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What About Weddings is a community membership for the UK and global wedding industry. We are committed to seeking better representation for our industry, on every level. Originally founded by Jessie Westwood, Tamryn Settle and Annabel Beeforth as a campaign movement during the pandemic, at the start of 2022 we announced that we are launching a brand new wedding community membership - an inclusive, high value, affordable and easy to access platform for anyone who wants to build on their succe ...
 
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You know getting your work published is a big deal. But how do you make it happen? Fortunately, this expert has the answer. Brittny Drye is the Founder and Editor-in-Chief of Love Inc., an equality-minded wedding blog and print publication that creates inclusive content for hetero and LGBTQ+ couples. Her thought-leadership has been recognized by Th…
 
Sign up here to be amongst the first to receive details of wedding industry membership community launch later this year. Further details also at the end of these shownotes. _____________________ In this episode, we dive into the reasons why the media rarely represent the wedding industry in the way we believe it could and should be represented, how…
 
To get the best results for your business, you need to make sure you’re talking to the right person. That is to say, your ideal customer. To do that, you need to know your client personas, which today’s guest is here to talk about. Jordan Kentris is the founder and owner of A Good Day, a boutique design firm providing hand-crafted wedding invitatio…
 
Marketing your business isn’t easy. In fact, the hardest business to promote is your own. But to do it well, you need to be your client’s guide. Aleya Harris, CPCE, is the owner of Flourish Marketing, an agency that helps wedding professionals get and keep a consistent stream of clients. Specifically, as a StoryBrand Certified Guide, she helps entr…
 
In event design, each decision matters and every decision has so many variables. That’s why today’s guest shares the tech tool that helps you accurately create and customize your event vision. So, just hit play to hear the full details! Randi Bushell is the Founder and CEO of Merri, a 3D visualization platform made for event planning. With a backgr…
 
Sign up here to be amongst the first to receive details of wedding industry membership community launch later this year. Further details also at the end of these shownotes. _____________________ What About Weddings is a grassroots community for all wedding businesses and professionals, supporting engaged couples who are getting married, and helping…
 
If you’re currently booking jobs that don’t have the necessary budget or feel like the right fit, then you need to position your business to attract the clients you want. Because the clients that resonate with you are out there, and they will find you when you’re concretely positioning your company. So, be sure to use this 5 step process, and tune …
 
Business growth leads many planners to weigh whether or not they should hire team members. It’s a decision that can feel risky. It also requires figuring out the best type of employee for your company in terms of both position and personality. Yet successfully expanding is so important because it’s hard to maintain doing everything yourself. That’s…
 
For most of us, the biggest problem with automation is finding the time to set it up. That’s why it can help to switch your thinking from all or nothing to one thing at a time. And today’s guest, who owns not one but three companies, encourages you to start by automating just one system in your business. She’s convinced that it will save you time, …
 
Do you want to use software programs in your business yet aren’t sure how? Are you using certain apps but want to try something new? Maybe you’re hesitant to leave what generally works or are worried about onboarding. Perhaps you feel strapped on time. In fact, we understand the reasons. We know it’s an investment to try new tech options. And that’…
 
When we think of weddings, we often think first of the wedding planner. Yet we know that many other vendors likewise contribute to the smooth production of a wedding. In this respect, collaboration is not only key to overall success but also reveals insight from other industry professionals. For example, another person who plays a critical role in …
 
Do you know the business strategy tip that we hear time and again? It’s having the right people around you supports your success. That’s why we’re kicking off 2022 with a re-issue of one of our top episodes on team-building (plus an exclusive code for Rock Paper Coin)! Enjoy! Want to build a team that can help you take your business to the next lev…
 
Everyone knows that a live event is challenging precisely because there is no re-do. So, how do you really prepare for all variables? According to this husband-and-wife team, the answer is to learn from everyone and everything. Want to hear more? Be sure to tune in for this podcast episode! Aleah and Nick Valley are the founders of Valley & Company…
 
If you find it hard to say no, then you’re not alone. Especially in the event industry, it can be difficult to set boundaries, even when you deserve them. That’s why this guest shares the powerful way that she determines what she wants and says “no” when something isn’t right for her. Want to hear how you might apply the same strategy? Be sure to t…
 
For this planning-duo couple, a background in hospitality reinforced deeply held beliefs in the value of service and of kindness. In fact, it led to developing the confidence that allowed them to make critical decisions for their company that ultimately paid off. Want to hear how you can apply these principles to your own wedding planning business?…
 
Whether it’s a detail designed for the guest of honor or one sitting off to the side, this industry leader says the key to producing events that keep people talking is to bring joy to planning each moment the guest will experience. To hear more, be sure to tune in to this podcast episode! Troy Williams is the Principal + Event Designer at Simply Tr…
 
