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The Maeve Ferguson Podcast

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The Maeve Ferguson Podcast

Maeve Ferguson | Online Course Creation Coach

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The Maeve Ferguson Podcast is your go-to resource for growing and scaling your coaching, consulting and online courses. Through this podcast, you'll hear directly from Maeve Ferguson, to help you better understand how to niche down, optimise your offers and get organic leads and clients on demand. You'll learn how to create course and leverage funnels automation and delegation, to truly live a life of Freedom, Impact, Revenue & Empowerment. Learn more at maeveferguson.com
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Welcome back to the Maeve Ferguson podcast! In Episode 81, we delve into the four things I wish I had known before starting my coaching business. But before we dive into that, let's take a moment to talk about the new structure of our podcast and the exciting Evergreen lifestyle business blueprint that I'll be sharing with you. This proprietary app…
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My latest podcast episode, with my wonderful guest, Rob Kee who really opened up my eyes to conversational intelligence and how much it matters in both life and business. Rob Kee is a professional communicator, author, communication coach, motivational speaker, trainer and professional life strategist. He is the founder and CEO of Rob Kee Solutions…
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My latest podcast episode, with my wonderful guest, Brittany Herzberg who has incredible insight into the power of social proof and specifically client testimonials. Brittany is an SEO copywriter, whom holistic healthcare professionals call when they want to show up as the answer to a Googled question—and fill their practice with clients that feel …
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My latest podcast episode, with my wonderful guest, Jay Saxe, really opened up my eyes to his "Empowered You" method. and I'm so excited to share it with you. It's called The Inner Work that Transforms Lives with Jay Saxe and here's where you can listen: [Insert Spotify/Apple/Google player links here] We dive deep into the 3 pillars of his methodol…
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Hey, Maeve Ferguson here. Have you heard about Just marketing? Just as a justice, not just as an only. If you haven’t, then you are going to love this episode. Meg Brunson provides marketing support to progressive family-first entrepreneurs growing and scaling their businesses without sacrificing family-time. Her clients enjoy predictable leads, tr…
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Introducing a new way of grieving that will change the way you think about loss. Let's dig a little deeper today. Talking about grief - something that we all have to navigate at some point. So let me ask you -do you have a positive or negative relationship with Grief? If you find: You feel like you're not doing grief well. You feel like you're not …
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Today we interview Austin Armstrong who is the Go To Expert for TikTok and SEO We uncover why TikTok is a blue ocean and how we can all take advantage of that to grow our businesses today. TikTok is no longer dancing teenagers and people pointing and words on screen - all demographics are flooding to the platform, searching for the very thing that …
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In this week’s podcast episode we interview the amazing Jeff Wenberg, who helps startups and beginning business owners who have inconsistent sales. In the Fact Method, he shows his students how to build a marketing machine that generates consistent leads and sales using the foundational marketing strategies most scatterbrained owners skip over. We …
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In today’s podcast episode we interview Susan and Martin Fisher, Co Founders of Body of 9. They are pioneers in the study and research into the 9 Natural Numbers. With over thirty years of combined research and experience with Body of 9, their work has led to many new discoveries and a deeper understanding of the importance, power and impact of kno…
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In today’s podcast episode we interview Mary Lunnen from Dare to Blossom. Mary helps women to rediscover their inner wisdom, using her methodology, The Compass Rose Method, which incorporates guided visualization along with coaching conversations. Her clients find themselves coming home, live as who they truly are and live their best life. Episode …
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"When we go through a transition, it's really easy to kind of forget who you are." This was one of the incredible things we spoke about on our new podcast episode - where I interviewed the amazing Katie Jewell! Here are some other gems we covered: 1. How to find your true identity 2. How to become more emotionally intelligent 3. How to get help and…
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In this week’s podcast, we dive into the final segment of our Lessons Learned Mini Series! And this episode is all about the lessons that we learned in relation to building a team and scaling our online business. What you will learn from this episode: 1:52- Why it's important to put your VAs in place before thinking about the revenue 5:10- Why VA r…
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In this week’s podcast, we dive into the third segment of our Lessons Learned Mini Series! And this video is all about the lessons that we learned in relation to tech and software as we scaled our online coaching business. Episode Highlights: 1:27 The limiting beliefs behind procrastination 3:40 The indecision of choosing a software for your busine…
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Hey and in this week’s podcast, we dive into the first segment of our Lessons Learned Mini Series! And this podcast is all about the lessons that we learned when defining our niche and our offer. Have a listen to get all the details! Episode Highlights: 2:02 Simply get started 6:13 Don't confuse your niched and your offer 9:15 Know the industry's b…
