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薬事事業13年、セールスライター9年/生き残り続けられる事業主になるための術を発信。 【自己紹介】薬剤師、合同会社B&H Promoter's CEO、薬機法ライティングのパイオニア、マーケティング・セールスライティング、薬機法コンサルティング:東証プライム上場企業から中小・海外企業までサポート、講師:宣伝会議・日本化粧品検定ほか多数実績あり。 【セールスライティングで収入UPしたい方へ】B&Hライターとして最短で月収50万円を目指すステップ https://shorturl.at/ejkz8 【薬機法の”実務”がわかるメールマガジン】https://bit.ly/3OVsvOQ 【動画でも薬機法・シゴト獲得法学べます】YouTube: https://www.youtube.com/channel/UC59KF2a-FrUZFoW2VbeJPgw 【日々お役立ち情報発信中(X/Twitter)】https://twitter.com/892copy
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It's back to the bottomless mailbag to tackle another batch of your probing questions. How much of a band do we listen to before deciding to book them? When will Damnation day ticket be on sale? Will the live shows be recorded? And what's the difference between headlining, co-headlining and are the costs the same or is it all just in the name? Gav …
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A staggering 72 UK festivals have cancelled, postponed or called time so far in 2024 - double the number from 2023, and more than 200 have gone since 2019. Association of Independent Festivals (AIF) CEO, John Rostron, joins the pod to discuss the bleak landscape and what can be done to stop more events following suit. But before the misery hammer d…
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For the fan enjoying their favourite band at a headline tour date or festival there might be a different setlist but for the promoters, it’s a different journey nailing the booking. The approach, the availability, the fee, the rider and conditions can all be a very different landscape depending on if you’re promoting a gig or festival. And what on …
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Gav and James dive bag into the mail bag to tackle this week’s most pressing issues including the Sleep Token backlash from Download fans and why our two promoters will never, ever work together… unless there’s a Butlins to hire. We go again, every Thursday morning. Lou's Brews, use the code POD15 for 15% off your order - https://www.lousbrews.co.u…
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The Download line-up is out and Gav and James avoid all spoilers to react to it in real time. The highs (Green Day), the lows (Steel Panther) and the billing stunners (Sikth) are all the topics of the night. But what’s that hardcore din in the background determined to gatecrash the UK’s biggest rock and metal party? Oh, just Outbreak not giving a s…
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Damnation ‘24 is in the bag and we’re still rattling in disbelief days later but there’s no time to feel sorry for our souls because there’s an event to pick over. Thankfully, Damnation’s Irish general, Paul Farrington, joins the pod to tackle the PTSD of two days' aural abuse in a Manchester industrial estate. From LLNN to Dragged Into Sunlight vi…
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It's here...Damnation is tomorrow, Gav is stressed and James is ready to go big. Gav chats us through some of next year’s Damnation plans, and boots off about lanyards and car number plates. Whilst James gets stuck into some questions and talks about whether he is mid feud with Bloodstock or not. We go again, every Thursday morning. We go again, ev…
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Five headliners for three nights with an unbelievable reunion coup on top? 2000trees dropped an atom bomb of a band announcement and it exploded over every self-respecting rock fan’s socials. Gav and James quickly reconvened for an instant reaction pod to the news the Kneecap, Pvris, Taking Back Sunday, Coheed & Cambria, Alexisonfire AND Million De…
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Gav and James dive back into the virtual mailbag to address the most pressing concerns of the listeners. Would we allow an artist to "curate" our festivals? What's our thoughts on oversold shows? And why did James have the police at his door earlier this year? More importantly, is Gav really going to slag off the mighty Black Sabbath? First though,…
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The Damnation clashfinder is out and Gav is ready to take his licks as the fans demand to know what idiot clashed Dragged Into Sunlight with Ahab and why? But before the slot by slot lines-ups of A Night of Salvation and Damnation can be explained there's some Trees headliner news, a change of ArcTanGent's Wednesday plans and another late cancellat…
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Let's get down to business. And who better than to pour over the industry spreadsheets, receipts and album charts than Mr Andy Farrow, manager of the likes of Opeth, Devin Townsend, Paradise Lost and Katatonia? The Northern Music Company boss talks promoting to publishing, The Wildhearts to Oceansize and the chances of ever seeing Strapping Young L…
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The first wave of bands have been announced for 2025, and it's a tsunami worth diving into. Karnivool, Melvins, Rolo Tomassi, Kylesa, Between the Buried and Me playing Colors, The Fall of Troy playing Doppelgänger and not just one, but two We Lost The Sea sets, including "the greatest post rock album ever"... Departure Songs. Plenty to get swept aw…
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When you're up to your eyes in it on show day a friendly tour manager can save your mood but an aggressive tour manager can ruin it. But what is a tour manager, why are they so important to bands and why do their roles and attitudes vary so wildly? Gav and James do their level best to describe the role before sharing their experiences of dealing wi…
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You've made your offer for the band, it's been accepted and even the ballache of billing the poster might have been settled... but now what? There's a series of hurdles to deal with before your prized booking ever sets foot on your stage; press and promo, backline, production, hotels and ground transport and did you remember there's no onion or gar…
