I migliori Gerhard podcast (2024)

1
Das Leben ist ein Salatbuffet - Drew Sarich im Gespräch 26:15

4d ago26:15

26:15

Der Musical-Darsteller & Singer-Songwriter über seine Jugend in New York & Bosten, seine unzähligen Rollen, die Volksoper und den Ehealltag mit der Französin Ann Mandrella.Di W24

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#303 - Go niche or go home. Platformiseer je bedrijf. Platformexpert Wout Withagen van Freshheads deelt zijn kennis 1:04:40

5d ago1:04:40

1:04:40

Wout Withagen is co-founder van de agency Freshheads uit Tilburg. Wout verdiepte zich al vroeg in het fenomeen platforms en schreef er het boek "Bouw een succesvolle Online Marktplaats" over. Wout stond aan de wieg van Werkspot, Youngones en een hele trits andere platforms. Maar is er nog ruimte voor nieuwe platforms? De grote platforms zoals Booki…

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#191: Drive | How To Measure Your Marketing Efforts with Pranav Piyush, Co-Founder & CEO of Paramark 47:04

1d ago47:04

47:04

This episode is from Drive 2024, our first-ever in-person event for B2B marketers in Burlington, Vermont. Pranav Piyush, Co-Founder & CEO of Paramark, hosted a session on one of B2B's biggest challenges: measurement and attribution. Pranav covers: Why attribution models like first-touch and last-touch are outdated How to prove the incremental impac…

1
How To Craft A Hook That Grabs Attention Instantly: B2B Marketing Micro-Lesson 6:39

2d ago6:39

6:39

In this episode, we’re delivering another B2B marketing lesson in under 10 minutes—no fluff, just actionable insights. Matthew Carnevale, Marketing Manager at Exit Five, breaks down a core copywriting skill that every marketer needs: crafting a hook that grabs attention right away. Too often, marketers "bury the hook" by failing to get to the point…

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#190: Strategy | Doing Marketing in a Sales-Led Organization with Taylor Udell, Head of Growth at Champify 39:56

4d ago39:56

39:56

In this episode, Dave is joined by Taylor Udell, Head of Growth at Champify, a sales intelligence platform that helps B2B sales teams identify key contacts for more effective outreach. With experience at companies like Twilio and Heap, Taylor shares the marketing strategies she’s used to drive growth in sales-led organizations. Dave and Taylor cove…

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#189: Product Marketing | Are Product Marketers Actually Marketers? with We're Not Marketer's Podcast 46:12

8d ago46:12

46:12

In this episode, Dave is a guest on the We're Not Marketers podcast, hosted by Zach Roberts (Founder of Break Into Product Marketing), Eric Holland (current Product Marketer at Klue), and Gab Bujold (Founder at Press X to Market). They sit down to talk about Dave’s journey in B2B marketing—from marketing manager to CMO—hosting a podcast for B2B mar…

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B2B Marketing Micro-Lesson: How to Drive Urgency—And Why You Can't Fake It 8:33

9d ago8:33

8:33

In this episode, we’re delivering another B2B marketing lesson in under 10 minutes—no fluff, just actionable insights. Matthew Carnevale, Marketing Manager at Exit Five, dives into a fundamental principle every B2B marketer should understand: you can't fake urgency. Real urgency isn’t something you create from thin air - it’s something that’s baked…

1
Ich musste dem Neonsignal "Musik" folgen - Eberhard Forcher im Gespräch 26:24

11d ago26:24

26:24

Der Musiker, Lehrer, Moderator & DJ über die Punkrock & New Wave-Band ´Tom Pettings Hertzatacken´, seine Zeit bei Ö3, die Kultsendung Solid Gold und Forchers Zeitmaschine.Di W24

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#188: Drive | What Makes a Great CMO/VP in B2B Marketing: Panel with Peter Mahoney, CCO of GoTO, Amrita Mathur, VP Marketing of Zapier, and Tara Robertson, CMO of Bitly 1:09:40