Is expanding your business one of your goals? Do you want to learn more about how to do it? According to this guest, the first step is to figure out the numbers that reflect not only where you’re at but also where you want to go. So, be sure to tune in for this podcast episode! Lindsay Landman is the President and Creative Director of Lindsay Landm…
 
Are you a wedding planner who loves design? Or do you thrive in logistics? Perhaps you enjoy both sides of the planning process. Yet, regardless of which skillsets fall in your wheelhouse, you can’t do it all. Ultimately, it helps to bring in support, which is why this guest shares how you can affordably outsource in a way that highlights your bran…
 
When it comes to creative vision, your dreams reveal what you will build. Small dreams lead to small creations. Big dreams lead to anything you can imagine. That’s why this guest recommends that you give yourself permission to dream up the greatest stories that you want to live. Want to hear more? Be sure to tune in for this podcast episode! Colin …
 
As a planner, do you ever struggle with getting the right clients? Such as the ones you want to work with because they resonate with you? Or, are you hesitant to turn away clients, even if you know they aren’t the right fit? This guest understands. Even more, she tells you how to fix it. So, be sure to tune in for this podcast episode! Kate Storey …
 
Do you ever feel like you’re great at planning but “bad at money”? It’s a common issue, yet it’s holding you back. Want to hear this guest share her tips for how to take control of your money? Then, be sure to tune in for this podcast episode! Wendy Kay is the Owner and Creative Director of Birds of a Feather, a Dallas-based wedding planning firm. …
 
When it comes to small business success, having a great product – or being a great planner – isn’t all it takes. The truth is that running a business requires its own skill-set. And this guest is here to tell you how to gain it through transformational learning. So, be sure to tune in for this podcast episode! Tara Melvin is the Principal Planner &…
 
Do you question what your clients might think of the real you? Or study others to figure out what you should do? Are you curious to hear how this guest faced these same questions but then rejected this way of thinking? Then be sure to hit play – because this episode is one you don’t want to miss! Elizabeth Priya Kumar is the Founder and CEO of Prem…
 
You know that Timeline Genius saves you time and easily creates professional, personalized timelines. But did you know the story of how Timeline Genius became the company it is today? If you’re a wedding planner, whether you’re just starting out or have years of experience, we think you’ll want to hear this interview. So, we invite you to tune in f…
 
What do you think is the most important factor in a wedding planner’s success? This week’s guest, whose clientele includes Sofia Coppola, Vanessa Getty, and Christy Turlington, says it all comes down to her love for bringing people together and creating once-in-a-lifetime moments. So, be sure to tune in, because this episode is one you don’t want t…
 
Know the feeling of taking the blame, as a wedding planner, for something that wasn’t really your fault? Wondering how to combat the emotional overwhelm that’s sometimes par for the course? If so, then be sure to tune in for this podcast episode! Leah Weinberg is the Owner and Creative Director of Color Pop Events. A former commercial real estate a…
 
Feel like you’ve ramped up your business too quickly? Or like you’ve given so much you’re burned-out? If so, then be sure to listen to this podcast episode! Tasha Bracken is the Owner and Principle Event Producer at Tasha Bracken Events and the Founder of Protégé Collaborative for Planners. She has almost two decades of experience in event planning…
 
Caught in the trap of trying to please everyone? Wondering how to attract the type of clients that you want? If so, then be sure to listen to this podcast episode! Chanda Daniels is the Owner and Executive Designer of A Monique Affair, one of the leading event planning companies in the San Francisco Bay Area. She is also the Founder and Creative Di…
 
Wanna know a secret to being confident about your creative solutions – especially the daring ones? If so, then be sure to listen to this podcast episode! Jennifer Zabinski is the founder and president of JZ Events, a full-service event planning firm. With a degree from Cornell University’s School of Hotel Administration, she has over 20 years of ex…
 
Think your event planning business is too young to stand out? Wondering what you should do in order to achieve what you want for your business? If so, then be sure to listen to this podcast episode! Chenai Bukutu is the founder and owner of ByChenai Events, a boutique agency that produces luxury events in the UK and beyond. While working a corporat…
 
Are you looking for inspiration in your event planning? Do you strive to create weddings that authentically capture your clients? Curious to learn how the rock star of event planning tackles these issues? If so, then be sure to listen to this podcast episode! Jes Gordon is the owner and Creative Director of jesGORDON/properFUN, an award-winning, fu…
 
Wish you could learn success secrets and tips from one of the best wedding planners in the industry? If so, then this podcast episode is your chance! Brooke Keegan is the owner and Creative Director of Brooke Keegan Special Events, a full-service design studio specializing in destination weddings and multi-day events. Additionally, she is the owner…
 
Are you someone who wants to use Google Analytics to increase business profits but feels kind of intimidated by all of the data report options? If so, then this podcast episode is for you! Christie Osborne is the owner and founder of Mountainside Media, a consulting firm that helps event and wedding professionals use data-based marketing to create …
 
