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You got into business because you're good at what you do... and now you're stuck marketing a business! If you're tired of out-of-touch advice from big-name educators, you'll love real insights from real people who realistically want to make an income from their business and not run ragged in the process. Hosted by Felter Unfiltered – the designer that non-designer's love!
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Are you a coach, consultant, speaker, author or online business owner seeking podcasting tips to grow your show and turn listeners into paying clients? This podcast about podcasting has everything you need! Welcome to the Podcast Growth Club, where we teach you actionable strategies to boost your downloads, attract new listeners, and convert them into clients for your online business. If you're looking to fill your inbox with new clients, land speaking gigs and grow your business with a podc ...
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Do you struggle to get it all done in your business? Being a solopreneur means wearing lots of hats and managing your time and productivity well. In this episode, I share 11 tools, strategies, habits, and mindset shifts I use on a regular basis to stay on top of my business. Listen to this episode to find out: What task management app I can't live …
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Is it possible to earn money with your podcast? YES! Is it possible to earn money with your podcast WITHOUT sponsors? ABSOLUTELY!! In this episode, Rayna is diving into a fan favorite topic - podcast monetization. Get ready as she shares 3 key strategies to help you earn your first $1k with your podcast in the next 90 days. She will also explain ho…
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In this podcast audit-style episode, Rayna coaches Lana on her niche podcast all about helping women redesign their life after failed IVF treatment. Rayna and Lana dive into strategies that target podcast growth especially for niche audiences. If you have a niche audience and want to not only grow your podcast but start monetizing, take a listen an…
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Dreaming of earning real income with your podcast? Tune into this episode to learn how to stop working for your podcast and start making it work for you. I'll walk you through the 4 zones on the podcasting success timeline that will transform you from a beginner to a successful podcaster earning meaningful income and having a blast along the way. W…
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Are you embarrassed of your website? Whether it's not having a "good" one, never finishing it, or not having one at all, you're not alone – but you can DIY a website you're proud of. Well-Oiled Website students Danielle Fisher and Jessie Yarbrough share how they finally finished their websites and how it has since transformed their businesses. List…
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Schedule a Free Podcast Growth Potential Discovery Call and stop missing podcast growth and monetization opportunities. Tired of seeing little to no growth in your podcast? Sign up for a Free Podcast Growth Potential Discovery Call with Podcast Growth Coach Rayna Rokicki and come away with strategies you can start using today to grow and monetize y…
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Are your podcast listeners staying listeners, or are they turning into raving superfans? In this episode of the Podcast Growth Club, Rayna Rokicki reveals powerful strategies to bridge that gap using email newsletters. Discover how to deliver content that goes far beyond sales pitches—think personal stories, episode insights, industry news, and cli…
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When I started as adjunct faculty, I had no idea that 12 years later I’d have 6 on-demand courses and have taught 900 students (and counting!). I’m so grateful I get to help business owners attract ideal clients and impact their bottom line with better design. Tune in for a behind the scenes look at how it all happened and how these courses can mov…
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Is Your Podcast Reaching Its Full Potential? Let’s Fix That! In this episode of Podcast Growth Club, host Rayna Rokicki teams up with Lori and Laurie from The Next Perfect Step for a powerful podcast audit. They uncover game-changing strategies to set clear growth goals, attract the right listeners, and boost discoverability with smart keyword use.…
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In today’s episode, we dive deep into the world of lead magnets and how they can transform your podcast audience into superfans—and ultimately, excited paying clients. Whether you're just starting or are looking to level up your podcasting game, understanding the strategic use of active and passive lead magnets is a game-changer. Discover the diffe…
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Do you have an offer that works, but no one is booking it? Do you have a small audience and need it to grow, fast? I'm sharing short-term and long-term strategies to get more eyeballs on you, so people know how great you are and you increase your bookings. Listen to this episode to find out: How to use free or low-cost offers to create higher-value…
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Looking to maximize your podcast downloads and really grow your podcast? In this podcast audit episode, I will share some Podcast Tips on how to grow your podcast using keywords, podcast guesting, and targeted ads. This episode will dive deeper into questions such as: How can I use key words and SEO to grow my podcast audience? How can I be intenti…
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What if your listeners could become superfans—and even loyal clients? In this episode of Podcast Growth Club, I lay out a step-by-step roadmap to help podcasters make that transformation happen. I dive into strategies for creating high-quality content that solves audience pain points, positioning yourself as an expert, and engaging meaningfully thr…
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As someone who's hosted 12+ sales or launches, I believe that having well-planned, period sales do have benefits to you as a business owner, but that doesn't necessarily have to be on Black Friday. I'm sharing the positives that come from hosting sales – even failed ones. Listen to this episode to find out: How practicing selling and refining your …
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I wasn't always a podcast expert. I learned all that I know through courses, coaches, research and real-world experience as a podcast producer, host of 2 shows (Podcast Growth Club and You Betcha She Did) and now podcast growth coach. After a collective 500,000 downloads, launching a dozen shows and some deep dive certifications, I created this Pod…
