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The Brand Memo is for purpose-driven, freedom-focused entrepreneurs who want to grow without burnout, hustle, or the pressure to do things a certain way (We're all about outside-the-box solutions!). Each episode delivers actionable insights on branding, marketing, and business strategy—plus the mindset shifts, systems, and habits that make success sustainable. Think of it like a coffee chat with a friend—honest and packed with real tips to help you scale with clarity, confidence, and ease. B ...
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Life Coach BFF Show: Empowering Midlife Women to Thrive Ranked in the Top 1.5% of Podcasts Globally Join certified professional coach, bestselling author, and midlife expert Heather Pettey every Monday and Thursday for *the* podcast for women navigating the beautiful chaos of midlife. Whether you’re managing menopause symptoms, reinventing your marriage, parenting teens/young adults, or craving systems to simplify your life, this show delivers actionable advice, laugh-out-loud humor, and sci ...
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Empowering young adults to live their Purpose Driven Life, given by God. The Purpose Driven Life, Australia Podcast was started by Josh Grant. The desire for our podcast and other content is to empower young adults to live their purpose driven life, that has been given by God. We aim to do this through our weekly podcast, downloadable resources and one-on-one mentoring.
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What if your boldest, most joyful life is just one YES away? Welcome to The YES Life—the podcast that invites you to stop waiting and start living. Hosted by author, coach, wonder-seeker, and digital creator Kim Peek, this show is your permission slip to embrace reinvention, chase adventure, and live with wild-hearted intention—especially in midlife and beyond. Whether you’re navigating a big life transition, dreaming of a freedom-filled business, craving deeper connection, or just want to f ...
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In this episode of the Life Coach BFF Show, your host Heather Pettey introduces Leslie Gordon Christie, the creator of Buff Nation, 40 and Fabulous. Leslie shares her journey from a journalist to a mindset and weight release coach, helping midlife women rediscover their energy, confidence, and health. The conversation delves into the importance of …
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Ever wonder if your nightly glass of wine is doing more harm than good? In this episode of The Brand Memo, I’m joined by sobriety coach and bestselling author Sarah Williamson for an eye-opening conversation about how alcohol impacts our energy, confidence, and business growth. Sarah shares how drinking less doesn’t mean missing out—it’s about gain…
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In today's episode, host Heather Pettey discusses the emotional challenges and transitions that come with midlife, especially as children grow up and parents face an evolving role. Heather reads and responds to a letter from a listener, Shelly, who is struggling to cope with her children moving on to new chapters in life. Heather provides empatheti…
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In episode 221 of the Life Coach BFF Show, hosts Heather Pettey and Dr. Carol Lynn delve into the power of 'what if' moments in midlife, exploring how these questions can lead to newfound purpose and joy. They discuss the transformation from viewing midlife as a crisis to seeing it as a period of reinvention and possibility. The episode highlights …
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What does it really take to go from passion project to full-time income—especially when you’re the sole provider? In this episode of The Brand Memo, I’m joined by business coach Kelly Sturtevant, who shares her story of scaling from virtual assistant work to building a multi-figure business that fully supports her and her family. Together, we talk …
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Hi Gorgeous! In this episode of the Life Coach BFF Show, host Heather Pettey welcomes the lively and honest Sam McCoy, known for her Instagram presence 'Carpools and Country Clubs'. They dive into the complexities of making friends as an adult, especially after moving, and the challenges women face in supporting each other both online and in real l…
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Navigating Midlife Overreactions: Stories and Strategies In this episode of the Life Coach BFF Show, host Heather Pettey shares a personal story about overreacting to her dog Kendal's behavior, highlighting how midlife can change how we react to stress. Heather discusses hormonal changes, life experiences, changing family roles, and the importance …
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If imposter syndrome has been quietly running the show behind the scenes of your business… this one’s for you. In this solo episode, we’re getting real about the doubts that sneak in—even when you know you’re capable. I’m breaking down the biggest imposter syndrome triggers I see in the small business space, how they might be holding you back more …
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Navigating Sleep Challenges and the Benefits of Progesterone in Midlife In this episode, we explore the common issue of sleep disturbances faced by midlife women, especially in their forties and fifties. Host Heather Pettey, a certified life coach and mother of four, dives into the complexities of handling sleep issues with guest Dr. Carol Lynn. Th…
