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Apple's Safari Update Will Change Internet Monetization
Manage episode 187909459 series 1206785
Contenuto fornito da The Chicago Marketing Podcast, Michael Dennis, and Alayna Van Hall. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da The Chicago Marketing Podcast, Michael Dennis, and Alayna Van Hall o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Apple's latest string of announcement brought some news that is still reverberating throughout the advertising world. That’s because Apple is introducing strict new privacy protection in its mobile Safari browser on the iPhone. The update to Apple’s Safari browser prevents ad networks from effectively tracking your browsing history through the use of cross site tracking. The new intelligent tracking prevention features stops third-party sources (e.g.: major ad networks) from effectively creating a copy of your browsing history via tracking cookies stored on your device. Michael and Alayna talk all about it. Every episode of the Chicago Marketing Podcast is sponsored by Magnani Continuum Marketing. Check out www.magnani.com to learn more. Referenced articles: https://www.magnani.com/blog/applevmadmen
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