Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Contenuto fornito da Alex Lopes and Jeffrey Vocell. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alex Lopes and Jeffrey Vocell o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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The Path to PMM with Lauren Barraco, Sr. Director of Product Marketing at Sendoso
Manage episode 285775875 series 2815424
Contenuto fornito da Alex Lopes and Jeffrey Vocell. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alex Lopes and Jeffrey Vocell o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Connect with Lauren on LinkedIn here: https://www.linkedin.com/in/laurenbarraco/
Join Lauren on Sharebird here: https://sharebird.com/profile/lauren-barraco
Questions we cover in this episode:
- Tell me about your career path to becoming a PMM?
- What does your team look like at Sendoso, what all do you own?
- Any advice for people looking to break into product marketing? What roles make for good product marketers?
- What are the most important skills for PMMs to develop and master?
- How have you done built those skills?
- What should people be prepared for in a product marketing interview?
- What’s most important to keep in mind when joining a new company and onboarding?
- Where do you think product marketers have the biggest impact at a startup?
- What does the career path of the PMM look like? What kind of doors does it open?
- What’s a mistake product marketers make when growing their career?
- What’s your outlook on the career of Product Marketing? Is it a good place to be right now?
85 episodi
Manage episode 285775875 series 2815424
Contenuto fornito da Alex Lopes and Jeffrey Vocell. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alex Lopes and Jeffrey Vocell o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Connect with Lauren on LinkedIn here: https://www.linkedin.com/in/laurenbarraco/
Join Lauren on Sharebird here: https://sharebird.com/profile/lauren-barraco
Questions we cover in this episode:
- Tell me about your career path to becoming a PMM?
- What does your team look like at Sendoso, what all do you own?
- Any advice for people looking to break into product marketing? What roles make for good product marketers?
- What are the most important skills for PMMs to develop and master?
- How have you done built those skills?
- What should people be prepared for in a product marketing interview?
- What’s most important to keep in mind when joining a new company and onboarding?
- Where do you think product marketers have the biggest impact at a startup?
- What does the career path of the PMM look like? What kind of doors does it open?
- What’s a mistake product marketers make when growing their career?
- What’s your outlook on the career of Product Marketing? Is it a good place to be right now?
85 episodi
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