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Does the idea of changing your branding seem like a huge and daunting project? Rebranding isn't as scary as you think. I'm sharing the biggest signs you need to rebrand, plus some free resources to help you get started (if you need to). Listen to this episode to find out: Why it's okay (and even normal) for branding to shift every few years What yo…
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Do you want to grow your side hustle into full-time, sustainable income? If you're a service provider – like a photographer, website designer, social media manager, virtual assistant, and so on – I'm sharing my best advice to grow your business while still holding another job, including real-life examples and common mistakes to avoid. Listen to thi…
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Are you debating whether it's time to take the leap into video podcasting? If so, this episode is for you! Tune in as I break down three effective ways to leverage YouTube and video podcasts to expand your podcast audience. From boosting visibility to engaging with your listeners on a deeper level, I'll share actionable tips that will help you grow…
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Schedule a Free Podcast Growth Potential Discovery Call and stop missing podcast growth and monetization opportunities. Tired of seeing little to no growth in your podcast? Sign up for a Free Podcast Growth Potential Discovery Call with Podcast Growth Coach Rayna Rokicki and come away with strategies you can start using today to grow and monetize y…
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Ready to use LinkedIn to grow your podcast and turn connections into clients? You betcha you are! In this episode of Podcast Growth Club, I sit down with LinkedIn expert Brenda Meller to uncover the secrets of leveraging LinkedIn for podcast growth and business success. Brenda dives into the most common mistakes podcasters make on LinkedIn and expl…
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Is your business is in a different field than your formal education? Luxury wedding photographer Catherine Guidry joins me to share how she grew her photography business after getting a degree in architecture, how she gained confidence in an unknown industry, and more! Listen to this episode to find out: Catherine's journey from architecture studen…
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How can you cultivate 1,000 true fans and take your podcast to the next level? In this episode of Podcast Growth Club, I'm revealing a strategic blueprint to help podcasters grow their audience and reach that coveted 1,000 downloads per episode milestone. I'll break down the three essential KPIs (key performance indicators) that every podcaster nee…
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You might think your business accounts and website are small potatoes to the world, but a hacker knows they might have access to spend your money or that you might pay money to have them back. I'm sharing practical tips to keep your most important online accounts safe. Listen to the episode to find out: 6 tips so you're prepared – not scared – of o…
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In this podcast audit episode, I dive deep into the importance of staying aligned with your core purpose—or your "why"—when growing your podcast. While building a loyal following is crucial, it’s not just about growing an audience for the sake of numbers. I explore why focusing on the right kind of growth—the kind that leads to clients and business…
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Can Facebook ads skyrocket your podcast growth and boost revenue? Absolutely! Especially when done right. In this episode of Podcast Growth Club, Rayna dives into the world of podcast marketing with FB Ads expert Megan Shields of Chimehouse Media. Megan shares her top strategies for attracting new listeners and monetizing your content, revealing th…
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Do you you need a website (or a new one)? Let's talk about everything that plays into DIY-ing a business website, so you don't end up frustrated by details or overwhelmed with changes in the near future. Listen to the episode to find out: Why a website-in-a-day may not work for your business What the most important first step is to creating (or red…
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There's a lot of talk about "niching down," but how do you do it? And is it really necessary? Packaging design expert Kelley Kempel joins me to talk about her approach of creating a niche offer, instead of only offering services to a small niche of people. Listen to this episode to find out: How Kelley designed a niche offer that her clients couldn…
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Clear goals to grow your business start with clear goals when designing and building your podcast. Tune in as Rayna sits down with Heather Zeitzwolfe, a YouTuber from the Savvy Frugal Vegan channel looking to venture into podcasting. Heather shares her past podcasting experiences and her desire to do it right this time. They discuss Heather's goals…
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Let's talk about private podcasts, spending habits, service pivots, social consumption, bundle fatigue and more. These are the trends I've noticed over the past few months in the online business world, plus my predictions and suggestions for what you can do to keep your business moving. Listen to the episode to find out: Practical tips to book more…
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Do you have a Podcasting Hobby or do you have a Podcasting Business? If you want to grow your business with a podcast, you are in the right place. The first step to doing this is to treat your podcast like a business and invest in it with the right mindset. In this episode, I am digging into the top mindset mistakes I see podcasters make and how to…
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Podcast Monetization with sponsors is possible but not likely for most podcasters. That being said, you can make meaningful income with your podcast, especially if you are using your podcast to grow your business. Tune in this week as Rayna tackles the 3rd biggest obstacle Podcasters face that cause them to quit and strategies to not only overcome …
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Only 10% of the 4 million published podcasts out there are active. What caused the other 90% of podcasts to quit. In this Podcast Obstacle Series, I am focusing on the 4 main obstacles that cause Podcasters to quit and instead giving you strategies and tips to keep podcasting. As you know, podcasting is a long game and you have to stay in it to win…
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Did you know only 10% (approx. 400,000) of the 4 million podcasts out there have published a new episode in the last month? That begs the question: What caused the other 90% of podcasters to quit? In this 4 episode series, I am diving into the top 4 reasons podcasters quit and how you can overcome these obstacles. Podcasting is a long game and you …