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Hi friends, today we're overcoming guilt and prioritizing self-care in midlife on the Life Coach BFF Show. In this episode, we explore the challenges midlife women face, especially moms of teens and young adults, in prioritizing self-care. The host, Heather Pettey, shares a listener's story about feeling lost and overwhelmed and offers strategies t…
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Feeling like you’re constantly juggling too much—and still not getting where you want to be? In this episode of The Brand Memo, I’m joined by coach, speaker, and author Desiree Cocroft for a deeply honest conversation about redefining success, setting boundaries that actually stick, and un-hustling your business and life so you can show up with cla…
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Transform Your Life: How to Stop Taking Things Personally In this episode of the Life Coach BFF Show, Heather Pettey, a certified life coach, discusses the transformative power of not taking things personally. Heather shares a personal story of how she learned this lesson the hard way and offers practical tips for letting go of the weight of others…
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Avoiding Burnout and Finding Balance in Midlife In this episode of the Life Coach BFF Show, host Heather Pettey and menopause expert Dr. Carol Lynn discuss the prevalent issue of burnout, particularly among Gen Xers. They share personal anecdotes, strategies for staying energized, and tips for setting boundaries and managing stress. The conversatio…
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If you’ve ever felt stuck, burnt out, or like your body is rebelling against your business goals—this conversation is for you. In this episode, I’m joined by somatic leadership coach Kim Kimball to talk about how nervous system regulation can transform the way we work, especially for highly sensitive or neurodivergent entrepreneurs. We explore why …
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What if the secret to consistent content that actually converts wasn’t posting more—but connecting more deeply? In this episode, I’m joined by Claudia Lamb, a copywriter and content strategist who helps personality-packed brands stand out online by leaning into story-driven, human-centered messaging. We’re diving into why your content might not be …
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If you’ve ever felt like you were doing everything right but still running on empty, this episode is your permission slip to stop pushing and start aligning. Today I’m joined by Renée Fieck—occupational therapist, breathwork facilitator, and feminine leadership coach—who helps high-achieving women harness the power of their menstrual cycle to unloc…
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Ever feel like things in your business look fine on paper—but deep down, you know something’s off? In this episode, I’m sharing the story of a surprising pivot I made last summer that reshaped my entire business (and why it didn’t mean I failed). We’re talking about the quiet signs it might be time for a shift, how to know when you’ve outgrown what…
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What if you could hit your income goals without juggling dozens of clients or working 40+ hours a week? In this episode, I’m joined by Sarah Masci, founder of Day Rate Mastery, who shares how she pivoted from burnout and scope creep into a business model that helped her triple her revenue and take back her time. We’re diving into the power of VIP D…
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Your brand is more than just a logo, a pretty color palette, or a well-designed website—it’s the entire experience people have with your business. In this solo episode, I’m sharing what it really means to have a brand that resonates and how to know if your current branding is actually holding you back. I walk you through the red flags that your bra…
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Stop Chasing Clients and Use Video to Bring Them to You — with Anita Morin If you're tired of constantly posting and hoping for leads, this one’s for you. In this episode, I’m joined by Anita Morin, a video marketing expert, homeschooling mom of three, and former physician assistant turned entrepreneur. Anita shares how strategic video marketing ca…
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I built a profitable business that looked great on paper—dreamy branding, steady sales, all the things I thought I wanted. But behind the scenes? I was exhausted, misaligned, and constantly torn between motherhood and work. In this first episode, I’m sharing the real story behind why I pivoted, what finally pushed me to make a change, and how I beg…
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What if your business actually gave you the freedom you set out for? Too many entrepreneurs end up overwhelmed, overworked, and wondering if they’ll ever get ahead. That’s where this podcast comes in. I’m Alexis, and I’m here to help you create a business that’s profitable, sustainable, and actually supports the life you want to live. In this quick…
