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The Weekly Listen: How The New NBA Rights Deal Affects Networks, Viewers and Advertisers, Tapping into Consumer ‘Modes’, and more | Aug 30, 2024

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Manage episode 436982217 series 1141400
Contenuto fornito da eMarketer. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da eMarketer o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

On today's podcast episode, we discuss how the new NBA media rights deal will affect all the different players, the concept of consumer modes, how much Google’s ‘AI Overviews’ will affect publishers, what will happen to X’s user base next year, the state of America’s vacation culture, and more. Tune in to the discussion with host Marcus Johnson, forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.

Follow us on Instagram at:

https://www.instagram.com/emarketer/

For sponsorship opportunities contact us:
advertising@emarketer.com

For more information visit:

https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://emarketer.com/content/podcast-weekly-listen-new-nba-rights-deal-affects-network-viewers-advertisers-tapping-consumer-modes

© 2024 EMARKETER

  continue reading

473 episodi

Artwork
iconCondividi
 
Manage episode 436982217 series 1141400
Contenuto fornito da eMarketer. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da eMarketer o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

On today's podcast episode, we discuss how the new NBA media rights deal will affect all the different players, the concept of consumer modes, how much Google’s ‘AI Overviews’ will affect publishers, what will happen to X’s user base next year, the state of America’s vacation culture, and more. Tune in to the discussion with host Marcus Johnson, forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.

Follow us on Instagram at:

https://www.instagram.com/emarketer/

For sponsorship opportunities contact us:
advertising@emarketer.com

For more information visit:

https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://emarketer.com/content/podcast-weekly-listen-new-nba-rights-deal-affects-network-viewers-advertisers-tapping-consumer-modes

© 2024 EMARKETER

  continue reading

473 episodi

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