80/20 Podcast Marketing: Turn Your Limited Time Into Maximum Growth

Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies

Most podcasters waste their time on these tasks that will never lead to growth. Are you?

Producing a regular podcast is one of the most grueling, time-intensive forms of content creation in existence.

But what if 80% of the time you’re currently spending on your show isn’t actually contributing to growth?

In other words, what if you could get the same results while spending drastically less time on your show?

Or, what if you were to redirect that time towards higher leverage activities that actually did move the needle for growth?

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Topics Covered

00:00 Intro
02:13 Breaking Down the Numbers: Data on high-growth show time spends
08:39 What stood out from the categories of growth in the data?
11:19 Where to spend time when you’re first starting your show
19:18 Finding opportunities to improve your show in your daily life
20:48 Where to spend your time once your show has traction
29:00 Time-sucking tasks to ignore or eliminate
40:21 The ultimate amplifier of every hour you spend on your show
42:37 How much time are you spending on your show each week?

⭐️ Get a free podcast marketing audit with personalized recommendations to help you grow: https://podcastmarketingacademy.com/audit ⭐️

Resources

David Perrell: How I Write Podcast
Chat GPT
Everyone Hates Marketers
Ira Glass

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