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In this week’s podcast, we dive into segment 4 of our visibility mini-series, where we talk to the amazing Laurie-Ann Murabito and we've got a slightly different perspective for you today - about the power of a signature speech! Laurie Ann Murabito is a speaking strategist who helps entrepreneurs and online coaches use speaking as their best form o…
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In this week’s podcast, we dive into segment 3 of our mini visibility series, where we talk about visibility over time and how it changes. Listen, it is important to just get started. If we wait for this ‘perfect’ day to come, it will not happen. So start today. Don’t worry about people seeing an old version of you - people are busy and only one in…
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Hey and in this week’s podcast, we dive into segment 2 of our mini-series. What is personal branding and how can you fit into that and leverage it in your business? We chat with Monika Mueller, an amazing Personal Stylist and Personal Branding Expert about the importance of having a personal brand online and how to stand up and own your style and s…
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Hey and in this week’s podcast and YT video, we dive into the first segment of our Visibility mini-series! We discuss how if we are invisible we won’t serve anyone, a few funny stories about me starting out and what makes visibility difficult, and what to do instead. So, what makes visibility difficult for some? I have summarised them to include Fe…
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Hey and in this week’s episode, we dive into the last segment of our Mindset mini series - where we discuss moving from awareness to action. What I have seen in the personal transformation space over the past few years is that there is a big focus on awareness and having aha moments. Whilst this awareness is absolutely critical to be able to actual…
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Have you ever wondered why despite having all the proven strategies you have in your business, things just don't work? Does it ever occur to you that maybe it has something to do with your subconscious mind? Kasia Rutkowiak is a certified Life & Success Coach, NLP, EFT and T.I.M.E Techniques practitioner, and Clinical Hypnotherapist and she is the …
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Hey and in this week’s video we dive into segment 2 of our Mindset mini-series which is all about working from Be Do Have, rather than Have, Do, Be So let me ask you - who do you want to be for the rest of your life? If people could see how you live your life, would you live it in the same way? What do you want your life to look like 12 months from…
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Hey and in this week’s video we dive into our Mindset Mini Series! The first segment is an Overview of what matters in relation to mindset and business. Episode Highlights: 3:38 Mindset is required to make it online 8:30 Choose easy over hard 15:55 The creator vs. the consumer mindset 18:25 What is your identity What's Your #1 Coaching Superpower? …
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In this week’s podcast episode we dive into Segment 4 of our tech series! We dive into how important it is to keep your finger on the pulse of your business, even when you have teams and systems in place. We uncover why sometimes too much delegation can be a bad thing and the importance of personal responsibility when you have a personal brand. Nex…
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In this week’s podcast episode, we dive into Segment 3 of our tech series! We uncover how we automate as much as possible for our team, so that they can spend their time on effective work, rather than on manual updates. We dive into how we use Airtable for each function in the business alongside Slack and the different channels we have in place to …
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In this week’s podcast episode and YouTube video, we dive into Segment 2 of our tech series! We dive into the Tech Stack that we use in our business and the reasons why we chose each. Episode Highlights: 4:28 Moving to bucket.io 9:23 Our business operation 19:58 using Bonjoro in your business Experience Xperiencify: https://try.xperiencify.com/a/41…
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Today in our new podcast we dive into our tech series! The first segment is all about tech and mindset and how the two combine. What we talked about: 2:50 The mindset around the cost of tech 7:08 Focusing on CEO on FIRE activities 12:40 Identify what causes you to feel overwhelmed 16:39 Allowing yourself to enjoy the benefits that the tech brings i…
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Hey and in this week’s podcast we dive into how to embed RDE sales into your sales mechanisms. There are several things you want to consider. It is important to build your business in sequence - i.e. there is no point in automating a webinar that is not yet converting live. So start with calls, then move to live webinars then move to automated webi…
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In this week’s podcast episode we dive into how to build unconscious demand in your content and sales mechanisms. You can listen using the buttons below, but as an outline, there are several things you need to do. When you build this unconscious demand you leave them 100% certain that they want that solution! Have a listen to get all the details! E…
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How to build Empowerment into your Sales Process Today we dive into Empowerment and why it is so important in your sales process. Firstly - why does it matter? We want to make sure our ideal clients join us from a place of excitement and joy versus a place of pressure and fear. But you may still be wondering - HOW do we build it in? We dive into th…
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Hey and in this week’s video we dive into the first segment of our Sales mini-series and the first thing to do is uncover the RDE Sales process. Episode Highlights: 2:19 Mistakes that coaches make in their sales process 7:04 Waiting until your pitch to make a sale 7:39 The fear of sales and not making offers 9:03 Trying to be liked 10:31 Giving val…