11d ago1:09:40

1:09:40

This episode is from Drive 2024, our first-ever in-person event for B2B marketers in Burlington, Vermont. Dave hosts a marketing leadership panel with Peter Mahoney, CCO of GoTo, Tara Robertson, CMO at Bitly, and Amrita Mathur, Head of Marketing at Zapier. These marketing leaders open up about their experiences and share actionable advice to help y…

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#302 - Grensoverschrijdend gedrag. Evita Lammes, auteur van "Waar ligt de grens" over een veilige cultuur bouwen in je bedrijf 51:54

11d ago51:54

51:54

Evita Lammes is auteur van het boek “Waar ligt de grens” waarin ze uitlegt hoe je grensoverschrijdend gedrag in je bedrijf kan voorkomen. Grensoverschrijdend gedrag is iets waar je sinds me too, de uitspattingen van Matthijs van Nieuwkerk en allerlei grote en kleine incidenten, niet meer om heen kan. En waar jij als ondernemer ook mee te maken kan …

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#187: Growth | Why Marketers Need Great RevOps Partners with Sean Lane, Founding Partner at BeaconGTM and RevOps Expert 56:04

15d ago56:04

56:04

In this episode, Dave is joined by Sean Lane, Founding Partner at BeaconGTM and RevOps expert, to talk about scaling RevOps in B2B. With over a decade of experience at Drift and other B2B SaaS companies, Sean shares actionable tips for marketers looking to align operations with business goals. Dave and Sean cover: How to build alignment between sal…

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B2B Marketing Micro-Lesson: Why Every B2B Marketing Email Should Have Just One Call to Action 7:51

16d ago7:51

7:51

In this special episode format, we’re testing out and delivering a B2B marketing lesson in under 10 minutes. No fluff—just practical, real-world insights based on what we’re learning each week here at Exit Five. This solo episode features Matthew Carnevale, Marketing Manager at Exit Five, who discusses a key lesson every B2B marketer needs to know:…

1
Ich bin ein Märchenerzähler - Bernhard Aichner im Gespräch 26:46

18d ago26:46

26:46

Der Star-Schriftsteller und Fotograf über seinen neuesten Krimi Yoko, seine ORF/Netflix-Serie Totenfrau, eine Million verkaufter Bücher und sein gewaltfreies FamilienlebenDi W24

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#186: Strategy | How to Simplify ABM with Mason Cosby, Founder of Scrappy ABM 43:41

18d ago43:41

43:41

In this episode, Dave Gerhardt sits down with Mason Cosby, a leader in account-based marketing (ABM) strategy and founder of Scrappy ABM. Dave and Mason unpack how to simplify ABM, create meaningful engagement, and build personalized campaigns that drive real business results. Dave and Mason cover: Why companies should crawl before they walk or run…

1
#301 - De psychologie van ondernemerschap. Auteur Dirk Jan Versluis van Triunify over krachtige innerlijke groei 1:02:28

19d ago1:02:28

1:02:28

Stel jij als ondernemer hoge eisen aan jezelf? En wil je dan ook nog graag andere mensen helpen? Dan zit je in de gevarenzone. In aflevering 301 van de Groeivoer Podcast sprak ik met psycholoog Dirk Jan Versluis over de psychologie van ondernemers. Veel ondernemers zijn met uiterlijke groei bezig. Ze zoeken hun geluk in dingen in de buitenwereld. M…

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#185: Content | We audited 40 B2B Landing Pages – Here’s What Stood Out with Tas Bober, Founder of Delphium Solutions and Matthew Carnevale, Marketing Manager at Exit Five 1:02:14

22d ago1:02:14

1:02:14

Matthew Carnevale, Marketing Manager at Exit Five, welcomes back Tas Bober, Founder of Delphinium and expert in landing page optimization. Tas recently audited 40 B2B landing pages submitted by members in the community, and in this episode, she and Matt break down her biggest takeaways and share everything marketers should know about B2B landing pa…

