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107. The B2B Growth Formula Explained: How to Get More Clients and Keep Them For Life

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Contenuto fornito da OneIMS. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da OneIMS o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

When your marketing and sales aren't aligned, how exactly does it affect your business?

It definitely inhibits growth because increasing revenue is the primary function of marketing and sales. There's no alternative. And it is impossible to predictably and systematically drive new business without it.

Unless you establish a process for consistently driving quality traffic and converting that traffic into leads, you have zero chance of getting new sales opportunities.

At OneIMS, we've created our proprietary business development formula: Acquisition + Retention = Growth. Besides using it to help our clients achieve their business goals, we also rely on it internally.

So what does this formula mean? How does it work? And how can you implement it in your company? Tune in for today's episode of the Growth Marketers Podcast!

Thanks for listening!

  continue reading

119 episodi

Artwork
iconCondividi
 
Manage episode 345349988 series 3211212
Contenuto fornito da OneIMS. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da OneIMS o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

When your marketing and sales aren't aligned, how exactly does it affect your business?

It definitely inhibits growth because increasing revenue is the primary function of marketing and sales. There's no alternative. And it is impossible to predictably and systematically drive new business without it.

Unless you establish a process for consistently driving quality traffic and converting that traffic into leads, you have zero chance of getting new sales opportunities.

At OneIMS, we've created our proprietary business development formula: Acquisition + Retention = Growth. Besides using it to help our clients achieve their business goals, we also rely on it internally.

So what does this formula mean? How does it work? And how can you implement it in your company? Tune in for today's episode of the Growth Marketers Podcast!

Thanks for listening!

  continue reading

119 episodi

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