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Welcome back, midlife mavens, to episode 214 of the Life Coach BFF Show! I'm your host, Heather Pettey, and I'm thrilled to be joined by my fabulous co-host, Dr. Carol Lynn. Today, we're in for a treat as we welcome Dr. Amy Ly, a board-certified neurologist and medical acupuncturist who's about to blow our minds with her unique blend of Eastern and…
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Joel Bennett's Southern Hospitality: Reinventing Small Town Living in New Albany and Ripley, Mississippi. In this episode of Life Coach BFF Show, hosted by Heather Pettey, listeners are invited to explore the charming southern towns of New Albany and Ripley, Mississippi. Heather shares a unique story about her impromptu phone call to the New Albany…
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Hey Friend, welcome back to your tribe! In episode 212 of the Life Coach BFF Show, host Heather Pettey provides empowering support for midlife women navigating complex life challenges like wellness, self-development, parenting, menopause, and career transitions. Heather shares advice on creating consistent daily habits, from exercise to self-care, …
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Welcome back, friend, to Life Coach BFF Show! In episode 211, Heather Pettey welcomes back Dr. Carol Lynn, a renowned menopause mentor, to discuss the crucial topic of heart health, especially for women experiencing menopause. The discussion begins with personal anecdotes about Heart Health Month in February and transitions into alarming statistics…
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Welcome back, friend! Today, we have the privilege of being joined by Dr. Traci Lynn. She went from $200 to building a $100M empire. In this episode of the 'Life Coach BFF Show', host Heather Pettey interviews the inspirational Dr. Traci Lynn, known for building a $100 million direct sales empire with her brand, Tracy Lynn Fashion Jewelry. Dr. Trac…
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Thanks for joining us as we are unlocking midlife health: Insights from neurosurgeon Dr. Tim Watt In episode 209 of the Life Coach BFF Show, hosted by Heather Pettey. Today, we delve into the final installment of a series with neurosurgeon and anti-aging expert Dr. Tim Watt. Joined by co-host Dr. Carol Lynn, the discussion focuses on longevity, nut…
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Welcome back, friend! Today's episode... Unveiling the Power of Vitamins: A Deep Dive with Dr. Tim Watt - Part 2 In this episode of the Life Coach BFF show, host Heather Pettey, alongside co-host Dr. Carol Lynn, continues their enlightening conversation with Dr. Tim Watt in part two of a three-part series. This segment dives into the crucial world …
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Thriving in Midlife: Transformation with Dr. Tim Watt Welcome back friend! Host Heather Pettey kicks off a three-part series on the Life Coach BFF Show with Dr. Tim Watt, a leading expert in preventative and anti-aging medicine. The episode delves into Dr. Watt's unique approach at Cenegenics, focusing on maintaining health rather than merely treat…
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Welcome back, friend! In episode 206 of the Life Coach BFF Show, Heather Pettey shares an eclectic mix of personal stories and practical advice. Heather starts with her humorous yet embarrassing experience of getting a traffic ticket for using her phone while driving in Tennessee. She then celebrates an exciting milestone, with the podcast now rank…
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Hey friend! In this episode of the Life Coach BFF Show, Heather Pettey discusses the pressures midlife women face from the beauty industry and society's unrealistic standards. She emphasizes that true attractiveness comes from within and highlights a list of qualities that enhance one's magnetic presence without spending money on treatments. Heathe…
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Hey Gorgeous! Today we're talking about mindful content consumption: protecting your peace in midlife and avoiding anxiety: how media affects your mental wellnessIn episode 204 of the Life Coach BFF Show. Host Heather Pettey explores the importance of mindful content consumption for midlife women. Heather recounts her unsettling experience watching…
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Hi friend! Welcome back for episode 203 of th podcast, Life Coach BFF Show! We're embracing confidence and overcoming invisible woman syndrome in midlife In this episode of the Life Coach BFF show, host Heather Pettey explores the concept of the Invisible Woman Syndrome that many women experience as they reach midlife. Heather shares personal anecd…
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Welcome back, friend! In this episode, Heather Pettey, certified life coach, author, speaker, wife and mother, addresses the pressing issue of burnout and overwhelm, especially among parents. Heather shares personal experiences and insights, highlighting the importance of acknowledging and addressing parental burnout. She is joined by Dr. Eric Reck…
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Hey Friend, we're redefining 2025: Embracing Rest and Navigating Midlife Challenges In this episode of the Life Coach BFF Show, host Heather Petty chooses 'rest' as her word for 2025 and discusses its revolutionary importance for women. Joined by Dr. Carol Lynn, the conversation dives deep into mental health topics, including the use of antidepress…