1
#184: Brand | How to Get Sales on Board with Your Marketing Content with Kira Federer, VP of SMB Marketing at Paramount 43:14

25d ago43:14

43:14

In this episode, Dave sits down with Kira Federer, VP of SMB Marketing at Paramount Advertising, and formerly at companies like Reddit and Glassdoor. Kira shares her journey from sales to product marketing and the lessons she’s learned along the way. Dave and Kira discuss: How to align marketing and sales through co-creation to ensure your sales te…

1
Das Schöne im Schiachen seh'n - very GRANDPA (alias Christoph Schütz) im Gespräch 25:48

25d ago25:48

25:48

Der Liedermacher, Musiker & Journalist über seine Kunstfigur ´very Grandpa´, Reggae-Beat & Sprachwitz, den ´Anti-Sommer-Hit´ "In der Hölle" und seine journalistischen-ZieleDi W24

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#300 - Eindelijk je doelen halen met een Chief Operating Officer (COO). Guido Koershuis van Twobirds over de kracht van koningskoppels 53:36

26d ago53:36

53:36

Guido Koershuis is co-founder van Twobirds. Twobirds helpt ondernemers om de mooie plannen die ze in hun hoofd hebben, ook echt succesvol uit te voeren. Dat doen ze door visionaire ondernemers te voorzien van een COO, een chief operating officer. We hebben het over: Visie vs executie, waarom het zo moeilijk is om plannen ook echt te realiseren en h…

1
#183: Strategy | How Storylane Grew Organic Traffic 10x Through SEO in 6 Months (with Madhav Bhandari, Head of Marketing at Storylane) 53:06

29d ago53:06

53:06

In this episode, Dave is joined by Madhav Bhandari, Head of Marketing at Storylane, a tool that helps companies build interactive product demos. Madhav shares the strategies that helped Storylane scale its website traffic from 25,000 to over 220,000 monthly visitors in just six months, using unique approaches to SEO and demand gen. Dave and Madhav …

1
Ich bin ein Mensch der viel Stimulation braucht - Ankathie Koi im Gespräch 26:34

1M ago26:34

26:34

Die Sängerin & Komponistin über ihr neues Album ´Pikant´, Mütter in der Musikszene, den eigenen Musik-Stil und ihre musikalische Zeitreise in die 80erDi W24

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#182: Growth | Building a Strong Brand, Embracing AI, and Leading a Marketing Team with Mychelle Mollot, CMO at Knak 48:17

1M ago48:17

48:17

In this episode, Dave sits down with Mychelle Mollot, CMO at Knak, a platform for creating, designing, and optimizing email and landing page content. Mychelle shares her wealth of experience, having led marketing efforts at IBM and various startups. She discusses her approach to leading marketing teams, scaling brands, and embracing AI in B2B marke…

1
#299 - Versnel je groei met onbenut talent uit Palestina, Jordanië en Libanon. Met Christian Vezjak, founder van TAP 44:05

1M ago44:05

44:05

NL: Christian Vezjak is founder van TAP, een bedrijf dat talentvolle mensen uit Palestina, Jordanië en Libanon beschikbaar maakt voor bedrijven over de hele wereld. We staan uiteraard stil bij de situatie in het Midden-Oosten en de impact die dat heeft. Maar we gaan vooral in op de business. Hoe lukte het Christian om in NGO land een startup te bou…

1
New from Exit Five: Announcing the Ultimate Roast of B2B Websites 5:33

1M ago5:33

5:33

Danielle Messler, Head of Content at Exit Five, joins to talk about our first-ever virtual event: The Ultimate Roast of B2B Websites. It's a one day virtual event designed to help make your website better – with live teardowns of real examples submitted by B2B marketers just like you. She covers: What you'll learn if you attend The Ultimate Roast O…

1
#181: Content | B2B Copywriting 101 with Will Hoekenga, Founder of Six Words Studio 58:17

