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Hacking the Red Circle

Mark Sylvester, Host

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Hacking the Red Circle is designed to illustrate what it takes to organize, produce, promote and create a world-class event. Veteran organizers share lessons so that first-timers can benefit from their expertise. Experience a behind the scenes view of the creation of a TEDx. Not an organizer (yet)? We hope to inspire you to get involved in a local TEDx event in your community. Enjoy the show.
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Finding ways to be creative and stay connected to your TEDx Community during these challenging times of sequestering and dealing with a global pandemic can test even the most creative Organizers.When I read about our guest, Martin Nera of TEDxUCLouvain on the TEDx Organizers Facebook page, I was intrigued about their plans that involved virtual pro…
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Alerted to an amazing TEDx's theater design posted on Facebook, we sought out the organizers of TEDxHyderabad to walk us through the fantastic video and tell us the story.. Please meet Vipin and Viiveck, the co-organizers of the event and a lively pair of conversationalists who told us that story and more.Ironically Facebook came up at the beginnin…
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In 2011 Stefan Bucher, an award-winning Designer, presented at TEDxAmericanRiviera (now known as TEDxSantaBarbara.) He recently spoke with Mark Sylvester about reflections of his road to the Red Circle. Stefan speaks to audiences large and small and travels the world talking about design, typically to designers. He remarks that stepping onto the TE…
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On the first day of TED2019, Randy Bretz joined the show as a guest host to help me interview the founder of TEDx, Lara Stein.My favorite quote from her was "there's so much innovation on the edges."Randy Bretz wrote an extensive piece on this interview on Medium. You can read it here: https://medium.com/@randybretz/lara-stein-founder-of-tedx-and-b…
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In five minutes of listening to Mariette Fourmeaux du Sartel talk about why she has spent the past couple of years going to prison every week to help create TEDxDonovanCorrectional, you will understand how her passion drives her to continue, overcoming obstacles every visit.Mariette deeply cares for the men at Donovan Correctional and taught me so …
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Monica Alba is a force of nature and the perfect person to lead the team at TEDxCancun, located in one of the most beautiful places along the Gulf of Mexico. Cancun is only 40 years old, and unlike other colonial cities in Mexico, it is full of many nationalities, creating a diverse population.Monica is also the TEDx Ambassador for Mexico, and afte…
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In this special episode, recorded in September 2018 right after TEDxSantaBarbara, Mark Sylvester (me), the host of Hacking the Red Circle, is interviewed by TEDxLincoln's Randy Bretz and TEDxLaçador's Ana Goelzer. This podcast is the first time I've told my own TED story. I'm hoping it will give you a glimpse into how I think our event. Randy and A…
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TEDxLeicester, located in the United Kingdom, is organized by Siddhi Trivedi, who has a unique story; she was born in Tanzania, educated in the UK and the United States and has lived and worked across three continents. Truly a global citizen. She started as the TEDxLeicester project manager in 2015 and is most proud of the work she and her team did…
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Gildo Conte is the Organizer of TEDxLaval, located on an island next to Montreal, in Quebec, Canada. His passion and energy are infectious, and I bet it's great fun being a part of his small, five-person team. His first brush with TED was when his kids said, "Dad, do you know about TED?" He says that it was a magical moment for him. He's purposely …
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Kimberly Marcus traveled the path to the Red Circle first as a speaker then made her way to Organizer of TEDxTarrytown in 2017. She made the trek to TEDFest in Brooklyn to remove the population cap off her event. She went to Brooks Institute (originally here in Santa Barbara) to study photography and moved to the east coast in 1987, where she's a C…
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John Werner is the Organizer of TEDxBeaconStreet, one of the top TEDx events that other Organizers would love to visit. In this episode, you'll learn why John and his event have been so successful, over 86 million views since 2010. John's very generous towards everyone that has helped him build a staggeringly connected community.John's been produci…
