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The Secrets to Succeeding With 3rd-Party Analyst Firms w/ Jarod Greene
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Jarod Greene is the VP of Product & Customer Marketing at Highspot. Prior to becoming a PMM, he worked as a Research Director at Gartner. Analyst Relations has always been a big question mark for me (and a lot of PMMs that I know), so we made sure to cover how to build a successful AR program and what to do if you aren't ranked highly on a grid or magic quadrant. If you were handed AR as a PMM, this episode is for you.
Follow Jarod: LinkedIn
Check out Highspot: Website
Continue the conversation with me: LinkedIn | TikTok | Twitter
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