Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
…
continue reading
Contenuto fornito da Breaking and Entering Media and Entering Media. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Breaking and Entering Media and Entering Media o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Simile a Breaking and Entering Advertising Podcast
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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Player FM - App Podcast
Vai offline con l'app Player FM !
Vai offline con l'app Player FM !
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Breaking with Brian Bonilla: Episode 6 - "Agency" Rebrand
Manage episode 416770324 series 3322458
Contenuto fornito da Breaking and Entering Media and Entering Media. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Breaking and Entering Media and Entering Media o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Breaking with Brian: Episode 6 - "Agency" Rebrand
Brian Bonilla, Senior Agency Reporter at Ad Age and Geno Schellenberger, Associate Director of Growth and Comms at Havas Chicago, discuss the developing stories of the advertising world, focusing on the significant shift from traditional agencies to a variety of new models, including consultancies and creative transformation companies. They explore the real-world implications of this change for talent acquisition, client relationships, and overall strategy.
They touch upon recent industry events like the Kendrick-Drake beef, their preferences in music and the creative world, and the recognition of excellence in the industry through awards like the Ad Age gala. They also reflect on the confusion these industry shifts cause among professionals and students alike, suggesting a focus on skill and passion over titles and terminologies.
Additionally, they humorously propose setting up their own agency, emphasizing creativity and quick, impactful solutions. The episode rounds off with more personal anecdotes and light-hearted banter about preferences in music, food, and hypothetical scenarios, ensuring an entertaining dialogue on the future of advertising.
00:00 Welcome to Episode Six: A Casual Sunday Chat
00:37 Kendrick vs. Drake
01:52 Ad Age Gala Highlights and Industry Awards
07:40 Exploring the Ad Industry's Latest Buzzword: 'Agency'
16:02 The New Agency Model: Consulting Meets Creativity
20:15 Revamping Agencies for the Modern Era
20:53 The Birth of a New Agency Model
21:53 The Shift in Client Expectations
22:26 The Identity Crisis Among Agencies
23:18 Brainstorming a Unique Agency Concept
25:53 The Future of Creative Careers
28:31 Creating Our Own Agency: A Hypothetical Exercise
29:14 Reflecting on Industry Changes and Personal Preferences
31:56 Closing Thoughts and Future Plans
352 episodi
Condividi
Manage episode 416770324 series 3322458
Contenuto fornito da Breaking and Entering Media and Entering Media. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Breaking and Entering Media and Entering Media o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Breaking with Brian: Episode 6 - "Agency" Rebrand
Brian Bonilla, Senior Agency Reporter at Ad Age and Geno Schellenberger, Associate Director of Growth and Comms at Havas Chicago, discuss the developing stories of the advertising world, focusing on the significant shift from traditional agencies to a variety of new models, including consultancies and creative transformation companies. They explore the real-world implications of this change for talent acquisition, client relationships, and overall strategy.
They touch upon recent industry events like the Kendrick-Drake beef, their preferences in music and the creative world, and the recognition of excellence in the industry through awards like the Ad Age gala. They also reflect on the confusion these industry shifts cause among professionals and students alike, suggesting a focus on skill and passion over titles and terminologies.
Additionally, they humorously propose setting up their own agency, emphasizing creativity and quick, impactful solutions. The episode rounds off with more personal anecdotes and light-hearted banter about preferences in music, food, and hypothetical scenarios, ensuring an entertaining dialogue on the future of advertising.
00:00 Welcome to Episode Six: A Casual Sunday Chat
00:37 Kendrick vs. Drake
01:52 Ad Age Gala Highlights and Industry Awards
07:40 Exploring the Ad Industry's Latest Buzzword: 'Agency'
16:02 The New Agency Model: Consulting Meets Creativity
20:15 Revamping Agencies for the Modern Era
20:53 The Birth of a New Agency Model
21:53 The Shift in Client Expectations
22:26 The Identity Crisis Among Agencies
23:18 Brainstorming a Unique Agency Concept
25:53 The Future of Creative Careers
28:31 Creating Our Own Agency: A Hypothetical Exercise
29:14 Reflecting on Industry Changes and Personal Preferences
31:56 Closing Thoughts and Future Plans
352 episodi
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Simile a Breaking and Entering Advertising Podcast
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
Player FM - App Podcast
Vai offline con l'app Player FM !
Vai offline con l'app Player FM !
