Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Saving the Planet - One Step at a Time
Manage episode 305093103 series 2997050
Contenuto fornito da Immie Crabtree. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Immie Crabtree o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
This episode discusses the problems with the environment, such as plastic waste and climate change. In this episode, I answer people's questions that have been sent in by listeners who want to learn more about certain aspects of the climate emergency, such as "Why care about the environment?" and "What can I do as an individual to help save the planet?" Tune in to listen to my answers, facts and discussions around different aspects of being an eco-queen! Follow @_immielicious for yummy vegan recipes, and feel free to DM me at @immiecrabtree with any further questions about this episode or any of the podcast! My support is always here.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message8 episodi
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Contenuto fornito da Immie Crabtree. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Immie Crabtree o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
This episode discusses the problems with the environment, such as plastic waste and climate change. In this episode, I answer people's questions that have been sent in by listeners who want to learn more about certain aspects of the climate emergency, such as "Why care about the environment?" and "What can I do as an individual to help save the planet?" Tune in to listen to my answers, facts and discussions around different aspects of being an eco-queen! Follow @_immielicious for yummy vegan recipes, and feel free to DM me at @immiecrabtree with any further questions about this episode or any of the podcast! My support is always here.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message8 episodi
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I'm back bambinos! Wow... a year and a half with no podcast episodes - dark, dark times, I know you all must've missed me. I've been mega busy and life got in the way, but here I am with a new episode. In this episode, I tell you all about what I've been up to recently, my new jobs, my acting career, and give you some kind words of advice on not caring about other people's judgements. I hope you enjoy this episode and look forward to more incoming episodes soon... (This podcast contains swearing). --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
In this episode, I interview The Creative Comfort Company, an arts in health organisation that focuses on using the arts to benefit people's physical or mental health. I am joined by the founders of the company, Beth Woolley and Molly Shepherd, who passionately discuss their projects, plans, goals and achievements within the organisation. I hope you enjoy listening to them as much as I did. You can find them here: Website: www.thecreativecomfortcompany.com Instagram: @creativecomfort_CIO Twitter: @cre4tivecomfort Podcast: https://anchor.fm/the-creative-comfort-company --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
The last "Saving The Planet" episode was very popular, so I'm back with another eco-friendly chat! This episode stars Pati Bialecka who owns the brand "Peanutbutterjellyco" (Find her page on Facebook!) We discuss zero waste/lower waste lifestyles and what we both do to be more eco-friendly. The discussions in this episode include: how to be more individually eco-conscious, how to reduce food waste and plastic waste, veganism, and more. Tune in to help save the world! (Mini TW: A few minor swear words are used). --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
In this episode, I am joined by Ben Church to discuss the topic of allergies and eczema. We delve into the struggles of living life with a skin condition and being allergic to a variety of things. Ben bravely talks about his experience with these subjects and how he has managed to cope with the daily difficulties they can present. --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
This episode discusses the problems with the environment, such as plastic waste and climate change. In this episode, I answer people's questions that have been sent in by listeners who want to learn more about certain aspects of the climate emergency, such as "Why care about the environment?" and "What can I do as an individual to help save the planet?" Tune in to listen to my answers, facts and discussions around different aspects of being an eco-queen! Follow @_immielicious for yummy vegan recipes, and feel free to DM me at @immiecrabtree with any further questions about this episode or any of the podcast! My support is always here. --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
This episode is a discussion about the unfamiliarity of maintaining a friendship during lockdown. Aneesh Banerjee joins me in this episode to talk about his experience during lockdown with being far away from his hometown where many of his friends and family members live. During this chat, Aneesh and I describe the strange relationship we have had to endure during the pandemic when we haven't been able to see much of each other. Tune in for relatable content, great stories and of course, plenty of giggles. --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
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Imogenation Time
1 The Effects of Bullying & School Trauma 1:13:24
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Riproduci in seguito Riproduci in seguito Liste Like Like aggiuntoThis episode is a discussion about following your dreams and building a career whilst dealing with an anxiety disorder. Featuring my lovely guest, Adam Smith, this episode of the Imagination Time series tackles myths that you can't be successful if you suffer with mental health problems, such as anxiety, panic attacks, and depression. Tune in to hear our stories about our journeys with anxiety and how we persevered through the tough times to get to where we are now. --- Send in a voice message: https://podcasters.spotify.com/pod/show/imogenationtime/message…
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