No question too big, no question too small. On Search Engine, PJ Vogt answers the questions you might ask the internet when you can't sleep. If you find the world bewildering, but also sometimes enjoy being bewildered by it, we're here for you. Edited by Sruthi Pinnamaneni. ***Named one of the best podcasts by Vulture, Time, The Economist, & Vogue. (OK, in 2023, but still...)***
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This podcast includes weekly search news recaps and vlogs that Barry Schwartz of the Search Engine Roundtable produces. It covers SEO, SEM, organic and paid search topics, mostly around Google but also on Microsoft Bing and other search engines. It is a quick way to catch up on the most important SEO and SEM topics of the week.
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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
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Interviews with Recruiters, Employers and Industry Experts
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SEO Info, resources and tools https://searchengineoptimizationaudit.com
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Welcome to The Search Engine Journal Show! This is the official podcast of Search Engine Journal. We talk all things SEO, PPC, social media, content marketing, and digital marketing with the top industry experts and authorities. Your host will be Loren Baker.
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Search Engine Authority is an internet marketing agency who specialize in sales copy, sales funnels, seo and adwords. Learn new ways to hack, build quality links, guerrilla market and build solid sites that convert on autopilot. Swing over to http://searchengineauthority.co.nz and learn how to build a solid presence online.
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My name is Tim Jennings. I am a husband and father to two beautiful daughters. I’m also the SEO and Social Ads expert for Soulheart. I just want to give away some of the knowledge I’ve gained for free! If you ever have any questions or just want to trust an expert to run your SEO Campaigns, please contact me at [email protected]
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For Christos Margetis, the spin on search engine marketing makes his blood boil. And this from a man who decided to stop paying insane amounts of money on pay per click advertising, having already achieved to place his other eighteen months previous business as the most popular small scale search engine in the world, according to Alexa rankings. Christos Margetis launched his new search engine marketing podcast, in order to give advertisers and publishers a more efficient way doing business ...
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Welcome to the SEO.co Daily Search Engine Optimization Podcast. Bringing you daily SEO & digital marketing tips that we've learned throughout our 20+ years of internet marketing. Learn the latest SEO, content marketing, link building, social marketing, conversion optimization, persuasive selling & internet marketing tactics that work today. Learn more at SEO.co.
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SEO and UFOs, where search engine optimization techniques blend with the alien concepts often as elusive as a UFO sighting. Let’s explore the nebulous territories of SEO, we'll contrast the grounded strategies with the often misunderstood and very familiar techniques agencies use. From tried-and-true SEO methods to the often disputed, hard-to-believe tactics, join us on a journey to decode what's proven, what's myth, and what's yet to be discovered in the digital realm.
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Welcome to the PODcast that was made for the digital marketers or the person who wants to become a digital marketer. Information in this PODcast is to help pay it forward to the next person. This is an introduction episode to tell you more about the information that will be shared in the up and coming PODcast. Listen in to see if this is for you! Support this podcast: https://podcasters.spotify.com/pod/show/seo-help/support
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The SEO Podcast - Practical & Effective Search Engine Optimization
SEO training & tactics that work. Learn how to rank your website Google.
The SEO Podcast is created for you the business owners, digital marketing consultant and SEO professional. If you are looking for an SEO blueprint, filled with tips and techniques that work in the real world, you have come to the right place. We cut through the jargon to give you the exact steps to rank your sites in Google. No more theoretical, just practical action plans you can take to wage war on Google.