1M ago58:17

58:17

Dave sits down with Will Hoekenga, seasoned copywriter and messaging consultant for B2B SaaS brands and founder of Six Words Studio. Will shares his expertise on crafting copy for high-value web pages, like homepages and product pages, that drive conversions and speak directly to customer’s needs. Dave and Will cover: The importance of clear positi…

1
#180: Growth | How Clay is Scaling Top-of-Funnel, Creator-Led Marketing, and SEO with Bruno Estrella, Head of Growth Marketing at Clay 40:24

1M ago40:24

40:24

In this episode, Dave is joined by Bruno Estrella, Head of Growth Marketing at Clay, a tool for data enrichment and sales automation. Bruno shares his experience from Webflow to Clay, where he’s leading a mix of product-led and sales-led growth strategies for B2B companies. Dave and Bruno discuss: Building a creator-led marketing program that encou…

1
Ausschlaggebend war die Geschichte mit dem G-Punkt - Gerti Senger im Gespräch 25:54

1M ago25:54

25:54

Die renommierte Psychologin & Verhaltenstherapeutin über die Liebe ihres Lebens, die Imago-Therapie, Seitensprünge, ihre knapp 20 Bücher und Tipps für gute BeziehungenDi W24

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#298 - Boer wordt miljonair? Farm24 co-founder Gerard van Nieuwenhuijzen over zijn agritech scale-up 46:01

1M ago46:01

46:01

Gerard van Nieuwenhuijzen van Farm24 werkt al sinds 1998 in de agrarische sector. Sinds 2021 is hij CEO van Farm24. Hij kwam aan boord toen er een hele mooie technische oplossing lag, die niet van de grond kwam. Gerard is niet de 'uitvinder' maar kwam wel met geld, kennis en zijn commerciële drive aan boord bij Farm24. En zonder Gerard zou het bedr…

1
Ich glaub' als Gastgewerbler musst du schon einen gewissen Boscher haben - Herbert Hausmair im Gespräch 26:39

1M ago26:39

26:39

Der leidenschaftliche Koch und Kultwirt über seine Gaststube in der Lerchenfelder Straße, seine Lieblingsspeisen, die Eigenart von Promi-Gästen und seine Tochter als ModelDi W24

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#179: Growth | How to Be Great at Marketing Without Being a Subject Matter Expert with Kevin White, Head of Marketing at Common Room 47:32

1M ago47:32

47:32

In this episode, Dave is joined by Kevin White, Head of Marketing at Common Room, a leading customer intelligence platform for go-to-market teams. Kevin shares insights from his experience helping teams capture and act on digital breadcrumbs to optimize their marketing and sales efforts. Dave and Kevin cover: How to be a good marketer even when you…

1
Ich bin mit mir im Reinen - Monika Ballwein im Gespräch 26:22

1M ago26:22

26:22

Die Sängerin & Songwriterin über ihre 5 Song-Contest-Teilnahmen, den perfekten Gesang und Erfahrungen als Vocal-Coach aller erfolgreichen heimischen Sängerinnen & SängerDi W24

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#297 - €3 miljoen voor warmtepompen. Sander Wapperom deelt het verhaal van zijn warmtepompen scale-up DeWarmte 49:14

2M ago49:14

49:14

Hoe ga je om met bezwaren van potentiële klanten? Sander Wapperom weet er alles van. Sander is co-founder van warmtepompen scale-up DeWarmte. Samen met compagnon Auke de Vries begon Sander in 2019 dit mooie bedrijf. Een bedrijf met een uitdagend product om in de markt te zetten. Want warmtepompen zijn een product dat voor veel consumenten nog onbek…

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#178: Website Teardown | Breaking Down the Best Website Experiences in 2024 with Natalie Marcotullio, Head of Growth at Navattic 55:21

