Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
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Contenuto fornito da Yaagneshwaran Ganesh. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Yaagneshwaran Ganesh o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Simile a The SaaS Sprints Podcast (Content Marketing Podcast)
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, weโre bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Kipp Bodnar (HubSpotโs CMO) and Kieran Flanagan (Zapierโs CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way youโll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Welcome to "The Growth Gear with Tim Jordan," a podcast where business meets high velocity. We're about finding that pivotal Growth Gear โ your own monumental shift that redefines your business journey by exploring a wide range of topics, including the rise of new brands, the intricacies of digital marketing, the power of a motivated mindset, and sophisticated strategies for today's marketplaces. Join us on "The Growth Gear" and embrace the momentum. It's more than growth โ it's about achiev ...
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Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, โโMoCo features interviews with some of the worldโs top athletes, entertainers, and innovators as well as roundtable discussions with Reneeโs colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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Welcome to the Whatโs Next! Podcast. Iโve met so many brilliant people as I traveled the globe and have had some fascinating conversations that Iโve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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How can business help solve societyโs biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business canโand shouldโplay in solving them. This series, weโre welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie OโLeary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, theyโll explore timely ...
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Escape the noise | Master SaaS Content Relevance: Casey Hill
Manage episode 379298331 series 3473624
Contenuto fornito da Yaagneshwaran Ganesh. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Yaagneshwaran Ganesh o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode of The SaaS Sprints Podcast, Casey Hill, Sr. Growth Manager at Active Campaign, joins us to discuss how content is consumed today, and how we content marketers can stay relevant to our audience.
๐๐๐๐ฃ๐ง๐๐ฅ๐ฆ
0:00 - Introduction
01:21 - Importance of Building a Media Company
07:38 - Considerations for Small Marketing Teams
08:57 - Skimmability and Digestibility of Content
19:01 - Creating a Distribution Plan
23:54 - Leveraging Customer Stories and Data
31:22 - Effective Strategies for Loyalty Stage Churn
37:49 - Thoughts on Email Newsletter Engagement
43:12 - Measuring Growth with NRR
๐ Connect with Casey Hill๐
โ Linkedin ๐ https://www.linkedin.com/in/caseyhill/
Also, please listen to the episode on:
โ Apple ๐ https://podcasts.apple.com/us/podcast/escape-the-noise-master-saas-content-relevance-casey-hill/id1686734014?i=1000630729934
โ Spotify ๐ https://open.spotify.com/episode/4Q2WfnhjD5cmbafoSeBDym
โ Google Podcasts ๐https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oaW5LU0FLdA/episode/ZThkNzhlYjYtMGZmYi00NGJiLWE3NzctODY3NTQwYzA2NTlj
โจ ๐๐จ๐ข๐ง ๐๐๐๐ ๐๐ฉ๐ซ๐ข๐ง๐ญ๐ฌ โจ
๐https://www.youtube.com/channel/UCqsjyAAFlGB7quLff-cW5-g/
๐ ๐๐ฏ๐ผ๐๐ ๐ฆ๐ฎ๐ฎ๐ฆ ๐ฆ๐ฝ๐ฟ๐ถ๐ป๐๐ ๐
SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and create content you can swear by, let's talk! No more dealing with project managers or junior writers without domain expertise.
You talk to us, and we deliver -- without losing anything in the game of telephone.
๐ https://www.saas-sprints.com/
โ Want to know more about The SaaS Sprints Podcast and sponsorship opportunities?
๐ https://www.saas-sprints.com/podcast/
๐ฅ๐๐ต๐ฒ๐ฐ๐ธ๐ผ๐๐ ๐ ๐ ๐ข๐๐ต๐ฒ๐ฟ ๐ฉ๐ถ๐ฑ๐ฒ๐ผ๐
โ Content strategy for early-stage SaaS | Devin Reed | The SaaS Sprints Podcast | Ep #17 ๐ https://youtu.be/lIdc8nm9vew
โ Jon Morrow reveals the ultimate web traffic strategy | The SaaS Sprints Podcast | Ep #10 ๐ https://youtu.be/F27byS9VstY
โ Is your product positioning working? | April Dunford | The SaaS Sprints Podcast | Ep #7 ๐ https://youtu.be/MkPwZKfRKk0
โ Amplify your brand narrative with content | Morgan J Ingram | The SaaS Sprints Podcast | Ep #11 ๐ https://youtu.be/M28SpPTc6Co
โ The secret to attention-grabbing headlines | SaaS Sprints Clips ๐ https://youtube.com/shorts/YrDGdqTgQPs
โ Product launches should be different from marketing launches ๐ https://youtube.com/shorts/WKts4BMRESE
โ Subscribe to our newsletter 'The Sprinter' https://www.linkedin.com/newsletters/7063723586229858304/
๐๐ผ๐น๐น๐ผ๐ ๐ข๐ป ๐ฆ๐ผ๐ฐ๐ถ๐ฎ๐น
โ Linkedin ๐https://www.linkedin.com/company/saas-sprints/
โ Twitter ๐https://twitter.com/SaaS_Sprints
Thank you for Watching, Escape the Noise | Master SaaS Content Relevance | Casey Hill | The SaaS Sprints Podcast | Ep #20
#contentrelevance #contentstrategy #saas
๐ฅ๐ฒ๐น๐ฎ๐๐ฒ๐ฑ ๐ฆ๐ฒ๐ฎ๐ฟ๐ฐ๐ต๐ฒ๐:
saas marketing
content strategy
master content relevance
escape the content noise
content marketing
saas content
the saas sprints podcast
content mapping for SaaS industry
21 episodi
Condividi
Manage episode 379298331 series 3473624
Contenuto fornito da Yaagneshwaran Ganesh. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Yaagneshwaran Ganesh o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode of The SaaS Sprints Podcast, Casey Hill, Sr. Growth Manager at Active Campaign, joins us to discuss how content is consumed today, and how we content marketers can stay relevant to our audience.
