Vai offline con l'app Player FM !
91. Chris Ott, Creative Blue - Strategic Storytelling in Industrial Innovation
Manage episode 431286186 series 3264916
Chris shares what strategic storytelling is and the difference between a story and a strategic story, why this is all very important for industrial innovators to get right, how founders can get started to sell their vision more effectively (thematically and tactically) by building their personal brand which in-turn bolsters the company brand, and finally a “What’s Hot and What’s Hype” section when it comes to which tactical media tools and channels are most effective in 2024.
98 episodi
Manage episode 431286186 series 3264916
Chris shares what strategic storytelling is and the difference between a story and a strategic story, why this is all very important for industrial innovators to get right, how founders can get started to sell their vision more effectively (thematically and tactically) by building their personal brand which in-turn bolsters the company brand, and finally a “What’s Hot and What’s Hype” section when it comes to which tactical media tools and channels are most effective in 2024.
98 episodi
Tutti gli episodi
×Benvenuto su Player FM!
Player FM ricerca sul web podcast di alta qualità che tu possa goderti adesso. È la migliore app di podcast e funziona su Android, iPhone e web. Registrati per sincronizzare le iscrizioni su tutti i tuoi dispositivi.