2M ago55:21

55:21

In this Exit Five Live session, Dave is joined by Natalie Marcotullio, Head of Growth at Navattic, a leading interactive demo platform for B2B marketing. Natalie is an expert in optimizing the B2B buyer journey with innovative demo solutions and data-driven strategies. Dave and Natalie cover: Why accessible, usable, and transparent websites is impo…

1
New From Exit Five: Introducing Our 8 Week Marketing Leadership Accelerator 8:08

2M ago8:08

8:08

Matthew Carnevale, Marketing Manager at Exit Five sits to talk about our New Marketing Leadership Accelerator Program - an 8 week live program to help you advance your skills and grow your career as a B2B marketing leader. He covers Why structured learning tracks are a good bet for Exit Five What's included in the program and why you should join Wh…

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#177: Brand | Startup Brand Building with Ari Yablok, Head of Brand at Island 50:08

2M ago50:08

50:08

Dave sits down with Ari Yablok, Head of Brand at Island, to share his approach to creating a brand in the cybersecurity space. Ari shares his journey from agency life to leading the brand narrative at Island, where he helped build the concept of the "enterprise browser." Dave and Ari Cover: The key differences between category creation and strategi…

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#176: Product Marketing | Improve the B2B Buying Experience with Interactive Product Demos (with Natalie Marcotullio from Navattic) 49:57

2M ago49:57

49:57

This week, we're sharing a recording from an Exit Five Live Session with Natalie Marcotullio, Head of Growth and Operations at Navattic. She has a background in SEO and digital marketing for B2B sales and marketing SaaS. Over the years, her focus has shifted to full-funnel marketing, GTM strategy, and improving the digital buyer experience.In this …

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#296 - Je winst en impact laten groeien met social selling op LinkedIn. Masterclass van Erwin van der Zwaag en Wessel Hebing van True Growth 56:59

2M ago56:59

56:59

Di Gerhard te Velde - Groeivoer

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#175: Strategy | Enterprise Pipeline Growth and Channel Optimization Strategies with Ruth Zive, 3x CMO and Current CMO at LivePerson 50:10

2M ago50:10

50:10

Dave is joined by Ruth Zive, CMO at LivePerson, who shares her journey in marketing leadership across tech and nonprofits. Ruth talks about aligning marketing and sales teams and navigating enterprise marketing. Ruth and Dave cover: How to align marketing and sales teams by focusing on shared goals and accountability for pipeline outcomes The best-…

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#295 - De ultieme klantrelatie. Zo voorkom je gedoe. Mathijs Vreeman van maatwerk app bouwer Lightbase deelt zijn inzichten 46:05

2M ago46:05

46:05

Wel eens 'gedoe' met klanten gehad? Welkom bij de club! Elke ondernemer krijgt wel eens te maken met gedoe. Maar hoe bouw je nou aan de ultieme klantrelatie en zorg je dat je gedoe voorkomt. Mijn gast in deze aflevering is Mathijs Vreeman, founder van Lightbase. Mathijs bouwde zijn agency op van nul, naar een heel mooi bedrijf dat maatwerkapplicati…

1
Schauspielerin wirst du nicht, du MUSST Schauspielerin sein - Konstanze Breitebner im Gespräch 26:11

2M ago26:11

26:11

Die Schauspielerin, Drehbuchautorin & Schriftstellerin über ihren ersten Kriminalroman ´Tod auf der Unterbühne´, Machtmissbrauch im Theater und ihr Leben als ´Silvesterkind´Di W24

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#174: Growth | Leveraging Partnerships to Drive Influence and Revenue with Jared Fuller, COO of OpenEd.co 48:22

2M ago48:22

48:22

Dave is joined by Jared Fuller, Partner and COO of OpenEd.co. Jared talks about his career journey and building businesses in B2B, and shares his expertise in partnerships and the role they play in B2B growth. Jared and Dave cover: How to integrate partner voices into your marketing strategy to create lasting influence and trust Shifting from tradi…

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#173: Strategy | Merging Funnels, Targeting Multiple Personas, and Restructuring Your Marketing Team with Shane Murphy, CMO of Webflow 48:31