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Ajit George is the organizer of TEDxWilmington, located in Delaware. He is a bundle of energy, as evidenced by the fact his tribe produces 12 events a year, with 172 speakers and 164 talks. It takes an incredible amount of organization to manage the sheer volume of speakers and attendees. They've had 7.4M views of their talks since they starting pr…
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How do you prepare an event for 7,000 people in rural India from 4,100 miles away in London, and don't hit the ground running until a week before the event? In this episode, we talk with Masarat Daud, the Organizer of TEDxShekhawati, located about 150 miles west of New Dehli. There were so many challenges producing this event that you'll not want t…
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Chris Daley is the Organizer of TEDxPittsburgh and is part of a regional TEDx ecosystem with ten events within a short distance. Pittsburgh is a large region, but a small city, so the challenge of colliding events and keeping an identity for each TEDx is something Chris and his team think about. He started as an attendee when the event was called T…
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Scott Mallory is the lead organizer for TEDxECUAD. This is a university event held in Vancouver at the Emily Carr University of Art and Design. This year was their second event, and the interview was just a few days after the event concluded.Scott talks about how art and design permeate everything about the event, so much so that Will Davis took ma…
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I'd been looking forward to posting this conversation with TEDxAmsterdam's organizer Paul Rispens for some time now. I'd heard such great things about the event, and it's on the list of TEDx events other organizers would like to attend. Paul has been involved with TEDx since 2009 and works with a core team of 30. This episode is a lively conversati…
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Alexandra Opiel started at TEDxBuffalo as a volunteer, eventually replacing the original license holder and has run the event for the past three years. By days she's a project manager for a local Buffalo real estate development company, which is a perfect skill set to bring to the role of a TEDx Organizer. She naturally seeks out more responsibilit…
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This was the first mother-daughter podcast we've done. Mom is Grace Belangia, organizer of TEDxAugusta and Chloe Belangia, her daughter, is the organizer of TEDxGeorgiaTech. It was great to meet them in person at TEDFest and have the opportunity to enjoy the family dynamic in action. You'll love the back and forth between these two energetic TEDste…
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Samuel Titera came to TEDxPrague through the route of being one of the four original Czech translators for TED talks. When he learned that TEDx was being organized in Prague for the first time, he offered help as a volunteer and soon became one of the core organizers. His first brush with TED was Barry Schwarz's talk on the Paradox of Choice. Nowad…
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Vincent Kumwenda is the Organizer of TEDxLilongwe, located in the capital city of Malawi. Because they are next to the second largest lake in the world, they focus on ideas that address local issues, such as Agriculture, Fishing, and the burgeoning startup economy. An interesting fact that you won't be able to tell from listening is that Vincent ca…
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When Juanita Wheeler attended TEDxSouthBankWomen in 2012, she was at a crossroads. She was a director of global marketing for a multinational corporation, but she had fallen out of love with her work. She wanted to do something bigger, something more important, and something that would change the world. Enter TEDxBrisbane. Now, in 2018, Juanita is …
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Humberto Cardoso Filho is the organizer for TEDxBlumenau located near the capital of Brazil. He and his team have produced 11 main events and 7 salons, all under 100 people. He recently attended TEDfest so the population limit will be removed. The event held in March 2018 had 300, they're going to take it slow as they expand, especially into a new …
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Dora Dzvonyar is the Organizer for TEDxTum (Technical University Munich) in Germany. She's been organizing since 2015 and has several events and produced Salons including a TEDxLive event. There are 40,000 students at TUM which is bigger than some of the towns that provide a TEDx event. She's a grad student and teacher. She watches one TED talk a d…
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Januario Jano is the Organizer for TEDxLuanda, which is a beautiful city on the western coast of Angola. He is a global soul, born in Angola, with homes in London and Lisbon. Angola is a former Portuguese colony. The TED Talk by Sir Ken Robinson changed everything for him and incited him to be an activist.In 2012 he wanted to get a license for Luan…
