Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Quick Hitters Part 3 - The Big Picture
Manage episode 286338807 series 2886294
Contenuto fornito da Stomping Ground. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Stomping Ground o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
The final quick hitters! Say it ain't so! Join George and Ray in their last attempt to cover a boat load of SG terms, this time focusing on the big ideas that have shaped camp over the years.
40 episodi
CondividiManage episode 286338807 series 2886294
Contenuto fornito da Stomping Ground. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Stomping Ground o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
The final quick hitters! Say it ain't so! Join George and Ray in their last attempt to cover a boat load of SG terms, this time focusing on the big ideas that have shaped camp over the years.
40 episodi
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Building A Stomping Ground
Nicia Fullwood and Shannon Riley, the founders of Brooklyn Emerging Leaders Academy (BELA) join me for a conversation about the potential of partnership and the power of sisterhood. BELA is an all-girls charter high school in Brooklyn NY. At BELA, girls receive more than an education, they find a home. They are challenged by a rigorous curriculum while surrounded and supported by the attention of a community that cares deeply and is committed to both their academic and personal success. In this safe and nurturing space, they are empowered to be their authentic selves and to fulfill their individual promise. Nicia and Shannon are both deeply thoughtful and powerful leaders, they inspire me daily and create a deep sense of community everywhere they go.…
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Building A Stomping Ground
Big Brothers Big Sisters of the Capital Region is a regionally-operated and locally-funded non-profit organization that serves New York's Albany, Rensselaer, Saratoga, and Schenectady counties. They create and support one-to-one mentoring relationships that ignite the power and promise of youth. Lisa O'Sullivan joins me on the podcast today to share the power of mentorship and how these relationships can help youth reach their full potential.…
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Building A Stomping Ground
In this episode, I’m joined by Maggie Fronk, the executive director at Wellspring. Wellspring supports survivors of domestic violence and sexual assault in Saratoga County, offering a comprehensive range of services and support, Maggie has been working in social service organizations for a very long time, and with her extensive experience and profound insights, Maggie brings a wealth of knowledge to our discussion. One of my favorite parts of our conversation was how Maggie illuminates the connections between so many different organizations, she says "We're all working with people." Maggie Fronk is a deeply dedicated and fiercely wise leader who we all have so much to learn from.…
After-school care, homelessness prevention and support, emergency assistance, free summer meals, and so much more! CAPTAIN is a beehive of activity with folks working endlessly to support the Capital Region. Fern Hurley is the Executive Director and an incredibly kind leader. She has tons of experience in non-profit work and is deeply passionate about supporting the community where she is from. As a volunteer-driven organization, CAPTAIN strives to be a recognized leader in finding effective solutions to social issues in the communities they serve. CAPTAIN Community Human Services supports and empowers people of all ages to reach their goals of personal growth and self-sufficiency. They strengthen communities.…
The Franklin Community Center has been a steadfast support pillar for the Saratoga community providing a diverse range of services to assist those in need. I'm joined by Abbie Aldrich who shares about their food pantry, afterschool support (Project Lift), holiday assistance, housing support, and so many more ways Franklin Community Center is providing support. Abbie has such a vibrant way in which she cares for her community, she is from Saratoga and works tirelessly to create opportunities and access. We have been partnered with Franklin for the past couple of years and are so grateful to have an organization so close to camp that is deeply committed to our community.…
The Ali Forney Center is one of our newest partnerships, this will be the first summer they send youth to camp. The Ali Forney Center's mission is to support LGBTQ+ homeless youth in New York City. The Ali Forney Center is the largest LGBT community center helping LGBTQ homeless youth in the United States. They both manage and develop transitional housing for their clients as well as offer a massive amount of programs and services to holistically support their community. In this episode, Alex Roque the President and Executive Director shares about their impactful work, how much awareness and education play a role, and dreams about the future of this new and growing partnership. In the short time I’ve known Alex I have already learned so much, he is a dedicated and passionate leader who knows how to create a community filled with joy and care.…