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Using Gifts to bring your ideal clients into your ecosystem. Today we uncover how to bring your ideal client off the social platform and onto your email list, where you can grow know like and trust. We do that using our Gifts process and this is where you provide value for your ideal client, but it is value with a point! Episode Highlights: Being o…
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Building your audience of ideal clients leveraging industry gurus. Today I am sharing with you the secret sauce of scaling organically… What is it? It is being able to build your audience leveraging industry gurus. Episode Highlights: 2:43 Building your audience organically by replicating FB ads 7:00 Build your audience through likes and comments f…
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Are you captivating your audience with your content? Today we are going to be diving into segment two of our organic lead generation series - captivating content. Episode Highlights: 3:25 - define the different buckets that your content falls into 7:03 - using and creating long-form content to attract your ideal clients 11:50 - Repurposing your con…
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Expert positioning is simply vital when it comes to scaling your coaching programmes online. Why? Because it is 2022. There are so many options out there for your ideal client. There are red waters and you must stand out from the masses. So, a question that I always love to ask new clients is - would you buy from you? Episode Highlights: Being visi…
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Hey, it’s Maeve So many try to create the ‘perfect offer’ at their first attempt. But trust me when I say, your offer will evolve over time. As I mentioned in today’s podcast episode, I look back at my first few offers and shudder! How clunky they were, how unpolished. But guess what, they got me started and got me the momentum that I needed to get…
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Today we dive into our new Offer Mini-Series! As you listen to this series unfold, you’ll start to realise that having an Offer that leads simply have to say YES to, is critical to success. How do we know if our offer is structured in the right way? How do we change our offers over time to reflect what the market wants? How do you make that offer a…
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Time for the final episode in our new Niche series! As you listen to these series unfold, you’ll start to realise that being in a niche where you have alignment, is critical to success. Episode Highlights: 4:40- The feeling of getting sucked back to the life you wanted to leave behind 8:11- What happens when we are in alignment with our niche _____…
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Time for another episode in our new Niche series! As you listen to these series unfold, you’ll start to realise that identifying a gap in your industry guru’s offers is critical to having leads say yes to your offer over and over again. We dive into what to watch out for and how to cross-match the gaps with your raw talent. Questions to ask yoursel…
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This is the episode for you if you haven’t been getting clients queuing up to work with you if you aren’t 110% sure what they want, or if you don’t know what your competition is offering. Key takeaways: 3:07- Look at the marketplace and list the 5 big names in your industry 7:35- Who are you making your offer to 11:24- Four biggest mistakes entrepr…
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This is the episode for you if you haven’t yet been able to pinpoint your zone of expertise, or if you haven't been getting the clients into your business that you want. In this episode, we dive into you and your brilliance, your raw talent, what you love and how these combine to create one factor in your niche choice. Questions to ponder: 9:31 Wha…
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This is the episode for you if you want Freedom in your life but your job or business is not giving you that. You crave being able to set your own schedule, you dream of the days where you aren’t trading time for money. In this episode, we dive into what you want 2022 to look like and how to ensure that you have a business model that gets you there…
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This is the episode for you if you haven’t been speaking your truth, or find that no one is engaging with what you have to say. Maybe you have been hiding for fear of backlash/ online trolls… In this episode, we dive into speaking your truth and standing up for what you believe in. Episode Highlights: 3:06 Reflect back on 2021 and notice what went …
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This is the episode for you if you find yourself looking for an external reason as to why things aren’t going the way you want. In this episode, we dive into where in life you take personal responsibility and where you don’t and what to do instead. Episode Highlights: 4:20 Look on the inside and ask yourself where in life are you being responsible …
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This is the episode for you if you have not been getting as many coaching clients as you desire. You know you can help transform so many lives, but each week feels like a ‘spray and pray,’ hoping for your posts to get a like or a love, hoping for someone to say yes to you. In this episode, we dive into what trial and error look like and what to do …
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This is the episode for you if you think group coaching couldn’t work for you, or if you are just getting started with your own group coaching programmes. In this episode we dive into the power of group coaching, both for you as the entrepreneur and for your clients experiencing the power of your group coaching. Go to maeveferguson.com for shownote…
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This is the episode for you if you want to know how to get your ideal clients coming to you using your social profile. In this episode, we will dive into how important is organic lead generation is the most important thing in your business. Episode Highlights: 3:18 Positioning yourself as an expert 11:58 Put a lead magnet in front of your ideal cli…
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