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Richard Lucas is a British businessman and social entrepreneur. He has lived in Krakow for more than half of his life, having grown up in Oxford. He has been involved with TEDx as a speaker, sponsor, and organizer, with TEDxKazimierz since 2015 and other TEDx events since 2010. Kazimierz is the Jewish district of Krakow and provides a fascinating c…
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TEDxCampinas held their first event in March 2018. We had this conversation precisely 16 weeks before the big day. Mario Gioto, the Organizer, is also a TEDx Translator. There are over one million people in this city that is about 2 hours outside of Sao Paulo in Brazil.He and two friends applied for the license and built a team with some of their c…
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Fenella Kernebone is the Head of Curation for TEDxSydney, responsible for leading the programming for what has become one of the most significant TEDx events in the world. She also curates the youth program, TEDxYouth@Sydney and TEDxSydney Salons. Fenella manages a team of over 20 curators and producers dedicated to spreading great ideas and strong…
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Syed Irteza Ubaid is the Organizer of TEDxLahore, the TEDx Ambassador for Pakistan and a TEDx Translator. That's a lot of TED. He has been involved with at least 18 TEDx events and has one of those personalities that we see so often when we talk to Organizers, passionate, curious, interested and helpful.TEDxLahore is the oldest TEDx in the city of …
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Réka Artner and her team of 70 have been producing TEDxVienna for several years now. She joined the team after attending TEDxVieannaLive in 2012. It's one of the TEDx events that other organizers would love to visit. Set in some of the cities most amazing historical venues, this TEDx also features Adventures (see video) and workshops. TEDxVienna ha…
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Javier Yunes, whom I met at TEDFest last year, is the organizer for TEDxRosario in Argentina. His town has over 1 million citizens, and thousands of them come to their event each year. He’s most excited about a recent Organizers’ workshop he attended in Bariloche and told us the story of his first workshop in 2010 on a floating hotel in Amazonia.Ja…
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Kiki Tolles is the Student Executive Producer for TEDxLagunaBlancaYouth, an event held here in Santa Barbara, California, home of the Hacking the Red Circle podcast. Kiki is a member of a TEDx production class this semester, led by Anna Alldredge, their faculty advisor. Kiki has the type of passion and energy that we've come to expect from other or…
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Emmanuel Adegboye is the organizer of TEDxYaba, which is a community located in Lagos, Nigeria. He has a long relationship with TEDx, going back to 2014 as co-organizer of TEDxIfe. He is also the TEDx Ambassador for West Africa, and once you get to know him, you'll understand why he was singled out to represent this vital part of the world for TEDx…
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Kaila Colbin is the Curator of TEDxChristchurch (New Zealand) and TEDxScottBase. She's also the founder of Missing Link and the New Zealand Ambassador for Singularity University, a co-founder and Chair of the non-profit Ministry of Awesome, and a force of nature. I learned a lot about Christchurch during our conversation and how she came to NZ in t…
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Mark Sylvester and Kymberlee Weil have been bringing TEDx to Santa Barbara since 2010. They started with TEDxAmericanRiviera on 10/10/10, produced it again in 2011 then again in 2012. After a couple of years off, they produced two TEDxLive events, rebranded the local event as TEDxSantaBarbara and relaunched in 2016. Mark and Kymberlee have a great …
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Stacy Bradford is one of three co-founders of TEDxTysons. Their event is just 20 minutes from Washington DC and is in the middle of a tech corridor she calls the Tech Petting Zoo. Their most recent event in June 2017 called [i]mpact featured speakers who represented organizations who each are making an impact on the community and the world.She firs…
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Norberto Amaral is the organizer of TEDxPorto, located in Portugal and formally known as Oporto. It's a long story. Norberto tells us about how they were not able to get into the venue until midnight the night before the event started, on March 31, 2017. The production crew worked all night and the opened for 1,100 people the next morning on April …
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Bethany Lerch is a former Fulbright and Rotary Ambassadorial Scholar and was a speaker on the 2016 TEDxOshkosh stage. She spoke about avoiding the pitfalls of taking the wrong approach to international aid using examples from her time in Afghanistan.She served as a military advisor in Kabul, Afghanistan, from February 2015 until June 2016 and while…
