Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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Mike's Always Right: Adventures in the World of Creative Writing, Self Publishing and Marketing Fiction & Nonfiction Books
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Episode 4: Improving Yourself and Your Books, Finding Your Unfair Advantage and Going for Quality
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Holy moly! In this episode, Mike talks about his belief that poorly written and poorly formatted books written by scammers will eventually lose. Amazon wants the best books to rise to the top. Mike also urges listeners to find their "unfair advantage" and hone their skills to stand out in crowded markets.
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14 episodi