Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Maximizing Sales and Revenue: Leveraging Incentive-Based Marketing
Manage episode 394090724 series 2545518
Contenuto fornito da David Dulany. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da David Dulany o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
This episode of the Sales Development Podcast features an enlightening conversation with Marco Torres, founder of MarketingBoost.com, on the transformative power of incentive-based marketing in sales.
The discussion delves into how incentives, such as travel rewards and hotel stays, can significantly boost customer acquisition, retention, and spending.
Highlighting real-world examples, including successful strategies from Amazon and Costco, Marco provides insights into the psychology of consumer behavior and the efficacy of incentives in the B2B and B2C sectors.
The podcast covers practical applications across various industries, from software sales to retail, emphasizing the potential for incentives to replace traditional discounting methods. The episode is a must-listen for sales and marketing professionals seeking innovative ways to enhance their go-to-market strategies and amplify sales results.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-development-podcast--1947957/support.
…
continue reading
The discussion delves into how incentives, such as travel rewards and hotel stays, can significantly boost customer acquisition, retention, and spending.
Highlighting real-world examples, including successful strategies from Amazon and Costco, Marco provides insights into the psychology of consumer behavior and the efficacy of incentives in the B2B and B2C sectors.
The podcast covers practical applications across various industries, from software sales to retail, emphasizing the potential for incentives to replace traditional discounting methods. The episode is a must-listen for sales and marketing professionals seeking innovative ways to enhance their go-to-market strategies and amplify sales results.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-development-podcast--1947957/support.
339 episodi
Manage episode 394090724 series 2545518
Contenuto fornito da David Dulany. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da David Dulany o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
This episode of the Sales Development Podcast features an enlightening conversation with Marco Torres, founder of MarketingBoost.com, on the transformative power of incentive-based marketing in sales.
The discussion delves into how incentives, such as travel rewards and hotel stays, can significantly boost customer acquisition, retention, and spending.
Highlighting real-world examples, including successful strategies from Amazon and Costco, Marco provides insights into the psychology of consumer behavior and the efficacy of incentives in the B2B and B2C sectors.
The podcast covers practical applications across various industries, from software sales to retail, emphasizing the potential for incentives to replace traditional discounting methods. The episode is a must-listen for sales and marketing professionals seeking innovative ways to enhance their go-to-market strategies and amplify sales results.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-development-podcast--1947957/support.
…
continue reading
The discussion delves into how incentives, such as travel rewards and hotel stays, can significantly boost customer acquisition, retention, and spending.
Highlighting real-world examples, including successful strategies from Amazon and Costco, Marco provides insights into the psychology of consumer behavior and the efficacy of incentives in the B2B and B2C sectors.
The podcast covers practical applications across various industries, from software sales to retail, emphasizing the potential for incentives to replace traditional discounting methods. The episode is a must-listen for sales and marketing professionals seeking innovative ways to enhance their go-to-market strategies and amplify sales results.
Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-development-podcast--1947957/support.
339 episodi
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