))
Maximizing Marketing Impact: B2Boring With Robert Bramley
Manage episode 422869135 series 3578279
Contenuto fornito da Chris Rack. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Chris Rack o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Join host Chris Rack as he sits down with Robert Bramley, the Demand Generation Manager at GoCardless. They discuss marketing strategies and how GoCardless tailors campaigns to diverse audience segments while maintaining consistent messaging and standing out in a competitive market.
Key Highlights:
- Tailored Campaigns: Strategies for marketing to different business sizes and sectors.
- Consistent Messaging: Importance of uniformity across all channels.
- Market Differentiation: Techniques to stand out from competitors.
- Brand and Demand Marketing: The evolving relationship and the significance of collaboration.
- Sales and Marketing Alignment: Ensuring successful campaigns through stakeholder management and active communication.
- Fun and Value in Campaigns: Combining experiential elements with educational content to drive engagement.
Check this out for an insightful discussion that bridges the gap between brand and demand marketing, offering practical advice for aligning sales and marketing efforts, and creating memorable marketing campaigns.
Robert Bramley on LinkedIn
Chris Rack on LinkedIn
To learn more about how pharosIQ can help you achieve your revenue goals, visit us here.
30 episodi
Condividi
