including Salesforce, where he was the Vice President of Commercial Sales and creator of the Sales Leadership Academy program.

Today, as the Founder and Chief Sales Scientist of Cerebral Selling, David's unique science and empathy-based approaches to driving revenue and talent growth have been published in the Harvard Business Review as well as Forbes, Entrepreneur, and Inc. magazines. Often referred to as the "Sales Professor", David is also the author of the Bestselling book, Sell The Way You Buy, and an Adjunct Lecturer at the Smith School of Business at Queen's University and the London Business School.

➡️ Talking Points

00:00 - Intro

03:02 - How did David end up in sales?

06:11 - The science behind sales & Dan Pink.

09:17 - David hates sales people.

11:02 - Lessons learnt from Salesforce.com

19:53 - The human component of sales.

22:15 - What is cerebral selling?

31:01 - Sales lessons & dating.

36:04 - The art of sales negotiation.

40:03 - How to properly learn & implement anything.

45:26 - The biggest misconceptions about sales.

47:21 - Lessons David would tell his younger self.

➡️ Show Links

​​https://twitter.com/dpriemer

https://www.linkedin.com/in/dpriemer/

➡️ Show Sponsor

Gusto - gusto.com/scott (3 months free payroll / platform services)

Gusto's people platform helps businesses like yours onboard, pay, insure, and support your hardworking team. Payroll, benefits, and more.

Ladder - ladderlife.com/successstory

Ladder is life insurance built to be instant, simple and smart. We offer direct-to-​consumer, term life insurance online.

Canva - canva.me/successstory

Canva makes video & graphic design amazingly simple for everyone! Get a photo editor, video maker, and logo creator all in one free editing app.

BKA Content - bka.com/success

Buy SEO articles, blog posts, web pages and more from the #1 content writing service in the industry. Work with real people, not programs!

➡️ Success Story Podcast

Stories worth telling.

Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary.

On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship.

Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights.

He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between.

Website: https://www.scottdclary.com

Podcast: https://www.successstorypodcast.com

YouTube: https://www.youtube.com/scottdclary

Instagram: https://www.instagram.com/scottdclary

Twitter: https://twitter.com/scottdclary

Facebook: https://facebook.com/scottdclarypage

LinkedIn: https://linkedin.com/in/scottdclary


Our Sponsors:
* Check out 1Password and use my code CLARY for a great deal: https://1password.com/
* Check out Miro and use my code PODCAST for a great deal: https://miro.com/
* Check out undefined and use my code SUCCESSPOD for a great deal: undefined
* Shop the eufy video lock: https://shop.eufy.com/VideoLock or order it on Amazon today!
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

543 episodi

كل الحلقات

×
 
Loading …

Benvenuto su Player FM!

Player FM ricerca sul web podcast di alta qualità che tu possa goderti adesso. È la migliore app di podcast e funziona su Android, iPhone e web. Registrati per sincronizzare le iscrizioni su tutti i tuoi dispositivi.

 

Guida rapida