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🔒 PART TWO. DEFINING THE CHALLENGES FOR 21st CENTURY MANAGERS – A QUESTIONING ANTHOLOGY OF MANAGEMENT THEORY AND PRACTICE
Manage episode 443036332 series 3602433
Contenuto fornito da Dr James Ellingford. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Dr James Ellingford o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Dr Ellingford examines the concept of core competency and its role in global business strategy, emphasizing the need for organizations to identify and leverage their unique strengths. The excerpt concludes with a discussion of marketing in the digital age, particularly within the context of the video game industry. The author argues that a deeper understanding of consumer behavior and the product life cycle is crucial for success in this dynamic market. Throughout the text, the author emphasizes the need for adaptability, openness to change, and respect for cultural nuances in navigating the challenges of globalization.
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