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In this milestone 200th episode of the Life Coach BFF Show, Heather Pettey expresses her heartfelt gratitude to the listeners and guests who've supported the podcast since 2019. Joined by special guests Dr. Jennifer Singh and Dr. Carol Lynn, the episode shifts focus from their usual medical discussions to playful and practical gift ideas for spouse…
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Show Notes: Episode 199 In this episode of the Life Coach BFF Show, host Heather Pettey discusses: • The risks associated with holiday cocktails, based on a recent Reader's Digest article • Tips for mindful drinking during the festive season • A delicious and easy Slow Cooker Cinnamon Apples recipe • Strategies for self-care and maintaining balance…
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In this episode of Life Coach BFF Show, Heather Pettey, your midlife bestie, shares her heartwarming holiday experiences and offers invaluable advice for navigating family dynamics and holiday planning. Heather recounts her delightful Thanksgiving, full of laughter, games, and joy. She reads letters from listeners seeking guidance on handling chall…
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In WEEK 5 of SERIES and episode 197 of the Life Coach BFF Show, Heather Pettey dives into the various types of women we encounter at Thanksgiving. She discusses the 'Pinterest Perfectionist,' 'Wine Aunt,' 'Family Historian,' 'Diet Devotee,' and 'Peacekeeper,' providing a humorous and relatable breakdown of each. Heather also emphasizes the importan…
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Crafting the Perfect Day with Heather and Dr. Carol Lynn In episode 196 of the 'Life Coach BFF Show,' Heather chats with Dr. Carol Lynn, a menopause mentor and expert. They dive into discussions about ideal perfect days, exploring everything from sunny beach mornings to dreamy evenings with family. Additionally, they touch on topics related to wome…
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Holiday Prep and Thanksgiving Tips with Dr. Carol Lynn In episode 195 of the Life Coach BFF Show, host Heather Petty continues the holiday prep series, focusing on Thanksgiving preparations. Heather provides useful tips on managing holiday stress, preparing the home for guests, and making the day special. She highlights the importance of planning f…
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Welcome back Friend! In this episode of the Life Coach BFF Show, host Heather Pettey explores the concept of encore careers with guest Dr. Michelle Prince, a seasoned leadership coach and author. They discuss the opportunities for midlife women to reinvent their careers, leveraging skills and passions for meaningful, flexible work post-retirement. …
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In episode 193 of the Life Coach BFF show, host Heather discusses the stresses of navigating school schedules and shares a poignant reminder about self-worth. She then dives into practical tips for midlife women to prepare for the holidays without feeling overwhelmed. These tips include cleaning and organizing key areas of the home, such as windows…
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In this episode of the Life Coach BFF Show, host Heather is joined by author and full-time world traveler, Jamie Weil. Jamie, along with her husband, sold their home, put their belongings in storage, and embraced a nomadic lifestyle. They discuss the freedom from traditional responsibilities, navigating travel with a large dog, and how intentional …
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Hey Friend! Thanks for joining me for episode 191 of the podcast Life Coach BFF Show! Today, I'm sharing my family's tradition of making turkey breast nuggets wrapped in bacon, suggestions for gluten-free options, reminder to plan ahead for special dietary needs, tips for making holiday preparations more manageable and less stressful, and more tips…
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Hey Friend, thanks for joining in today! In episode 190 of the Life Coach BFF Show, host Heather Pettey introduces a new series aimed at helping midlife women efficiently plan for the holiday season to reduce stress and enhance enjoyment. With statistics revealing that many women experience significant stress and dread during the holidays, Heather …
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IHi Friend! In this episode of the 'Life Coach BFF' show featuring host Heather Pettey and guest Dr. Carol Lynn, the duo explore a range of topics pertinent to midlife women. The discussion encompasses the maintenance of meaningful friendships, managing insecurities related to success, and addressing women's health issues like vaginal dryness and U…
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Hey friend! Welcome to Episode 188 of the Life Coach BFF Show! In this episode, we dive deep into preparing for the holiday season while embracing our midlife journey. We’ll explore practical tips to prevent overwhelm, share an inspiring listener letter, and discuss the importance of dreaming big in this transformative phase of life. You will hear:…
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What if the best coach you could ever have is yourself? In this episode, Kim shares that she's training for a spring marathon with her daughter. After taking many years off from distance running to pursue other activities, Kim is running again. She shares that she will use the Responsive Endurance Training Method to take a scientific, self-study ap…
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