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Gav and James commit 90 minutes to catching up with as many questions as they can to clear the backlog... and fail miserably. Slam Dunk taking a gender balancing beating from the BBC, the pressures of Damnation mounting, a film review no one asked for and an unprompted Deftones discography chat take centre stage instead. Oh, and there's some questi…
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Our first (and hopefully last) Friday pod after a Spanish drama that required an Emergency Passport. Gav and James tackle the hot topic of Oasis' "dynamic pricing" PR disaster before getting stuck into Damnation planning and your questions. We also pick our very first 'Super Sub' to play their part in next week's pod. Thanks for your patience, and …
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It's exactly six months from the release of episode one and we're in the mood to celebrate but first we have to savour the delights of another spectacular edition of ArcTanGent. Best sets of the weekend, how surreal the live pod was and the benefits of Bossk's bus. And Gav has a wee rant about "wet wipe Karens" who find any reason to complain about…
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Gav and James took the stage in a PACKED Elephant In The Bar Room Stage at ArcTanGent for their second live outing, only for the "curse of Johannes" to strike just as they were warming up. But it takes more than a full power outage to stop this pod. And if the show keeps growing at this rate, it might just become a "real job". We go again, every Th…
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As we near the end of a summer of chaos, James prays the wi-fi holds up from a campervan in Fernhill Farm to tackle the most pressing of fan questions. What is our favourite Metallica record? Are payment plans and risky business strategy? What's the story with noise curfews and would James rather cancel Trees or ATG if he had to? We answer them all…
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ArcTanGent's 10th birthday bash is almost upon us and we're in the mood to party. Co-hosting from a campervan in Fernhill Farm, James talks us through the "holiday mode" site build, where Spiritualized appeared from at the 11th hour and some last-minute shuffles with band cancellations and replacements. And we're joined by the man, the myth, the ba…
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Gav and James dust off their old budget sheets and company accounts and crunch the numbers of running festivals over the past two decades. How is it possible that in 2024 James paid more for diesel than the ENTIRE bill for Damnation 2005? And it costs how much to have bins emptied!? We get in about pounds and pence. We go again, every Thursday morn…
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Fresh from a successful 2000trees festival, Gav and James hit us up with a breakdown of all things that went off over the weekend. They talk Live Podcasts, Merch, Hot Sauce, Toilets and even a bit about bands! And in true form, they decide to do it on opposite sides of the world via an iPhone and Mexican Wi-Fi, We Go Again...or, Nosotros vamos de n…
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Stand in boss, Bri, reports: They’ve tackled wi-fi dramas, festival set-up demands and even drink issues but they’ve still managed to record their thoughts for this week’s pod. You asked about gender equality, Biffy Clyro playing b-sides and their favourite bands of 2024. And they answered. Today the first 2 Promoters, 1 Pod live show happens at 2,…
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Recorded over a five-day stretch with limited wi-fi at Upcote Farm, Gav and James persevere with a Plan B podcast tackling some follow-up topics raised by listeners and tales of trying to book Ed Sheeran for £75. And discuss Outbreak festival's successful return to BEC Arena, backed by an army of hardcore fans. It's our Frankenstein pod. We went ag…
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Fresh from selling out Ally Pally in hours and a successful tour Stateside, Frank Turner joins 2 Promoters, 1 Pod to declare his love for all things 2,000 Trees. But before he takes the stage for a SEVENTH time at Upcote Farm, he discusses what it takes to tackle America, his "woeful" attempt at being a promoter for Botch's first UK tour and gets J…
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Gav and James took a road trip to the big dog of UK metal festivals, Download, for an all too literal dirty weekend. Swamp conditions aside, we discuss the best and worst sets, our take on the Barclays sponsorship protests and what can go wrong when you take an innocent photo of Pantera's crowd from the top of a ferris wheel and post it on the inte…
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This week's pod is James' emotional rollercoaster: from opening up about a serious health scare, being "pissed off" with a rival festival, to his passion for fence posts and playing invisible Minecraft... this one has it all. He also explains the challenges of turning a sheep field into a festival site where you can watch The Gaslight Anthem and in…
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3 Promoters, 1 Pod! Download's Kam Haq joins us to lift the curtain on the workings of the UK's biggest metal gathering. What's life like at the top of the ladder, all Champagne and cigars at Live Nation HQ? Or is it the same headaches and hassles with billing, booking headliners and clashes as the rest of us mere mortals suffer? We get in about it…
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We (drunkenly) go again! Gav and James get the pints in and tackle some of the more light-hearted questions. Favourite food vendors at our festivals? What bands would we go back and see with a time machine? Top three bands we've ever seen live? And why did Gav buy not one, but two tour buses? Hiccup! We go again, every Thursday morning.…
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Not all events are booked the same. Some promoters enjoy a professionally packaged tour arriving on their doorstep, others don't mind the challenge of luring over bands who rarely play and then there's Damnation, who want artists to dust off old records and perform them as a world exclusive sets in Manchester. Problem is, that's as time consuming, …