The Rochester City School District is a public school district that serves approximately 24,900 students in the city of Rochester, New York, which is where Stomping Ground's founders are from! We have been partnering with folks from RCSD since the very beginning of camp and have met so many genuine, kind, and passionate people. In this episode, we’re joined by camp celebrity Allison Klee! This is Klee’s first year working as a social worker in RCSD and she will be helping get some youth to camp this summer. Klee has a superpower in the department of partnerships because she has seen both sides, from managing the relationships as a camp director at Stomping Ground to now getting to send youth to camp from RCSD. This episode feels like a full circle journey, we’re so lucky to be connected with so many amazing folks from Rochester and especially to learn from and continually be inspired by Klee's creativity and kindness.…
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Building A Stomping Ground
George Jackson Academy is New York City's only independent middle school for academically talented boys from families of all incomes. They challenge their boys’ minds, nurture their hearts, and empower them to be leaders and change-makers. In this episode, Ramon Javier, Head of School, shares heartwarming and powerful stories. Discover how a simple 'good morning' can transform lives, explore the essence of manhood and the power of vulnerability, and learn why fostering a tight-knit community of support and belonging is transformative.…
Why are partnerships integral to Stomping Grounds mission? How did they start and how have they evolved? How do we build reciprocal relationships? What is a partnership mindset and what kind of impact can it have? Join Laura in the first episode of our new season as she unravels the story behind our partnerships – how they began, evolved, and the power of building reciprocal relationships. Explore the partnership mindset and the profound impact it can have. This Season of Building a Stomping Ground explores the transformative power of community through conversations with our incredible partner organizations. Join us as we highlight their impact work, learn from dedicated and talented leaders, and delve into why these connections are so meaningful.…
In this episode, we chat with a remarkable Stomping Ground camper, Jujube, who has a gift for inspiring others through her outspokenness and confidence. She shares with us the importance of finding your voice and how Stomping Ground has provided a space for her to be open and authentic. Join us for an engaging conversation on the power of vulnerability, self-expression, and the impact of summer camp on personal growth and development.…
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Building A Stomping Ground
In this episode, we speak with Ray, the former host of the Building A Stomping Ground Podcast, about his new non-profit organization, The Local Sound Collaborative. Ray shares his motivation for starting a non-profit and the challenges he has faced along the way. We also discuss the role of community and collaboration in the success of a non-profit, and how his experiences with Stomping Ground have influenced his approach to building The Local Sound Collaborative. Join us for an inspiring conversation on the intersection of arts, music, and community-building in the non-profit sector.…
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Building A Stomping Ground
1 The Power of Play & Leading With Freedom: Adam Feldman 1:08:11
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoWe speak with Adam Feldman, the Executive Director of Habitat for Humanity in the community surrounding Stomping Ground. Adam discusses his long-term experience going to and working at summer camp and how it shaped his philosophy on community building and play-based learning environments. We also talk about the impact of Habitat for Humanity on the surrounding community and how Adam incorporates his background as a math teacher and investment banker into his leadership style. Join us for an engaging conversation on the importance of play, community, and leadership in shaping the world around us.…
Well we had to do it. We HAD to bring in the best story teller we know and love, they have been doing it all the way since 2015. Laura is the co-founder and executive director of Stomping Ground. She drives the idea that story telling can be a powerful tool to create connection and understanding. Join us as she rounds off what we hope was an incredible season two of the BASG podcast! Shout out to Glennon Doyle for the idea of an "inner knowing" we are truly big fans!…
You didn't think we would forget the kitchen did you?! For our 9th episode we bring on our head chef, Nina Roberts, to tell you how it all goes down back there behind the kitchen wall curtain. Nina absolutely knocked it out of the park this summer, completely leveling up the way we see and make food at camp. She tells us the best camp meals, and what it is really like to work in the SG kitchen. We don't want to give away any spoilers... but lasagna has to be the best meal, right?…
So you sign up to work for camp, and you know you will interact with some kids. But you also might lead a photography class, or clean a bunch of dishes. You might work in the office for half a day, jump on the lawn mower, sit with a sick camper, or even plunge a toilet! It takes a lot to make our small little organization run and there are two people that understand that better than Jade and Maggie. We owe SO much to these two incredible humans - take a listen!…
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