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It’s New 2/17: Google Search In Context Learning, Member Pricing, Pagination, Merchant Center & Crypto
10:23
Today we discussed how Googlers spoke about merging Google Search and LLM in-context learning. Google launched membership loyalty pricing schema markup for Merchant Center. Google’s John Mueller answered why search engines don’t need to do something special for pagination. Google Merchant Center has AI-generated summaries. Google has a new ad polic…
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Founder at Knowatoa, Michael Buckbee, discusses how Google's integration of AI into all search functionalities is reshaping brand strategies within AI services like ChatGPT, Perplexity, Claude, and Gemini. In this episode, Michael shares his perspectives on: impact of Google's AI-driven search on organic growth strategies, differences between tradi…
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Playboi Farti and his AI Homework Machine
1:00:59
1:00:59
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1:00:59A teenager explains why he shouldn’t have to write homework essays anymore. Is there some way for adults to force teens to still do homework? Or to convince them they should want to? More Than Words - John Warner Center for Digital Thriving Support the show! To learn more about listener data and our privacy practices visit: https://www.audacyinc.co…
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Google had some more ranking volatility around the Super Bowl weekend. Reddit blamed Google for not meeting its expected user growth. Google Search is now faster for some users. Google had a reviews count bug that it later confirmed and later fixed. Google image search may be down ranking AI-generated images. Google Publisher Center changed to auto…
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Today we discussed the Reddit earnings and how they blamed Google’s search algorithm changes for not meeting their expected user growth. Google Search is now a bit faster thanks to new tech. Google is showing future dates on some snippets. Google Ads customer match lists expire sooner now. Google Ads search theme insights has live data. 0:00 - Intr…
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Matthew Edgar, Partner and Technical SEO Consultant at Elementive, delves into technical SEO and user experience. Understanding the intricate relationship between website speed, SEO performance, and user experience is pivotal today. As users demand faster loading times and search engines prioritize user-centric metrics, measuring how speed impacts …
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It’s New 2/12: Google Reviews Bug Fixed, AI Images, Publisher Center, Demand Gen, YouTube, Brands & Tabs
13:48
Today we discussed the Google reviews count bug being fixed. Google Image search may be down ranking AI-generated images. Google Publisher Center has some changes coming. Demand Gen video ads are changing also. YouTube made a series of interesting announcements. Google Ads brand guidelines updates are around the corner. And SEO advice on tabbed con…
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Matthew Edgar, Partner and Technical SEO Consultant at Elementive, delves into technical SEO and user experience. Despite the misconceptions surrounding core web vitals, they are not the biggest ranking factor. However, in an age where search engines are prioritizing user experience, we must ensure that our websites provide a positive experience fo…
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Today we discussed how many advertisers are now happy with the LSA performance since after the automated credits process began. Google is updating its gambling and gaming policy soon. And Google confirmed the review count bug and is working on a fix. 0:00 - Introduction 1:04 - Poor Google LSA performance 3:50 - New gambling and gaming policy 6:04 -…
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Jason Shafton, Founder and CEO of Winston Francois, delves into SEO for growth marketing. Measuring SEO’s effectiveness can be a challenge for growth marketers. Unlike other marketing channels with clear-cut key performance indicators (KPIs), SEO's impact is multifaceted and its results often require patience and time to bear fruit. Today Jason dis…
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It’s New 2/10: Google Reviews Go Missing, Super Bowl Volatility, AI Events, Demand Gen & Keyword Planner
9:26
Today we how tons of businesses are watching their hard earned reviews just disappear. I am seeing a lot of chatter around Google search ranking volatility over the Super Bowl weekend. Google is testing AI organized events. Google Keyword planner gets AI smarts. Google Ads is closer to deprecating its YouTube demand gen video campaign setting. 0:00…
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Jason Shafton, Founder and CEO of Winston Francois, delves into SEO for growth marketing. Effective growth marketing strategies leverage multiple channels, and SEO and content marketing are two levers that growth marketers can pull to achieve scale. However, understanding SEO's unique qualities is key to leveraging its potential. Today Jason discus…
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Google Volatility, Google Ads Quality Update, Google AI Overviews Updates & Other Search Engines
11:07