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Contrary to popular opinion, sponsors are not the best way for most podcasters to monetize their content. If you're a coach, consultant, speaker, author, or online service provider with a podcast and you want to fill your calendar with excited clients, then this episode is for you! Join us as I share one of my best strategies to help you leverage y…
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Creating content week after week is hard, especially in the summer when schedules flux, the warm weather beckons and you feel a bit burnt out. If this is you, I get it. But before you think about quitting your podcast, tune into my Podcaster Pep Talk where I am giving you some key reasons to keep podcasting. If you are trying to grow your business …
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One of the biggest challenges to growing your podcast is consistently gaining new listeners. How do people even find your show anyway? For many podcasters, the only way new listeners come to their show is through personal connection and networking. What if I told you there was an easier way to help new listeners find your show without knowing you f…
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If you are experiencing little to no growth with your podcast, and are feeling frustrated and stressed getting new content out each week, you'll want to listen to this week's episode. Rayna is sharing 4 tips to help you gain new listeners through organic discoverability. Getting new listeners for your podcast by having them come across your podcast…
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Have you struggled to monetize your podcast? If you know you're creating great content and showing up week after week but not seeing the dollars rolling in, this episode is for you. I am sharing my 3 simple steps to help you start monetizing your podcast in the next 90 days without sponsors. Tune in to hear more about how to monetize a small audien…
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Subscribe to get notified as soon as Season 2 is live in September 2024! Need to get caught up on Season 1 episodes? Check out... Most downloaded episodes: 3. How to sell your services without being salesy or sleazy with Emily Conley of Emily Writes Well 10. How to sell your services to the 5 different types of decision makers 9. 5 things I’ve done…
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Are you struggling with growing your podcast audience? If yes, I have a surefire strategy for you to try for the next 90 days. One of the underutilized strategies for podcast growth is to guest on other people's podcasts. In this episode, I dive into: How to find shows that fit your niche How to connect with podcast hosts and get them to invite you…
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If you haven't seen steady growth with your podcast, you'll want to tune into this episode where I lay out 3 strategies you can use to start growing your podcast. Imagine doubling your downloads in 90 days? Tripling your downloads? This episode discusses strategies for organic discoverability, content consistency, and social media strategy. Let's d…
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If you're a service-based business that specializes in helping niche audiences, you'll want to tune into this episode. Podcasting is a great way to educate your audience, build loyalty and client trust. That being said, you have to make sure your audience can find you first. In this episode, Rayna uses her Podcast Growth Coaching skills to help Bec…
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Building a loyal podcast audience is key to building a successful business with your podcast. When looking at monthly download numbers, there are seasonal trends to be aware of including when to expect consistent download growth and when to expect download numbers to ebb and flow. Tune into this episode as I break down seasonal listening habits to …
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If you look at other business owners' lives online, it looks like everyone is doing great... but behind closed doors, it's a different story. Many people are currently struggling in their businesses, so I'm sharing all my business failures I've made in the past few years and what you can learn from them. Listen to this episode to find out: My busin…
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There are 4 distinct zones on your journey as a podcast newbie to full time successful podcaster. In this episode, I am laying out the 4 zones of podcast growth including symptoms to identify where you currently are in your podcasting journey and strategies to help you move up to the next stage of podcast growth. If you want to grow your podcast, y…
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Your website shouldn't just be a business card or a chronological timeline of your work history. Your website is a strategic piece of content that needs to captivate potential clients and get them to take action (like inquire, book a call, or buy). Listen to this episode to find out: The purpose of the 6 main pages of your website in convincing som…
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Do you want to change how you work with clients? Elisa McManus, Content Marketing Specialist, joins me to talk about her decision to transition from offering traditional VA services to creating an offer as a service provider and how she got validation from clients on its structure, delivery, and price point. Listen to this episode to find out: Elis…
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Have you ever felt less than because of your revenue? If money isn't your biggest motivator in your business, I'm here to validate you and share 6 things that fuel me in my business more than my revenue. Listen to this episode to find out: My journey from a 9-5 professional to a new business owner How I've found more purpose and contentment in my b…
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If you're an online business owner, you've got to show up on every social media platform... or do you? Samantha Marcellino, Founder and CEO of SGS Media, joins me to talk about how you can market your business strategically to live your life authentically (and still make sales). Listen to this episode to find out: How to determine what marketing ch…
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Some business owners think if they can get in front of a bigger audience – like as a podcast guest – they'll have clients flooding their inbox. But if you're not pitching yourself strategically, this won't move the needle for your business. Listen to this episode to find out: How I find and pitch myself to podcasts (and booked 20+ interviews in one…
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