Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Manage episode 318334396 series 3227414
Contenuto fornito da Day.talks. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Day.talks o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode Day talks about the content.
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24 episodi
Manage episode 318334396 series 3227414
Contenuto fornito da Day.talks. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Day.talks o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode Day talks about the content.
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24 episodi
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×Jadi awalnya gue udah lama ga reach temen gue ini dan akhirnya kita buat podcast bareng, soalnya cerita dia inspiratif banget terus banyak banget cerita sukses yang bisa diambil dari Jia. Semoga temen-temen makin semangat untuk meraih kesuksesan kalian di masa muda. Jangan lupa follow IG aku di : @day.talks dan IG Jia : @jialyka.maharani…
Berawal dari liat di FYP TikTok sampai akhirnya bisa collab bareng, karena Nisa sangat inspiratif dan kontennya mengandung Body Positivity. Semoga temen-temen yang masih insecure dengan diri sendiri bisa ambil pelajaran dari podcast ini. Jangan lupa follow IG aku di : @day.talks dan TikTok Nisa di : @coooottttt…
Banyak hal yang kita Alami ditahun 2020. Semoga semua hal yang kita alami menjadi pengalaman menuju 2021 yang lebih baik❤️
Di episode ini aku memberi tips bagaimana para cewek untuk memilih pasangan (cowok) untuk kencan dari dating apps. Semoga bermanfaat!❤️ “Carefull what you tolerate. You are teaching them how to treat you”
Dengarkan dan rasakan.
Sempet vacuum beberapa bulan terakhir membuatku berfikir dan merenung. Akhirnya aku memutuskan untuk....
3 AM random thoughts
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Deep talks with Nattaya Laksita
Restu orang tua itu penting. Tapi, apakah kita harus menyerah begitu saja? Nah, Anti sama Day bakal kasih tips yang bisa dicoba untuk menghadapi ortu yang tidak merestui.
Pengalaman kita berdua untuk melawan mental illness, Semoga bermanfaat!🖤
Setiap masa ada orangnya dan setiap orang ada masanya. Semoga DAYLOGE (Day Monogue) dapat menyuarakan perasaan yang belum tersampaikan🧡
Hola hola hola! Di awal tahun ini cukup berbeda karena aku akan membuat eps. Dua sisi dimana kita saling share dari dua sudut pandang yang berbeda! ENJOYYY!
Zona nyaman? situasi ketika sesorang sudah nyaman dengan suatu keadaan. Kenyamanan inilah yang umumnya membuat orang enggan meninggalkan zona ini.
Terinspirasi dari cerita seseorang yang sudah berusaha untuk melupakan mantannya, hampir saja berhasil. Tapi ternyata tidak semudah itu. Bayangannya masih sangat kuat.
Cerita soal selingkuh diselingkuhin, Day sama Andrie punya pengalaman yang serupa. Kayak gimana? Yuk dengerin!
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