Yep, we are seeing more Google search ranking volatility mid-week. I posted the monthly Google webmaster report for February. Google Ads has a new quality update that accounts for user navigation experience. Google AI Overviews has these super detailed comparison modes. Google AI Overviews seem to be killing click-through rates for organic and paid…
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We're supposed to be buried there forever, right? Right?? Answers this week from writer David Sloane, who grew up in a cemetery and spent his adult life studying them. The surprising history of the place we go where we die and an answer to what happens when it runs out of money. Is the Cemetery Dead? by David Charles Sloane Support the show at sear…
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It’s New 2/6: Google Ads Navigational Experience, Recipe Fluff, Originality & ChatGPT Search
10:52
Today we covered the new Google Ads update where it will show fewer ads that offer a poor user navigational experience. Google’s updated quality raters guidelines talks about having to scroll to much for recipes. Google’s Gary Illyes said originality is important for this coming year. Also, don’t change your lastmod date just for copyright date cha…
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President of AKvertise, Akvile DeFazio, discusses the intricacies of finding your perfect audience through targeted Meta ads. She explores how precise targeting and understanding audience behaviors can significantly enhance advertising effectiveness. Akvile shares insights on leveraging Meta's robust data to craft ads that resonate deeply with view…
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It’s New 2/5: Gemini Ads, Google Earnings, AI Overview Comparisons, CTR Impact, Rankings & Microsoft Ads
9:40
Today we covered how Google may bring ads to Gemini. Google also posted its earnings report. Google AI Overviews now have these detailed comparison shopping views. AI Overviews are having a negative impact on click-through rates. We are seeing new ranking volatility. Microsoft Ads has a bunch of news and features. 0:00 - Introduction 0:48 - Google …
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President of AKvertise, Akvile DeFazio, discusses creative strategies for designing scroll-stopping social media ads. In a digital age where attention is the new currency, Akvile shares insights on how to captivate and engage audiences effectively. She emphasizes the importance of understanding consumer behavior and leveraging visual storytelling t…
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It’s New 2/4: Google Demand Gen, Tag Appointments, Google Volatility Review & AI In Quality Raters
7:58
Today we covered how Google is expanding Demand Gen ad tools before video action campaigns sunset. Google is prompting advertisers to schedule tag appointment consults. Has Google’s volatility been higher in 2024 than this year. Google updated its quality raters and mentioned generative AI numerous times in it for the first time. 0:00 - Introductio…
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Ruchika Batra, Director of Content Marketing and SEO at Birdseye, delves into SEO and content marketing. Integrating SEO into the content creation process isn't just about optimizing for search engines—it's about enhancing the overall user experience. By incorporating common-sense practices such as breaking up paragraphs, using bullet points, and i…
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Today we covered how Microsoft advertisers were phished with malicious Google ads. Google is testing new product filters and shopping refinement UIs. Google is testing Ask for me in Search Labs. Plus some more news… 0:00 - Introduction 0:50 - Microsoft advertisers phished Google Ads 2:29 - Google Shopping refinement tests 4:50 - Google Ask for me 6…
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Ruchika Batra, Director of Content Marketing and SEO at Birdseye delves into SEO and content marketing. Effective content marketing relies on a balance between valuable content for the audience with SEO considerations. Striking this balance is challenging as content marketers focus on audience needs while SEO tends to focus on technical factors lik…
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We are seeing more Google search ranking volatility hit both over the weekend and also mid-week. Google expanded its site reputation abuse enforcement to Germany. Google AI Overviews powered by Gemini 2.0 can go insanely deep. Google launched a new labs experiment named Ask for me. Google Search is testing jobs at similar employers but it is weird.…
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Lane Ellis, SEO Specialist at R. L. Systems, discusses building a better SEO future by learning from its historical developments. Connect With: Lane Ellis: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Pri…
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It’s New 1/30: Deeper AI Overviews, Google Ranking Volatility, 100 Negatives and Google Ads API Group
12:57
Today we covered Google testing deeper, maybe Gemini 2.0 powered, Google AI Overviews. Also spotted more ranking volatility in Google Search. Google explained why 100 negative exclusions and not more for now. Google Ads API group is open for some. 0:00 - Introduction 2:40 - 2.0 Google AI Overviews 4:30 - Google Ranking volatility continues 6:40 - 1…
