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See behind the scenes of our private sector sports performance gym Varsity House. We've helped hundreds of coaches from around the world build successful businesses. We help training businesses improve their coaching development, leadership, operational systems, sales, and marketing.
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On this episode of the Business of Strength Dan Goodman interviews longtime trusted business advisor for VH, Vince Gabriele. Talking points from the conversation: How adversity and nearly quitting the industry altogether led Vince to his biggest business breakthroughs. Why the number 1 chokehold of a business is the Psychology of the owner. The num…
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What is up everyone, I’m your host Coach Joe Strong here to bring you another great episode of the Business of Strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our Next LIVE two-day workshop “Marketing Your Gym” is May 9-10 here at VH HQ in NY. We will gi…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Next LIVE two-day workshop “Marketing Your Gym” is May 9-10 here at VH HQ in NY. We w…
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On this episode of the Business of Strength Podcast Dan Goodman is joined by Hank Ebeling. Hank is a customer service specialist who is a published author, speaker, and owner of two H4Training gyms just outside of Chicago. Hank breaks down how working at a fancy hotel in Vegas put him on the path towards providing exceptional service. How he differ…
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What is up everyone! I’m your host Coach Joe Strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our Next LIVE two-day workshop “Marketing Your Gym” is May 9-10 here at VH HQ in NY. We will gi…
  continue reading
 
On this episode of the Business of Strength Dan Goodman is joined by special guest Mark Ennis. Mark is the owner and founder of the world renowned Power Strength Gyms in Grand Rapids Michigan The talking points include: Mark's driving icon of “Better Never Stops.” The data the dictates decision making in a multimillion dollar company His opinion on…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Next LIVE two-day workshop here at Varsity House is our NEW Trainer School one day wo…
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On This Episode of the Business of Strength Podcast Dan Goodman breaks down the theme for VH in 2024. He discusses knowing the strength of your business is as important as knowing the weaknesses. He discusses the concept of More. Better. New and how VH will be applying this into the new year. Our live events calendar is now LIVE: Two-Day Gym Busine…
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In this episode Dan Goodman breaks down the difference between bonuses vs. incentives in the gym business. He talks about the short term goals, mid range goals, and long term goals that all gyms need to consider with their team. The book he references as inspiration for the incentive program at VH is Profit Works by Alex Freytag and Tom Bouwer. Sta…
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What is up everyone I’m your host coach Joe Strong here to bring you another great episode of the Business of Strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1. We will give you …
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On this episode of the Business of Strength Podcast Dan Goodman breaks down the meetings every gym needs to have on a weekly basis: Facility Leader Stand-up Leadership Team Huddle Up Coaches Meeting If the meeting schedule is memorable it's repeatable. This is where all the data and metrics are measured as a unit. You cannot run a company based sol…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1. We will give you …
  continue reading
 
In this week’s podcast, Joe Riggio sat down with John Franklin and Mateo Lopez on Gym World. Despite his success with running a 7-figure gym, Joe is shifting gears. He's now focusing on a side project that he believes will be more profitable: opening 20 small group personal training gyms. We had a great conversation!! For more on the Business of St…
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What is up everyone! I’m your host coach Joe Strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1. We will give you…
  continue reading
 
