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MLP Episode 85: “SMYKM: How to Win Business through Human Connections” with Sam McKenna

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Contenuto fornito da PipelinePlus. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da PipelinePlus o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode of the Market Leader’s Podcast, David Ackert welcomes Samantha McKenna, founder of #samsales, for an insightful conversation centered around creating, leveraging, and maintaining relationships in a hyper-personalized way – by showing them that you truly know them. Samantha and David discuss a wide range of topics around this centralized issue, including: The hyper personalized approach AKA “Show Me You Know Me” (#SMYKM) Email frameworks around how to approach the buyer as a human Specific knowledge and awareness of the buyer as a member of an industry, executive decision maker, and most importantly- as a real person How to stay top of mind in an ever-accelerating age of information Intelligently leveraging LinkedIn to remain connected and relevant to your buyers And so many more insights and methods to assist in optimizing business development efforts
  continue reading

92 episodi

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Manage episode 381152363 series 1913300
Contenuto fornito da PipelinePlus. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da PipelinePlus o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
In this episode of the Market Leader’s Podcast, David Ackert welcomes Samantha McKenna, founder of #samsales, for an insightful conversation centered around creating, leveraging, and maintaining relationships in a hyper-personalized way – by showing them that you truly know them. Samantha and David discuss a wide range of topics around this centralized issue, including: The hyper personalized approach AKA “Show Me You Know Me” (#SMYKM) Email frameworks around how to approach the buyer as a human Specific knowledge and awareness of the buyer as a member of an industry, executive decision maker, and most importantly- as a real person How to stay top of mind in an ever-accelerating age of information Intelligently leveraging LinkedIn to remain connected and relevant to your buyers And so many more insights and methods to assist in optimizing business development efforts
  continue reading

92 episodi

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