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Inside the Extended Stay Experience: Marketing Innovations with My Place Hotels
Manage episode 439449981 series 3560444
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Jeff Thomas is VP of Marketing at My Place Hotels. We chatted about the unique marketing strategies required for extended-stay hotels. Recorded during the My Place Hotels Annual Conference, this episode covers:
• How My Place leverages its brand website and OTAs to attract long-term guests.
• The importance of storytelling in creating an emotional connection with potential guests.
• New technologies like virtual tours to enhance customer online experiences.
• Insights on marketing to construction crews, nursing teams, and corporate contracts.
• Collaboration between marketing and national sales teams to capture high-value guests.
• Upcoming innovations and distribution channels at My Place Hotels. Tune in for an in-depth look at how to market extended stays in today’s competitive hospitality environment!
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