Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker)

Marketing Technology Podcast by Marketing Guys

Contenuto fornito da Marketing Guys. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Marketing Guys o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

12M ago 17:14

MP3•Pagina principale dell'episodio

In this episode, Elias has a chat with author and keynote speaker Bryan Kramer. Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries.

Topics we cover:

The H2H (human2human) concept
How to be human in an automated world
The effects of over-automating your marketing
Identifying human touchpoints in the customer journey

LinkedIn Bryan: https://www.linkedin.com/in/bryanjkramer/

Website: https://bryankramer.com/

** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at clubmartech.com **

The Marketing Technology Podcast is brought to you by Marketing Guys, the #1 Martech agency in Europe.

If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl

110 episodi

#Tech #Business #Marketing #Marketing Guys