Lesson #3 Your Identity as a Coach CAN’T Be tied to Your Training Ideology - Want to best the best - Recognized as the best - Produce the best - Your inability to let go is actually keeping you from being the best - Let go and focus on my next 2 takeaways Lesson #2 Leadership with Coaching Coaches - Leadership is more than teaching the best trainin…
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In this episode of the Business of Strength Dan Goodman breaks down his top 5 takeaways from the annual BOS Retreat in Scottsdale, Arizona. He hits upon the following: The importance of in person events for the Industry. The 3 things that ALL strength professionals can NEVER take their time and attention away from. The difference between bonuses an…
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In this episode of The Business of Strength podcast, Coach Joe Riggio breaks down his biggest takeaways from this year’s annual Gym Business Retreat and how YOU can fix your marketing in quarter four. On October 18th at 1:30 PM EST, we will be holding a FREE call to discuss the exact plan we are using to close out a RECORD year… We’ll also be givin…
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In this episode of the BOS Podcast, Adam Menner talks with Damian Lillard’s coach and high performance consultant Phil Beckner. Phil Beckner is the former coach of Weber State. Phil now runs a very successful consulting business where he works with NBA superstars and CEO’s of fortune 500 companies. Adam and Phil break down the comparison of coachin…
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In this episode, Dan Goodman sits down with Jimmy Contrini, the Content Manager for Alex & Leila Hormozi at Acquistion.com. Jimmy discusses the following in this episode: What type of posting schedule/cadence would he start with as a Fitness Professional How to scale your content creation on a $1,000 budget How to turn 10 hours of work into 100+ pi…
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In this episode of The Business of Strength podcast, Joe Riggio gets interviewed by Power Athlete Radio about success, the gym business, and much more. Don't forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ! Two jammed packed days of learning, building, guest speakers, lunch-ins, dinners...and so much more.…
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In this episode of The Business of Strength podcast, Joe Riggio sits down with Alex Hormozi to discuss the 6-week transformation, balancing saying yes vs saying no, and MUCH more! Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ! Two jammed packed days of learning, building, guest speakers, lunch-ins,…
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In this Episode of the Business of Strength Podcast, Dan Goodman breaks down a case study of a mature gym business that has grown by 100% in the last calendar year! The catalyst for the growth was this person letting go and firing themselves from MANY jobs that they held near and dear. He covers: The mindset shift that led to the growth The jobs th…
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In this episode of the Business of Strength Podcast Dan Goodman breaks down how one SYP member has gone from making $40,000 a year in personal income to $40,000 profit in one month. There’s 5 important levers this gym owner pulled in order to make this profound difference in his business. Team Accountability Right Products Right Prices Volume of ma…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ! Two jammed …
  continue reading
 
In this episode of the Business of Strength Dan Goodman talks about creating consistency in your hiring process. How having a choreographed process can add serious SPEED to the effectiveness of new hires. He breaks down the following: How to get clear on the role you need to fill How to Recruit The first 90 days of on the job training Trajectory of…
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Welcome to the BOS podcast, I’m your host Adam Menner for today. In this episode I break down what you should be doing on a daily, weekly, and monthly basis if you are the Director of Training in your business. I break down the 4 tenets of success that are going to move the needle of your business forward. If you enjoy this episode please leave us …
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What is up everyone, I’m your host, Coach Joe Strong here to bring you another great episode of the Business of Strength Podcast, where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ! Two jamme…
  continue reading
 
What is up everyone! I’m your host coach joe strong here to bring you another great episode of the business of strength podcast, where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale, AZ! Two jamme…
  continue reading
 
On this episode of the Business of Strength Podcast Dan Goodman breaks down why gyms lose money during the summer months. He breaks down the psychology shift you must have as an entrepreneur to avoid the summer slide. On the show we review: 1. Summer Marketing Tactics 2. Sales Based Incentives 3. The Can’t Miss Referral Campaign If you would like t…
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On this episode of the Business of Strength Podcast Dan Goodman reviews how to make the decision of if YOU are ready for a second location! He breaks down the #1 question you must answer before opening another training business and the 4-step process in which to open. On the show we review: Funding Building the roles Find the people Signing the lea…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ! Two jammed …
  continue reading
 
What is up everyone I’m your host Coach Joe Strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Our next event is LIVE two-day Immersion here at Varsity House. We are going to give a small group of gym own…
  continue reading
 
What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. Our next event is LIVE two-day Immersion here at Varsity House. We are going to give a small group of gym own…
  continue reading
 