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Lane Ellis, Marketing Director at R. L. Systems, discusses how fitness and endurance sports can enhance SEO efforts. Connect With: Lane Ellis: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice a…
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It’s New 1/29: German Google Penalties, Tracking AI Overviews, Content For Engines & Google Ads PMax Clarification
11:50
Today we covered the expansion of Google penalties in Germany for site reputation abuse. How to track AI Overviews if you have a manual action. How SEOs can easily spot content made for search engines. And Google Ads issues clarifications around PMax exclusion. 0:00 - Introduction 0:45 - Google dishes manual actions for German sites 2:09 - Hack to …
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Steven van Vessum, VP of Content at Conductor, delves into the latest trends and strategies in the SEO industry with a focus on the "State of SEO" report. He highlights how evolving search engine algorithms and user behaviors are shaping the way businesses optimize their online presence. Steven provides actionable insights for businesses looking to…
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It’s New 1/28: Hubspot falling in Google, Microsoft Ads LinkedIn, Google Ads Used Since, Merging Content SEO & URL is Unknown
9:31
Today we covered the Hubspot SEO woos in Google Search, Microsoft Ads testing PMax LinkedIn targeting and tools, Google Ads new Used Since column and Google on merging content and the URL is known status. 0:00 - Introduction 1:35 - Hubspot falling in Google 5:00 - Microsoft Advertising PMax LinkedIn test 7:10 - Google Ads Used Since 7:55 - Merging …
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Kevin Cotch, Sr. SEO Strategy Director at Terakeet, delves into taking an audience-first approach to SEO. In the realm of SEO strategy, the total addressable market (TAM) plays a critical role. By incorporating TAM into SEO strategy, businesses can understand the breadth of opportunities available and pinpoint where the most value lies, laying a so…
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Today we covered the weekend Google search ranking volatility, Yahoo Search testing new AI features, the new Google Ads PMax features, Bing is testing new AI answer features and there is this weird similar jobs carousel in Google Search. 0:00 - Introduction 1:18 - Google Search ranking volatility 1:50 - Yahoo Search Tests AI features 2:56 - Google …
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Kevin Cotch, Sr. SEO Strategy Director at Terakeet, delves into an audience-first approach to SEO. The world of SEO is constantly evolving. Traditionally, the focus in SEO has been on ranking for specific keywords, but this approach has limitations. By taking an audience-first approach to SEO, we can ensure we meet potential customers at the right …
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Google Search Volatility, European Manual Actions, Quality Raters Updated, Bing Hides Google & Yahoo AI Chat
9:19
Google search ranking volatility is heated this week, but some of the tools are having issues tracking them. Google is sending out penalties, manual actions, over site reputation abuse in the European regions. Google updated its search quality raters guidelines. Google spam lead updated his bio, saying he works on detecting and treating AI-generate…
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One of the most routine and uncomfortable miracles many of us experience, flight. Airplanes have gotten increasingly more cramped and less comfortable. What’s it like flying as a fat person, all the invisible negotiations and strategizing. Audio Producer Ronald Young, Jr. reports on the experience, and why it’s been changing. Check out Weight For I…
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It’s New 1/23: EU Site Reputation Abuse, AIOs in Circle to Search, Stopping Page Annotations & More
11:51
It's just Mordy & Greg today as they cover Site Reputation Abuse making it's way to the EU, AIOs in Circle to Search, new Yahoo AI, and how Glenn Gabe was able to remove his site from Page Annotations0:00 - Intro2:15 - EU Site Reputation Abuse Policy4:00 - Yahoo's AI Chatbot5:20 - Successful Page Annotation Removal7:42 -Mobile Breadcrumb Removal8:5…
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Eric Hoover, Director of SEO at Jellyfish, delves into unlocking SEO growth with AI. In SEO, AI isn't just a tool—it's a new team member providing fresh perspectives. By leveraging language models to analyze websites, identify gaps, and handle more tedious tasks, SEOs can focus on strategy and creativity, leading to stronger recommendations. Today,…
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It’s New 1/22: Google Volitility, Site Reputation Abuse Updates, Be Careful "Doing SEO" & More
10:18
Today the whole gang is in on the news covering Google Volitility, Service Area Pins and how "doing SEO" can cause problems. Additionally, Mordy covers new Site Reputation Abuse Policies and Expandable Brand Panels.0:00 - Intro1:10 - Google Volatility1:53 - Google Service Area Pin Bug?2:55 - Site Reputation Abuse Clarification6:05 - "Doing SEO" can…
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Today the whole gang swings by to cover the "fix" for Google terms on Bing, what Google thinks about word count and new AIO translations to different languages.0:00 - Intro3:30 - Google on Word Count6:16 - Is AI in control of the SERPs?7:31 - Adaptive Zoom on Bing10:10 - Private Terms in Google PMax10:47 - AIO Overviews Translation11:02 - Search Im…
