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Contenuto fornito da Matt Valle. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Matt Valle o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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Episode #113: Wes Michael - Founder & CEO of Rare Patient Voice, Amateur Jingle Writer/Singer

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Contenuto fornito da Matt Valle. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Matt Valle o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Wes Michael is the founder and CEO of Rare Patient Voice, a 10-year old firm who empowers patients and caregivers to share their voices with the companies working to better their lives with new products, devices, and treatments. [To date, RPV has paid out over $13M in incentives to patients and caregivers – wow!!]

Wes started RPV after a successful research and brand management career at General Mills and McCormick and later with Kantar Health.

He shares his novel approach to starting RPV and the mutual benefits of RPV to both patients and companies. He also discusses his quirky approach to marketing which has him singing customized lyrics set to familiar tunes like The Beverly Hillbillies theme and 9 to 5 by Dolly Parton.

  continue reading

117 episodi

Artwork
iconCondividi
 
Manage episode 414786538 series 2992593
Contenuto fornito da Matt Valle. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Matt Valle o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

Wes Michael is the founder and CEO of Rare Patient Voice, a 10-year old firm who empowers patients and caregivers to share their voices with the companies working to better their lives with new products, devices, and treatments. [To date, RPV has paid out over $13M in incentives to patients and caregivers – wow!!]

Wes started RPV after a successful research and brand management career at General Mills and McCormick and later with Kantar Health.

He shares his novel approach to starting RPV and the mutual benefits of RPV to both patients and companies. He also discusses his quirky approach to marketing which has him singing customized lyrics set to familiar tunes like The Beverly Hillbillies theme and 9 to 5 by Dolly Parton.

  continue reading

117 episodi

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