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DTFT 10: Google vs. Facebook Ads with Tina G

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Manage episode 199828132 series 1679492
Contenuto fornito da Kevin She / Scott Jensen. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Kevin She / Scott Jensen o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Tina G is the founder of Pandasia Digital, a performance and data-driven Digital Marketing agency based in Hong Kong helping companies grow online. She is a former Google and Facebook employee with seven years of experience in Digital Marketing.

On this episode, Tina explains the basic functions of digital marketing agencies. She discusses the difference between Google and Facebook Ads in effectively converting digital customers to retail stores. She also gives tips for brick-and-mortar store owners on how to compete with online retailers.

Links:

Pandasiadigital.com

Time Stamps:

00:39 – Tina’s new agency

02:13 – Agencies in Asia vs. the U.S.

04:02 – How she helps people decide between Facebook and Google

07:27 – Examples of using the two platforms in promotion

11:33 – Google inflation

13:21 – Why agencies exist?

14:24 – Frustrations in Asian agencies

20:22 – Advancements in Facebook and Google

26:45 – Competing with online retailers

29:34 – Google and Facebook competing in the market

32:42 – Facebook or Youtube?

35:28 – Future of Tina’s agency

If you enjoyed this episode, do us a favor and share it! Also if you haven’t’ already, please take a minute to leave us a 5-star review on iTunes.

  continue reading

22 episodi

Artwork
iconCondividi
 
Manage episode 199828132 series 1679492
Contenuto fornito da Kevin She / Scott Jensen. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Kevin She / Scott Jensen o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Tina G is the founder of Pandasia Digital, a performance and data-driven Digital Marketing agency based in Hong Kong helping companies grow online. She is a former Google and Facebook employee with seven years of experience in Digital Marketing.

On this episode, Tina explains the basic functions of digital marketing agencies. She discusses the difference between Google and Facebook Ads in effectively converting digital customers to retail stores. She also gives tips for brick-and-mortar store owners on how to compete with online retailers.

Links:

Pandasiadigital.com

Time Stamps:

00:39 – Tina’s new agency

02:13 – Agencies in Asia vs. the U.S.

04:02 – How she helps people decide between Facebook and Google

07:27 – Examples of using the two platforms in promotion

11:33 – Google inflation

13:21 – Why agencies exist?

14:24 – Frustrations in Asian agencies

20:22 – Advancements in Facebook and Google

26:45 – Competing with online retailers

29:34 – Google and Facebook competing in the market

32:42 – Facebook or Youtube?

35:28 – Future of Tina’s agency

If you enjoyed this episode, do us a favor and share it! Also if you haven’t’ already, please take a minute to leave us a 5-star review on iTunes.

  continue reading

22 episodi

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