Our next event is a LIVE two-day Immersion here at Varsity House. We are going to give a small group of gym owners a peek into our systems, processes, and people. Hit the show notes for the link and come see us. In this episode I’m going to teach you the BIG THREE for developing masterful marketing for your gym. Having the right wordsMastering one …
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On this Episode of the Business of Strength Podcast, Dan Goodman gives a breakdown as to why gyms don’t make enough money! Businesses don’t make it for two reasons: Lack of demand for a service or product. Lack of money. The good news is you can affect change with the latter. Awareness precedes change. In this episode Dan breaks down the 5 financia…
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In this episode of the Business of Strength Podcast, Dan Goodman breaks down a EXTREMELY important part of running a business...Time. The biggest return on time (an investment) is in your current business. Here are 3 Things You Should Focus: 1. Spend time refining the company's goal, mission, and most important systems. 2. An Offer a Day: Never sto…
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In this episode, Dan Goodman breaks down the 5 reasons your gym is not making money. Episode Recap: 1. Absence of Accountability 2. Race to the Bottom of Prices 3. You Do Too Many Things 4. You Don't Have Measurable Goals 5. You Focus on Things That Don't Matter Our next virtual BOS event is May 1s-May 4th from 1-3pm EST everyday. We will be having…
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In this episode of the Business of Strength Podcast, Joe, Dan, and Adam break down how the 6WT has changed not only the lives of thousands of individuals but the trajectory of Varsity House. Learn the importance of: - Why a transformation challenge actually works - Why a transformation challenge can change your business financially - How to onboard…
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On this episode of the Business of Strength Podcast, We are joined by Noel Rubin. Noel is a busy working father who made it his mission to make fitness and nutrition a priority. He talks about his experience as a client participating in the challenge and why every gym needs to consider hosting one at their facilities. As always 5 star reviews are m…
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In this episode, Dan Goodman talks about how to create a simple gym marketing system for your business. Show Notes: Marketing = opportunity/leads Sales = 1 offering/1 way to close On December 8th and 9th we will be hosting an in person seminar at Varsity House Gym, 337 Blaisdell Road, Orangeburg NY 10962. We will completely break down your training…
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On this Episode Dan Goodman breaks down a case study of BOS client that grew their business by 100% in 12 weeks! He reviews the 3 processes that helped skyrocket this business in a hurry! Streamlining the offer understanding the 3 pillars of marketing operational organization These 3 items added serious fuel to this business and they can do the sam…
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What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business. For those of you who would like to attend a two-Day Immersion at Varsity House or speak to us about one-on-on…
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On this episode of the Business of Strength Dan is joined by co-founder and owner of Breda SC, Noel Brand. Noel along with his wife Sanne own and operate Breda SC in the Netherlands which is a pioneer gym for Strength and Conditioning in the Country. Noel sheds experience on what got him into the industry and what has KEPT him in the industry. He t…
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In this episode of the Business of Strength Podcast Dan Goodman discusses lessons learned from Ali Webb and the World Renowned DryBar Dan got the chance to hear Ali Speak at the Goldman Sachs 10ksb summit in Washington DC and shares the biggest takeaways from a small business owner in Ali, who grew the brand to 180 locations and a company worth hun…
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On this episode of the Business of Strength Podcast VH veteran Mike Capriglione breaks down the sales process and client lifecycle. Mike has helped to streamline and organize the entire company sales system across both VH facilities. He recently presented at the 2-day BOS immersion and the presentation was so well received we knew a podcast was in …
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I’m PUMPED about today’s guest…. Sean Lake is the Co-Founder and CEO of BUBS Naturals a holistic supplement company producing the BEST collagen in the world among a line of emerging products like MCT OIL, Coffee creamers and Apple Cider Vinegar Crews all designed to help you DIE YOUNG AS LATE AS POSSIBLE. The company is named after Sean’s childhood…
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Conor is the founder and CEO of TNL Performance center in Hamilton, NJ. He's an OG member of the SYP inner circle having been a member for 4 years and counting. On this episode of the BOS Podcast Connor breaks down the following: 1. How an internship at Cressey Sports Performance swayed his decision to become a strength and conditioning coach in th…
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In this episode of the BOS Podcast Dan Goodman breakdowns one of the most important porcesses in our gym, Open Enrollment Podcast Main Points: Why athletes and their parents need a call to action Why a proven process wins with marketing Energy conversation with the schedule The process of onboarding a student athlete post enrollment If you have any…
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What is everyone up to? I'm your host coach Joe Strong here to bring you another great episode of the business of strength podcast. Where you can hear the interviews, tips, and tools to turn your passion for strength into a profit. This episode is brought to you by CPPS Certification, one the most cutting-edge certifications in the world led by leg…
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