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Drew Moffitt, Head of Marketing at Kumospace, delves into startup SEO. It’s no secret that investing in SEO is a cost-effective digital marketing strategy for startups. But, is it the best channel for every new business to invest in, and how can you leverage it with limited resources? Today, Drew discusses SEO for startups. Connect With: Drew Moffi…
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This week Greg and Mordy cover some of the issues that tools are having due to potential blocking as well as "Trending Products" on the right rail and a new "Search Max" spotted in the wild within Google Ads. Additionally, there is more to PMax Insights and the Google Ads Liasiaon breaks down how daily budgets work.0:00 - Intro1:30 - Trending Produ…
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Drew Moffitt, Head of Marketing at Kumospace, delves into startup SEO. Consistently producing quality content is crucial for establishing authority, but achieving sufficient volume to move the needle can be a challenge for businesses. Fortunately, by leveraging AI and human editing, businesses can scale content creation while maintaining rank-worth…
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The New Zuckerberg
1:16:38
1:16:38
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1:16:38What’s going on with Mark Zuckerberg? He recently conspicuously pivoted toward MAGA, meeting quietly with incoming Trump officials, and complaining about the Biden administration on Joe Rogan’s podcast. This week, we trace the story of the Meta CEO, and investigate what his new persona means for the 4 billion people who use his products. Support th…
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Google Search Volatility Cooling, AI Overviews Penalties, Maps Pin Hack Fix, Search Market Share & More
10:42
This week I covered how the third-party search rank checking tools seem to have cooled, but the chatter is still pretty heated. Maybe Google is blocking these tools, as I covered. Google still shows sites in AI Overviews even if they have manual actions. Google updated its manual actions for News and Discover policy violations. Google says it selec…
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Sharon Perdue, Director of SEO and Content Performance at Autodesk, delves into securing buy-in for SEO. In the fast-paced world of executive leadership, concise and impactful communication is essential. For SEOs, effectively demonstrating the impact of our efforts to executives is crucial for securing support and resources. However, capturing thei…
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This week we talk about authorship and why you need to include name & contents. A new deal between the AP and Gemini. Chat being more promintently featured in Google Ads, new Ads rules for Children & Teens on Google as well as some fancy new swipe and zoom features in Google.0:00 - Intro1:06 - Authorship with Name & Comment2:13 - AP & Gemini Partne…
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Sharon Perdue, Director of SEO and Content Performance at Autodesk, delves into securing buy-in for SEO. Despite being a powerhouse in driving traffic and revenue, SEO often lacks recognition and support within organizations. However, through effective communication and comprehensive SEO education, we can bridge the knowledge gap and secure the res…
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It’s New 1/14: Google Search Volatility Up? Google Under 90% Share, Legal for Ads Images & More
10:19
Google Volatility has begun picking up after a dormant period. Bad news for Google as it drops uner 90% Market Share for the first time since 2015. According to Lily Ray, Sites with Manual Actions are now showing in AI Overviews. And new additions to Google Ads with Legal disclaimers for Dynamic Images and New Promotion Assets for Google Ads Advert…
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Tony Pataky, Director of SEO and Marketing Performance at Procore Technologies, delves into mastering international and topical authority in SEO. AI and the evolution of search behavior and the SERP have sparked debate about the relevance of topic authority. However, topical authority remains crucial for ranking, building user trust, and connecting…
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It’s New 1/13: Google Search Cooling, Maps Exploit Patched, Review Carousels, Bing Answers & More
12:56
Google Search ranking volatility may be cooling a bit. Google fixed the maps pin attack exploit. Google updated its manual actions for Google News and Google Discover. Google has these search result snipper related reviews carousel. Bing is testing new AI answers that are more publisher friendly. Bing is testing bolding sponsored labels. 0:00 - Int…
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Tony Pataky, Director of SEO and Marketing Performance at Procore Technologies, delves into mastering international and topical authority in SEO. Effective international SEO goes beyond translation. It entails adapting everything, from the images used to the CTAs, with careful consideration of cultural nuances to build trust and deliver a relevant …
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