Do you want to be tech-savvy with your business but aren’t sure where to start or how to upgrade? If so, then this podcast episode is for you! Nora Sheils and Elizabeth Sheils lead the teams of Bridal Bliss, and they co-founded Rock Paper Coin. Bridal Bliss is a top Northwest wedding planning firm, and Rock Paper Coin is an online platform that off…
 
As a special treat, we’re reissuing our #1 most downloaded interview, and it’s one you don’t want to miss! Wanna hear one of the top wedding planners in the world reveal the keys to his success? If so, then this podcast episode is for you! David Tutera needs no introduction. A leading wedding and entertainment expert, he’s known for designing celeb…
 
As a special treat, we’re reissuing one of our all-time, top downloaded interviews, and it’s one you don’t want to miss! Do you have a marketing plan for your business, or are you figuring it out “on the fly”? For many people, it’s the latter. But, if you want to market effectively, then you need a strategic plan. In this episode, that’s exactly wh…
 
Would you like to take your company’s competitive strategy to the next level — without having to go get an MBA? If so, then this podcast episode is for you! Shane McMurray, BS, MBA, is the Founder of The Wedding Report, a research company that collects data to forecast wedding statistics. Notably, Shane has developed systems and provided insight fo…
 
As a wedding planner, have you ever felt undervalued professionally or personally? Would you like to discover strategies to combat this and to maintain a confident, empowered mindset? If so, then this podcast episode is for you! Amber Anderson is the owner of Refine for Wedding Planners, which provides educational resources and community support fo…
 
Today, we’re excited to present the 60th episode of our Wedding Industry Insider podcast! For this episode, Eddie had the privilege of sitting down with expert wedding planner Morgan Childs. A highly-regarded industry speaker and educator, she also runs two successful businesses in her home state of Hawaii. Morgan is the Partner and Creative Direct…
 
Wanna discover the optimal set of software to power your wedding planning business? Wanna hear an industry expert reveal her secrets and systems for working at peak efficiency? If so, then this podcast is for you! Emily Sullivan is the owner of Emily Sullivan Events (ESE), a boutique wedding and event-planning firm based in New Orleans, and Intimat…
 
When it comes to the success of your business, your mindset matters as much as your strategy. That’s why we’re sitting down in Episode 58 with Laurie Hartwell to talk about the values and outlook that will make you a successful and fulfilled wedding planner! Laurie Hartwell is the founder and CEO of The Bridal Society, the world’s largest membershi…
 
What if you could earn thousands of extra dollars by creating new lines of revenue? Wouldn’t it be great to have other sources of income during times when wedding planning is slow? If you answered “yes,” then this podcast episode is for you! Renee Dalo is an educator, national speaker, and the founder of Moxie Bright Events, a boutique wedding plan…
 
Today, we’re so excited to share with you the 56th episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege of sitting down with world-renowned event and floral designer David Beahm and his incredibly talented right hand, Christina Matteucci. David is the founder of David Beahm Experiences, an iconic NYC event desi…
 
Today, we’re so excited to share with you the 55th episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege of sitting down with the insightful Danit Zamir, a successful wedding technology business owner and entrepreneur. Danit is the founder and CEO of Bloomerent, a floral design discovery and market share platfor…
 
Today, we’re so excited to share with you the 54th episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege of sitting down with two incredibly experienced wedding industry pros: Laura Ritchie and Christie Yerks. Laura is the owner and principal event designer at Grit & Grace, a Washington D.C. based full-service e…
 
Today, we’re excited to share with you the 53rd episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege of sitting down with the incredibly knowledgeable Kristin Binford—a successful wedding venue owner and coach who consults for venue owners across the country. Kristin is the owner and managing partner of Haue Va…
 
Today, we’re excited to share with you the 52nd episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege of sitting down with Jen Taylor—an award-winning wedding planner and business consultant who designs and produces stunning celebrations in the Pacific Northwest, Maui, and beyond. Jen is the founder of Taylor’d …
 
Today, I’m excited to share with you the 51st episode of our Wedding Industry Insider podcast. For this episode, Eddie had the privilege to sit down with Preeti Vasudeva—an award-winning wedding planner who’s been known to produce elaborate events for an array of high-profile clientele. Preeti is the owner of Preeti Exclusive Events, a boutique eve…
 
In our 50th Episode of the Wedding Industry Insider podcast, it was a pleasure sitting down with Katie Easley – an incredible Arizona floral and event designer. Katie is the founder and principal planner behind Kate Ryan Design, a floral and event design firm serving Scottsdale and the surrounding area. A speaker at NACE, The Society of American Fl…
 
For the 49th episode of our Wedding Industry Insider podcast, it was a pleasure sitting down with the talented Nadia Anderson—an event planner and certified public accountant (CPA) who’s as meticulous with money management as she is with event details. Nadia is the owner of both Virginia Grace Event Management and Nadia Anderson CPA in Richmond, VA…
 
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