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[2020系列] Gina Branding - Re-Branding #4（用強大研發能量打造品牌新優勢的盈錫精密）
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Contenuto fornito da Gina Branding Lab and Gina Branding. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Gina Branding Lab and Gina Branding o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
盈錫精密是行銷全球的精密零組件大廠。盈錫深耕多元產業，除了原本的工具機母機之外，也跨入國家隊、5G佈建等領域。是什麼策略讓盈錫建構這樣的實力來發展多元產品線並符合跨產業的客戶需求？答案就在盈錫設立的兩大產品技術研發實驗室中。在本集中，我將與盈錫的總經理巫有崇與執行副總巫有捷一同聊聊他們是怎麼帶領盈錫用強大的研發能量打造新的品牌優勢，快點擊收聽全新一集吧。
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