I migliori Upshot.ai podcast (2024)

1
How to design a marketing campaign centered around user activity? 3:49

3M ago3:49

3:49

Join Krishna Chaitanya, a CX expert at Upshot.ai, as he shares his journey of crafting a successful marketing campaign for a brand. Discover how focusing on user activity and leveraging personalization boosted user engagement and created a sense of pride in user achievements.

1
How can you take your app's customer engagement to the next level? 6:23

4M ago6:23

6:23

In this episode, Krishna Chaitanya, CX expert at Upshot.ai, joins Kaustuv Dwivedi to discuss strategies for taking your app's customer engagement to the next level. They explore how top-performing apps can further enhance their engagement efforts and delve into the powerful connection between customer engagement and overall revenue boost. Tune in t…

1
How did these apps achieve outstanding user engagement? 7:37

4M ago7:37

7:37

Join Krishna Chaitanya and Kaustuv Dwivedi as they highlight apps that have excelled in customer engagement using cutting-edge user engagement tools. Krishna shares insights from his experience as a Customer Success Expert at Upshot.ai, discussing how these apps boosted their organic engagement to new heights.…

1
Are you being PUSHED or PULLED by the apps on your phone? 3:49

4M ago3:49

3:49

In this episode, Krishna Chaitanya, CX Expert at Upshot.ai, lists down the popular apps on your phones that follow the PUSH or PULL philosophy. In his discussion with Kaustuv Dwivedi, he also outlines identifiers of mobile apps in each category.

1
PUSH vs. PULL! What to expect from a user engagement tool? 3:31

4M ago3:31

3:31

Learn more about the PUSH vs. PULL philosophy in app development from Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi, as they talk about what different apps and marketers can expect when using a user engagement platform.

1
What is the need for a user engagement tool? 2:18

5M ago2:18

2:18

Join Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi as they dive deep into why and when apps really require a user engagement tool. They also cover different groups of apps and their varying needs when it comes to user engagement tools.

1
Smart vs. Risky Uses of a User Engagement Tool 32:35

5M ago32:35

32:35

Join Krishna Chaitanya, CX Expert at Upshot.ai, and Kaustuv Dwivedi, as they explore the effective and ineffective uses of user engagement tools. Learn about different professionals' expectations, success stories, and common pitfalls. Whether you're a developer, marketer, or product manager, gain valuable insights to help you maximize your app's po…

1
How to Design a Fintech App That Users Love? 4:11

6M ago4:11

4:11

Discover key strategies to enhance user experience and boost engagement in your fintech app. Join CX Experts Krishna Chaitanya and Vaishali Dialani, as they delve into essential design principles that ensure your fintech app not only meets but exceeds user expectations.

1
How to Use Human Psychology to Improve the App Experience? 3:16

6M ago3:16

3:16

CX Experts Krishna Chaitanya and Vaishali Dialani dive deep into how brands and app owners can scrutinize human psychology to identify elements that could improve the overall app experience. Watch the full video to learn more!

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How does educational content help retain customers? 2:55

6M ago2:55

2:55

Listen to Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, as they outline the benefits of introducing educational content and elements in your occasional-use apps, that help in engaging and retaining customers.

1
What role does community play in customer retention? 6:47

7M ago6:47

6:47

Discover how community building can transform customer retention with experts Vaishali Dialani from Konabos and Krishna Chaitanya from Upshot.ai.

1
What are the top 3 reasons behind Netflix's success? 4:45

7M ago4:45

4:45

Join our host, Likitha, and Marketing Expert Kaustuv as they discuss Netflix's sensational marketing strategy and the data-driven, hyper-personalized, and innovative approaches that keeps it ahead in the streaming wars.

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Why do users actually download your app? 3:40

7M ago3:40

3:40

Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, talk about why do users actually download any app, what is their thinking behind it, and how can brands leverage this insight to boost app user engagement and retention.

1
How to engage users when they are not using the app? 7:57

7M ago7:57

7:57

Explore ways to engage app users between two consequtive app usages with insights from Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai. Understand the mindset behind every app install and how to differentiate your app from competitors.…

1
Why do people download apps they barely use? 4:50

7M ago4:50

4:50

Dive into the psychology and motivations behind downloading occasional-use apps with insights from Vaishali Dialani, Senior Customer Experience (CX) Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai. Uncover strategies to convert infrequent users into loyal customers and boost your app's retention rates.…

1
How to Retain Users on Occasional Apps? 1:00:31

8M ago1:00:31

1:00:31

Struggling with user retention on your occasional app? Join Vaishali Dialani, Senior CX Strategist at Konabos, and Krishna Chaitanya, CX Expert at Upshot.ai, as they dive into strategies that transform infrequent users into loyal customers.Discover key challenges in retaining users for occasional apps and how to overcome them, followed by expert in…

1
Can Gamification Really Transform Ramadan Marketing? 4:48

8M ago4:48

4:48

Dive into innovative Ramadan marketing strategies with Upshot.ai's podcast, where we explore the transformative power of gamification in creating meaningful connections. Join our host, Likitha, and marketing expert, Kaustuv, as they discuss engaging customers through gamification, personalization, and community building during this sacred month.…

1
How to kickstart your app personalization journey? 1:50

9M ago1:50

1:50

Join Engagement Expert Krishna Chaitanya and Kaustuv Dwivedi as they discuss how to kickstart your personalization journey. They talk about the importance of setting clear objectives, starting small, and how brands must be patient before they start seeing results.