2M ago48:31

48:31

Dave is joined by Shane Murphy, CMO of Webflow, where he is scaling one of the most innovative companies in web technology. Shane shares his insights on integrating growth strategies across self-serve and enterprise funnels, building a powerful brand, and targeting diverse personas. Shane and Dave cover: How Webflow combined its self-serve and ente…

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#172: Content Strategy | Building a Brand Strategy and Content Goldmine with Chelsea Castle, Head of Content and Brand at Close 53:41

2M ago53:41

53:41

Dave sits down with Chelsea Castle, Head of Content and Brand at Close. Chelsea talks about her experience in B2B SaaS and shares how to build impactful content that resonates with your audience. Chelsea and Dave cover: How leveraging internal and cross-functional knowledge can create a content goldmine Why it is important to repurpose podcast epis…

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#294 - 350.000 klanten in je webshop: Willem Bontrup over het succes van Visdeal (repost) 57:28

2M ago57:28

57:28

Willem Bontrup is co-founder van Visdeal, dat hij samen met zijn tweelingbroer Teun oprichtte. Visdeal is een website waar je terecht kunt voor al je hengelsport-artikelen. Ik weet niet of jij vist, maar één van mijn beste maten staat graag tot zijn borst in het water. En hij is niet de enige, er zijn in Nederland en daarbuiten heel wat visfreaks. …

1
Weltweit bin ich die erste schwarze Donna - Ana Milva Gomes im Gespräch 26:48

2M ago26:48

26:48

Die vielgepriesene Musicaldarstellerin über ihre Abreise aus Wien, ihr aktuelles Buch "Look at Me", eigene Erfahrungen mit Rassismus und Rollen von Cats & Rebecca bis Mozart!Di W24

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#171: Social Media | How to Grow Your B2B Brand on LinkedIn with Tommy Clark, CEO of Compound 53:25

2M ago53:25

53:25

Dave sits down with Tommy Clark, founder of his own B2B social media agency, Compound, to talk about the ins and outs of social media strategy for B2B companies. Tommy shares his journey from running social for a SaaS company to building his agency and the lessons he’s learned along the way. Tommy and Dave cover: Why LinkedIn is the go-to platform …

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#170: Sales | How Marketers Can Be Better Partners with Sales with Jen Allen-Knuth 54:17

2M ago54:17

54:17

Dave sits down with Jen Allen-Knuth, founder of DemandJen. Jen shares her insights from her 15+ years in B2B Sales, from managing a quota to building great working relationships with marketing. Jen and Dave cover: Co-creating content with Marketing and Sales that drives better customer engagement and grows your pipeline How Jen successfully built h…

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#293 - De hipster, de hacker en de hustler. Het ultieme founders team volgens John van Mil van Peak Capital 58:01

2M ago58:01

58:01

In deze aflevering spreek ik met Johan van Mil van Peak. Peak investeert in startups in Nederland, België en Scandinavië. Peak hanteert de slogan ‘entrepreneurial investors’. Ze zijn allemaal ondernemer geweest, en geloven dat ondernemers beter in staat zijn om andere ondernemers te begeleiden dan consultants of mensen van een bank. VC’s komen vaak…

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Ich hab' eine Zeile nach der ander'n geschrieben - Eugen Freund im Gespräch 26:26

2M ago26:26

26:26

Der Journalist & Ex-Politiker über die ´Schlangengrube ORF´, Erfahrungen im EU-Parlament und seinen neuen politischen Kriminalroman ´Die Festplatte´Di W24

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Einfach das Leben mit Humor nehmen - Danielle Spera im Gespräch 26:22

3M ago26:22

26:22

Die Autorin, TV-Moderatorin und langjährige Direktorin des Jüdischen Museums über ihr neues Buch ´Stammgäste´, ihre vielen aktuellen Tätigkeiten und die Kraft der FamilieDi W24

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