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Data Guru: Connecting When It Counts

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Manage episode 358227632 series 3335229
Contenuto fornito da Data Guru by Acxiom. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Data Guru by Acxiom o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Major milestones in life like going to college or moving to a new home are key times for brands to connect and serve people – when they need them the most. From electronics decisions to financing needs and vehicle purchases, people are starting what can be a significant relationship in terms of size and time when insurance or financing are in play. Or for shorter-term purchases, they can be taking a first step in a potential lifetime of brand loyalty.
Bio:
Leah Quinn is the Product Manager for Acxiom’s InfoBase List Products. She drives product strategy and direction for the premier customer acquisition product line available to marketers. Leah has been in the data management industry for more than 15 years, previously serving with e-Infodata that later became the Acxiom Risk division. Leah grew and managed client support for Acxiom Risk before moving into product management for List SaaS platforms, building list fulfillment platforms that gave marketers access to InfoBase data and enabled distribution of prospects to the digital ecosystem. Leah graduated with a Bachelor of Science in Marketing from Miami University in Oxford, Ohio. She lives in Round Rock, TX, with her husband and four crazy kids.
https://www.linkedin.com/in/leahquinnshapeabetteryou/

Thanks for listening! Follow us on Twitter, Facebook and Instagram!

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50 episodi

Artwork
iconCondividi
 
Manage episode 358227632 series 3335229
Contenuto fornito da Data Guru by Acxiom. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Data Guru by Acxiom o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Major milestones in life like going to college or moving to a new home are key times for brands to connect and serve people – when they need them the most. From electronics decisions to financing needs and vehicle purchases, people are starting what can be a significant relationship in terms of size and time when insurance or financing are in play. Or for shorter-term purchases, they can be taking a first step in a potential lifetime of brand loyalty.
Bio:
Leah Quinn is the Product Manager for Acxiom’s InfoBase List Products. She drives product strategy and direction for the premier customer acquisition product line available to marketers. Leah has been in the data management industry for more than 15 years, previously serving with e-Infodata that later became the Acxiom Risk division. Leah grew and managed client support for Acxiom Risk before moving into product management for List SaaS platforms, building list fulfillment platforms that gave marketers access to InfoBase data and enabled distribution of prospects to the digital ecosystem. Leah graduated with a Bachelor of Science in Marketing from Miami University in Oxford, Ohio. She lives in Round Rock, TX, with her husband and four crazy kids.
https://www.linkedin.com/in/leahquinnshapeabetteryou/

Thanks for listening! Follow us on Twitter, Facebook and Instagram!

  continue reading

50 episodi

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