๐๐๐๐ฃ๐ง๐๐ฅ๐ฆ
0:00 - Introduction
01:21 - Importance of Building a Media Company
07:38 - Considerations for Small Marketing Teams
08:57 - Skimmability and Digestibility of Content
19:01 - Creating a Distribution Plan
23:54 - Leveraging Customer Stories and Data
31:22 - Effective Strategies for Loyalty Stage Churn
37:49 - Thoughts on Email Newsletter Engagement
43:12 - Measuring Growth with NRR
๐ Connect with Casey Hill๐
โ Linkedin ๐ https://www.linkedin.com/in/caseyhill/
Also, please listen to the episode on:
โ Apple ๐ https://podcasts.apple.com/us/podcast/escape-the-noise-master-saas-content-relevance-casey-hill/id1686734014?i=1000630729934
โ Spotify ๐ https://open.spotify.com/episode/4Q2WfnhjD5cmbafoSeBDym
โ Google Podcasts ๐https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oaW5LU0FLdA/episode/ZThkNzhlYjYtMGZmYi00NGJiLWE3NzctODY3NTQwYzA2NTlj
โจ ๐๐จ๐ข๐ง ๐๐๐๐ ๐๐ฉ๐ซ๐ข๐ง๐ญ๐ฌ โจ
๐https://www.youtube.com/channel/UCqsjyAAFlGB7quLff-cW5-g/
๐ ๐๐ฏ๐ผ๐๐ ๐ฆ๐ฎ๐ฎ๐ฆ ๐ฆ๐ฝ๐ฟ๐ถ๐ป๐๐ ๐
SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and create content you can swear by, let's talk! No more dealing with project managers or junior writers without domain expertise.
You talk to us, and we deliver -- without losing anything in the game of telephone.
๐ https://www.saas-sprints.com/
โ Want to know more about The SaaS Sprints Podcast and sponsorship opportunities?
๐ https://www.saas-sprints.com/podcast/
๐ฅ๐๐ต๐ฒ๐ฐ๐ธ๐ผ๐๐ ๐ ๐ ๐ข๐๐ต๐ฒ๐ฟ ๐ฉ๐ถ๐ฑ๐ฒ๐ผ๐
โ Content strategy for early-stage SaaS | Devin Reed | The SaaS Sprints Podcast | Ep #17 ๐ https://youtu.be/lIdc8nm9vew
โ Jon Morrow reveals the ultimate web traffic strategy | The SaaS Sprints Podcast | Ep #10 ๐ https://youtu.be/F27byS9VstY
โ Is your product positioning working? | April Dunford | The SaaS Sprints Podcast | Ep #7 ๐ https://youtu.be/MkPwZKfRKk0
โ Amplify your brand narrative with content | Morgan J Ingram | The SaaS Sprints Podcast | Ep #11 ๐ https://youtu.be/M28SpPTc6Co
โ The secret to attention-grabbing headlines | SaaS Sprints Clips ๐ https://youtube.com/shorts/YrDGdqTgQPs
โ Product launches should be different from marketing launches ๐ https://youtube.com/shorts/WKts4BMRESE
โ Subscribe to our newsletter 'The Sprinter' https://www.linkedin.com/newsletters/7063723586229858304/
๐๐ผ๐น๐น๐ผ๐ ๐ข๐ป ๐ฆ๐ผ๐ฐ๐ถ๐ฎ๐น
โ Linkedin ๐https://www.linkedin.com/company/saas-sprints/
โ Twitter ๐https://twitter.com/SaaS_Sprints
Thank you for Watching, Escape the Noise | Master SaaS Content Relevance | Casey Hill | The SaaS Sprints Podcast | Ep #20
#contentrelevance #contentstrategy #saas
๐ฅ๐ฒ๐น๐ฎ๐๐ฒ๐ฑ ๐ฆ๐ฒ๐ฎ๐ฟ๐ฐ๐ต๐ฒ๐:
saas marketing
content strategy
master content relevance
escape the content noise
content marketing
saas content
the saas sprints podcast
content mapping for SaaS industry
21 episodi
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Simile a The SaaS Sprints Podcast (Content Marketing Podcast)
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, weโre bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpotโs CMO) and Kieran Flanagan (Zapierโs CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way youโll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Welcome to "The Growth Gear with Tim Jordan," a podcast where business meets high velocity. We're about finding that pivotal Growth Gear โ your own monumental shift that redefines your business journey by exploring a wide range of topics, including the rise of new brands, the intricacies of digital marketing, the power of a motivated mindset, and sophisticated strategies for today's marketplaces. Join us on "The Growth Gear" and embrace the momentum. It's more than growth โ it's about achiev ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, โโMoCo features interviews with some of the worldโs top athletes, entertainers, and innovators as well as roundtable discussions with Reneeโs colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Welcome to the Whatโs Next! Podcast. Iโve met so many brilliant people as I traveled the globe and have had some fascinating conversations that Iโve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
How can business help solve societyโs biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business canโand shouldโplay in solving them. This series, weโre welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie OโLeary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, theyโll explore timely ...
…
continue reading
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