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MacVoices #24133: NAB - Rob Walch of Libsyn On The State of Podcasting
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Manage episode 420629723 series 49214
From NAB in Las Vegas, Rob Walch, Vice President of Podcaster Relations for Libsyn, talks about the state and evolution of podcasting, including the significance of word-of-mouth marketing. We cover the advertising options open to podcasters, and ad placement within podcasts from both the effectiveness and listener engagement perspectives. Rob introduces Libsyn Ads for programmatic ad integration for their customers and highlights the importance of clear podcast titles for discoverability.
Show Notes:
Chapters:
00:02 Introduction at NAB with Libsyn.
03:18 Effective Ad Placement Strategies.
08:42 Optimizing Podcast Titles for Discoverability.
10:11 Pricing and Flexibility with Libsyn Hosting.
Support:
Become a MacVoices Patron on Patreon
http://patreon.com/macvoices
Enjoy this episode? Make a one-time donation with PayPal
Connect:
Twitter:
http://www.twitter.com/chuckjoiner
http://www.twitter.com/macvoices
Mastodon:
https://mastodon.cloud/@chuckjoiner
Facebook:
http://www.facebook.com/chuck.joiner
MacVoices Page on Facebook:
http://www.facebook.com/macvoices/
MacVoices Group on Facebook:
http://www.facebook.com/groups/macvoice
LinkedIn:
https://www.linkedin.com/in/chuckjoiner/
Instagram:
https://www.instagram.com/chuckjoiner/
Subscribe:
Audio in iTunes
Video in iTunes
Subscribe manually via iTunes or any podcatcher:
Audio: http://www.macvoices.com/rss/macvoicesrss
Video: http://www.macvoices.com/rss/macvoicesvideorss
502 episodi
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on June 14, 2024 20:18 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 420629723 series 49214
From NAB in Las Vegas, Rob Walch, Vice President of Podcaster Relations for Libsyn, talks about the state and evolution of podcasting, including the significance of word-of-mouth marketing. We cover the advertising options open to podcasters, and ad placement within podcasts from both the effectiveness and listener engagement perspectives. Rob introduces Libsyn Ads for programmatic ad integration for their customers and highlights the importance of clear podcast titles for discoverability.
Show Notes:
Chapters:
00:02 Introduction at NAB with Libsyn.
03:18 Effective Ad Placement Strategies.
08:42 Optimizing Podcast Titles for Discoverability.
10:11 Pricing and Flexibility with Libsyn Hosting.
Support:
Become a MacVoices Patron on Patreon
http://patreon.com/macvoices
Enjoy this episode? Make a one-time donation with PayPal
Connect:
Twitter:
http://www.twitter.com/chuckjoiner
http://www.twitter.com/macvoices
Mastodon:
https://mastodon.cloud/@chuckjoiner
Facebook:
http://www.facebook.com/chuck.joiner
MacVoices Page on Facebook:
http://www.facebook.com/macvoices/
MacVoices Group on Facebook:
http://www.facebook.com/groups/macvoice
LinkedIn:
https://www.linkedin.com/in/chuckjoiner/
Instagram:
https://www.instagram.com/chuckjoiner/
Subscribe:
Audio in iTunes
Video in iTunes
Subscribe manually via iTunes or any podcatcher:
Audio: http://www.macvoices.com/rss/macvoicesrss
Video: http://www.macvoices.com/rss/macvoicesvideorss
502 episodi
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