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Can Gamification be used to Personalize products? 3:06

9M ago3:06

3:06

Join Engagement Expert Krishna Chaitanya and Kaustuv Dwivedi as they talk about companies that use gamification to gather user data and then deliver highly personalized product experiences for these users.

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How did Upshot.ai personalize apps according to the user journey? 3:17

10M ago3:17

3:17

Join us in our latest episode, where Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, discuss how Upshot.ai helped its clients achieve personalization on apps using Custom Actions and Live Rules so that users get an experience that is tailored just for them.

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Personalization Hacks: Learn from Spotify & Swiggy! 3:02

10M ago3:02

3:02

Discover the secrets behind Spotify and Swiggy's winning strategy in customer engagement. Join Krishna Chaitanya and Kaustuv Dwivedi for groundbreaking insights and tips on mastering personalization.

1
How can product and marketing teams master personalization? 4:04

10M ago4:04

4:04

In this episode, Engagement Expert, Krishna Chaitanya delves into the significance of choosing quality over quantity in personalization. He also shares insightful hacks and strategies for product and marketing teams, offering valuable guidance on how to enhance user engagement through effective personalization.…

1
Is personalization risky for your business? 3:27

10M ago3:27

3:27

Join us in our latest episode, where Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, talk about the various risks involved with implementing personalization in your product. They also discuss ways to mitigate these risks in order to make your product personalization successful.

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Is personalization really that hard to implement? 1:38

11M ago1:38

1:38

Explore the secrets of easy personalization in our latest video! Krishna Chaitanya and Kaustuv Dwivedi break down the complexities and offer straightforward tips to master the art of personalization.

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Ready to Personalize Your Product? Discover How! 4:37

11M ago4:37

4:37

Join us in our latest episode, where Krishna Chaitanya, the Engagement Expert, and Kaustuv Dwivedi guide you through the essentials of product personalization. They'll provide a straightforward plan and key questions to help you customize your product effectively. Tune in for valuable tips and start personalizing with confidence!…

1
Do apps also personalize their pricing? 1:31

11M ago1:31

1:31

In this episode, Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, discuss whether apps also implement dynamic pricing that is personalized according to user profiles.

1
All you need to know about the different forms of personalization! 2:36

11M ago2:36

2:36

In this episode, Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, talks about the different forms that personalization takes and how marketers can make the experience more suited to each user segment. From personalized offers to personalized product recommendations, they cover topics that app and website owners can personalize to im…

1
Does Personalization Equals Customization? 1:53

11M ago1:53

1:53

In this episode, Engagement Expert Krishna Chaitanya along with Kaustuv Dwivedi talk about what makes personalization different from customization and how it serves the end users better.

1
Why should you look to personalize? 1:26

12M ago1:26

1:26

In this episode, Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, analyzes the reason personalization is becoming a necessity for brands today and why they should be looking to invest in it.

1
What is personalization, and why should you care about it? 2:06

12M ago2:06

2:06

In this episode, Engagement Expert Krishna Chaitanya, along with Kaustuv Dwivedi, breaks down personalization and its importance for your product's success. They discuss its relevance and the impact it creates for users.

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Personalization That Won't Break the Bank 37:54

12M ago37:54

37:54

In this episode, Krishna Chaitanya and Kaustuv Dwivedi discuss the implementation of personalization in digital experiences, emphasizing its significance for app engagement, conversion, and retention. They explore the multi-faceted approach to personalization, from content to UI, and share strategic tips for starting small and scaling effectively w…

1
Maximizing Customer Joy: Crafting Festive Loyalty Programs 4:58

1y ago4:58

4:58

Dive into the festive spirit with Upshot.ai's Podcast as host Architaa and marketing expert Kaustuv Dwivedi discuss the essentials of successful festive loyalty programs. Learn how to engage customers with relevant rewards, simple participation, and effective communication. Get inspired by case studies and discover tips for personalizing your custo…

1
Unlocking Festive Joy: How Gamification Can Transform Your Holiday Marketing Campaigns 4:24

1y ago4:24

4:24

In this episode of Customer Engagement 101, host Architaa Pandey sits down with seasoned marketer Kaustuv Dwivedi to delve into the exciting world of gamification in festive marketing. They shed light on how brands can leverage gamified campaigns to stand out in the bustling holiday season. From point systems and leaderboards to thematic challenges…

1
Mastering the Art of Omnichannel Marketing and Communication 10:37

1y ago10:37

10:37

In this episode of Customer Engagement 101, host Architaa Pandey sits down with seasoned marketer Kaustuv Dwivedi to explore Omnichannel Marketing. Tune in as they delve into the role of Omnichannel marketing in creating seamless customer experiences, boosting retention rates, and enhancing data collection. Don't miss out on these invaluable insigh…

1
What is Time to First Value? Is it important? 3:34

1y ago3:34

3:34

Aditya and Krishna discuss the crucial metric called 'Time to First Value.' They talk about how this metric helps businesses realize if the customers onboarded are actually generating value for the company.

