A Conversation Michele Bailey

Let's Talk with Che Marville

A month ago, Che had a chance to speak to the very busy CEO Michele Bailey about her new book, The Currency of Gratitude: Turning Small Gestures Into Powerful Business Results. Michele is the President and CEO of the award-winning Blazing Group, a communications agency founded in 1994 and her new company, My BIG IDEA®. Although she grew up worldwide, with a French Canadian Mother and Haitian Father, she chose to make her life in a small town in Ontario and built a world-class advertising agency that serves clients globally. Her dad was an economist, a world-class physician who spoke six languages, and she grew up with three competitive brothers. And although she was always shy, she also had a fierce need to prove herself, and from the age of eight, she started creating her little businesses. Candidly, she discusses how surviving a devastating employee betrayal almost cost her company, the disruption prepared her for the chaos of the pandemic and inspired her commitment to the value of spreading gratitude as a business tool. Her guiding light through the pandemic was keeping her team intact, looking after their clients and training business leaders in the faculties of gratitude. And she also shares who and what fueled her to take a chance on herself and how important is it to go where your energy will be replenished. Take a listen, tell us what you think and share the show.