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Shelly Govila is one of those super-energetic, passionate TEDsters you’d just love to have on your team. Her team at TEDxWanChai loves her energy as well. She’s very involved in the region, having traveled to TEDxSingapore, TEDxShanghai, and TEDxWeekend (for Organizers). You’ll love getting to know Shelly and will discover new ideas you will want t…
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Kara DeFrias is a force of nature. She's been involved with TEDx since 2010, having worked at TEDxSanDiego and produced TEDxIntuit. She has many years experience producing big events, including the Oscars, the Emmys, and the Halftime show at the Superbowl, working with Sting, No Doubt, and Shania Twain. Wow.She brings that level of experience to ev…
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Arthur Zards is the organizer of TEDxNaperville and has been innovating with his team since 2009. He watched TED DVDs he'd borrow from friends who attended in Monterey. Since then, he's done two TED talks, been to 20 events, and last year hosted an Adventure with 350 of his 750 attendees participating.Arthur loves sharing. He is just back from TEDG…
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Mike Lundgren is a nine-year veteran of TEDxKC (Kansas City), having produced almost 40 events. His 2017 event sold out in four minutes. They enjoy one of the most spectacular venues for a TEDx, the Kauffman Center for the Performing Arts. They entertain and inspire 3,000 people and have over 30 different activities for attendees at the massive aft…
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Remo Giuffre, the original licensee of TEDxSydney, has the envious position of curating one of the most widely respected TEDx events in the world. TEDx organizers who've been on the show in the past say it's the single event they'd love to attend.Remo was at one of the original TED events in Kobe, Japan and is celebrating his 25th year as a TEDster…
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Craig Fifer has a great job. He runs the team that manages the Green Room at TEDxMidAtlantic. Now, you're thinking, how hard can that be? Well, he's three floors away from the stage, has to make sure 49 people make it to the stage, on time, and needs a team of volunteers to help. He loves it so much; he's going into his sixth year on the team.I met…
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Gavin Blake is a visual scribe, a graphic illustrator, and a significant value-add to over 50 TEDx events around the world. His ability to synthesize a talk, in real time, and convert the ideas into an image is impressive. He's been doing this work for 17 years when he started scribing floor-to-ceiling whiteboards at Ernst and Young.We were introdu…
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For the last 18 months, Penelope Misquitta has been the Organizer and Curator of the internal TEDx events at Johnson & Johnson. TEDxJNJ is a part of the Ambassador Leadership program inside HR in the company. This program was originally started by Steve Garguilo, who has been on this podcastPenelope is the epitome of a TEDx organizer. She's passion…
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David Troy has been producing TEDxMidAtlantic with his co-organizer Nate Mook since 2009. That's eight years of experience which is evident in this episode. David said that working on TEDx adds a lot of value to his life. His talk on TED.com has been seen over 1.3M times. He's been asked to speak globally, including a talk at TEDxIstanbul. As a hos…
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Jacqueline Oliveira is a teacher, coach, and TEDx speaker. She spoke at TEDxCesena in 2016 and has some tips for organizers. She's an expert at cross-cultural communications, which helped her, as an American, present at a TEDx in Italy. She talks about how to read audiences, how build trust across cultures.As an educator, she has used TED, and TEDx…
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Trent Yeo, the organizer for TEDxQueenstown in New Zealand was invited by TEDxChristchurch organizer, Kaila Colbin, to join a team of five to work for nine months, then spend nine days on the ice. The group came together in celebration of the 60th Anniversary of Scott Base, Antarctica New Zealand's research station. The event was a unique opportuni…
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Doug Coleman, the organizer of TEDxJacksonville, is humble and unassuming, which belies his event's impact on the city. He's retired now, but hardly hanging around at the beach. Instead, he's busy producing a Level 2 main event, Salons, TEDxLIVE, TEDxChange and TEDxWomen events. He was inspired by early TEDx events he attended because they were col…
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