1
How soon should you recover the money spent on customer acquisition? 7:01

1y ago7:01

7:01

Aditya Ramakrishnan, Vice President - Marketing of ImageKit.io, and Krishna Chaitanya, the Engagement Expert at Upshot.ai, talk about the timeline that companies should consider while focusing on the ROI of customer acquisition. How soon should the user makes their first purchase? What factors to consider while deciding on this timeline?Watch the v…

1
What exactly is retention? 5:04

1y ago5:04

5:04

Aditya Ramakrishnan, Vice President - Marketing of ImageKit.io, talks about what retention means and how the definition changes according to different industries. He also ties retention with the acquisition cost and elaborates on the LTV: CAC ratio and its significance in defining retention.

1
Making Enterprise Gamification Work with Nithya Radhakrishnan and Krishna Chaitanya 51:05

1y ago51:05

51:05

From marketing to sales and employee training, gamification can help drive your company forward and make your workplace highly interactive. But how to make enterprise gamification work?In this webinar, Nithya Radhakrishnan, Creative Director of Toss the Coin, and Krishna Chaitanya, Gamification Consultant, discuss how to get started with enterprise…

1
All about Retention: What Next, after Acquisition? 51:36

1y ago51:36

51:36

As you aim to bring your business to new heights, it's crucial not only to acquire new customers but also to retain them effectively. But how does retention work?In this webinar, Aditya Ramakrishnan, Vice President - Marketing of ImageKit.io, and Krishna Chaitanya, Customer Success Head at Upshot.ai, discuss what are the steps a brand should focus …

1
Upshot.ai - The right fit for your Gamification needs! 0:39

1y ago0:39

0:39

In this episode, Krishna Chaitanya, along with Kaustuv Dwivedi, talks about how Upshot.ai is the best fit and the one-stop solution for all the gamification needs of your app. Watch the episode to know more!

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How is Upshot.ai the best fit for all your Gamification needs? 3:38

1y ago3:38

3:38

In this episode, Krishna Chaitanya and Kaustuv Dwivedi discuss how Upshot.ai's genesis helps it decipher every brand's gamification needs! Discover how its unique capabilities can elevate your gamification strategies. Unlock success with the platform that's redefining engagement for brands worldwide!…

1
Gamification: What metrics to track? 1:13

1y ago1:13

1:13

What metrics to track to check if your gamification strategy actually works? In this podcast, Krishna Chaitanya and Kaustuv Dwivedi discuss what it is that organizations must keep an eye on to determine the effectiveness of their gamification strategy.

1
How to convince your stakeholders to start with Gamification? 7:39

1y ago7:39

7:39

Krishna Chaitanya, the Gamification Expert at Upshot.ai, talks you through how to convince your stakeholders and upper mangagement to start with Gamification and give it a try to remove the engagement gaps.

1
How to figure out the best Gamification strategy for your company? 6:28

1y ago6:28

6:28

Gamification Expert, Krishna Chaitanya, discuss how to figure out the best Gamification strategy for your business and to walk the line between in-your-face and subtle gamification. He also talks about different companies that use excessive or in-your-face gamification and subtle gamification.

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Overt Gamification vs. Subtle Gamification 2:03

1+ y ago2:03

2:03

In this episode, Gamification Expert, Krishna Chaitanya, discusses the difference between overt and subtle Gamification and how industries and businesses choose whether to go with overt or subtle gamification.

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Why is a tailor-made Gamification strategy important? 4:13

1+ y ago4:13

4:13

In this episode, Gamification Expert, Krishna Chaitanya, talks about why tailor-made Gamification is more effective. He also outlines some tips for beginners, with examples to start small with Gamification and how to build from it.

1
Should you Build or Buy Gamification? 1:43

1+ y ago1:43

1:43

In this episode, Gamification Expert Krishna Chaitanya discusses the tech and expertise needed for effective gamification. He also talks about the build vs. buy dilemma and Upshot.ai's role in enhancing plug-and-play gamification for businesses.

1
How to identify the problem areas to be solved using Gamification? 0:34

1+ y ago0:34

0:34

Adoption! Adoption is the biggest problem that can be solved using Gamification. Listen to the full podcast to understand how to kickstart your Gamification journey.

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Why choose Gamification when there are other strategies that also boost engagement? 1:56

1+ y ago1:56

1:56

In this episode, Gamification Expert, Krishna Chaitanya, discusses why Gamification is the best strategy to boost user engagement and how human motivation plays a part in it.

1
Resources to learn all about Gamification 1:57

1+ y ago1:57

1:57

In his discussion with Upshot.ai, Gamification Expert Krishna Chaitanya, lists down some online resources that people can use to learn more about Gamification.

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