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There weren’t too many clashes at 2000trees that raised an eyebrow, but the ones that did raised an army! What kind of cruel world forces you to choose between Bob Vylan and Palm Reader? Are they being serious about Gaslight Anthem and Better Lovers? Surely Sean McGowan and The Sleeping Souls is a twisted joke and you’re misreading Frank Turner cla…
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The humble catering rider, which surely started life as a simple hot meal for touring band members, has morphed beyond all recognition to a sprawling wishlist, often with no rhyme or reason. Seasoned headline acts can ask for so little while fresh-faced tour supports demand so much, but what MUST be provided and who decides where to draw the line? …
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One viral photo of Gojira's merch list prices - including an £80 hoodie - sparked a row that refuses to die and lifted the lid on the murky world of merch concessions at venues and festivals. But is it as black and white as greedy venues or promoters dipping their hands into the pockets of hard working bands, or is there a more nuanced conversation…
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As the old saying goes, you learn from your mistakes, but that doesn't make those mistakes any easier to deal with! From bogged down loos, stages with no stage managers, the importance of building a team and what weather you can survive and what weather you can't... Gav and James relive some horrors from down the years. And what do we want to see i…
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In the second of our monthly Q&A bonus pods, we try to get through as many burning questions as possible. Our biggest triumphs and screw ups? How has Brexit impacted attracting bands? What happens to our festivals if one of us is hit by a bus? Have we ever been held to ransom by a greedy band? And why didn't Opeth play their full set length at ATG …
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The ArcTanGent stage times are out and everyone has been colour coding their digital day plans and having a social media rant about the decisions they've been forced to make. But what does the man responsible for the clashes, which can make or break your weekend, have to say for himself? How did Clown Core and Author & Punisher find themselves pitt…
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Green Lung, Creeper, Brutus, Malevolence, Zeal & Ardor, Bob Vylan, Dinosaur Pile Up, Bleed From Within, Boston Manor... all names we hope to see headline our festivals in the future. But what does it take to get there and why does the path to the top of the bill seem so clear at 2000trees, yet so complicated at ATG and Damnation? Gav and James also…
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21 UK festivals have been cancelled or postponed so far this year with up to 100 at risk without Government support, according to the The Association of Independent Festivals. It's grim reading, so how are ArcTanGent, Damnation and 2000trees coping in this brutal landscape and what can be done to help the situation? Gav and James have a plan and it…
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After a month or so of agent bashing, it was only a matter of time before someone stepped up to put us back in our place. And that someone is the brilliant Mr Tom Taaffe, the man behind the bookings of the likes of Every Time I Die, Pallbearer, Spanish Love Songs, Deafheaven, While She Sleeps, Beartooth and Elder at our festivals. What's his take o…
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The mailbox is full and the questions keep coming in, so here's an episode dedicated to all your curiosities. Do festival promoters talk to each other about band fees? Have we ever got into a bidding war over a band we wanted? What other festival would we like to book? What are the marketing challenges in 2024? We answer them all, and plenty more, …
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Ten years of increased offers, multiple snubs, endless fan demands and with almost all hope lost... Mogwai finally agreed to play the final night of the 10th anniversary of ATG. It had to be part of the masterplan, right? Or a chance phone call, "going big" with an offer over text and the dilemma of having no headline slots left. Turns out landing …
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Booking bands is the Wild West of music promotion, where cash, gamesmanship, ego and relationships clash in the process of sealing a deal. But it isn't as simple a just working out a fee. There's hotels, flights, catering, drum kits, video walls, billing and exclusivity to haggle over... and don't forget that nudity clause! Then, even if that's all…
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2,000 Trees, Damnation and ArcTanGent have carved themselves out solid reputations on the UK festival scene but not without almost two decades of graft, good fortune and the odd costly mistake, or twenty, along the way. Thankfully we fell into those traps so you don't have to. We go again, every Thursday morning.…
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The right headliner can make or break your year, whether the rest of the line-up is excellent or not. But it's not as easy as just throwing heaps of cash at your favourite band to land the booking you need. With more events to choose from, competitive festival exclusive deals, fees going through the roof and bands booking further and further in adv…
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Who goes one line up on the poster? Whose logo needs to be bigger? Who goes left or right when two bands are virtually identical in stature? And who decides? The art of billing the line-up poster is a messy and confusing one, which often leads to heated rows, fall outs and promoters being left with tough calls to make. But do fans even notice or ca…
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