))
Season B - Ep. 7: Francois Laborie, President at Cognite North America, on bringing a European SaaS to the US market
Manage episode 338812651 series 3248051
Contenuto fornito da Aznaur Midov. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Aznaur Midov o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Francois shared his experience of bringing the Norway-based Cognite to the US market, discussed the most significant challenges he has faced along the way, and compared corporate cultures in the US and Europe.
BIO
Dr. Francois Laborie is the President of Cognite North America, overseeing Cognite’s expansion and operations in the US, Canada, and Latin America. He has had an extensive career in the technology industry, serving in both research and executive roles. Francois has been at the heart of the transformation of the media industry through technology. He spent 11 years as COO and CCO of Vizrt, where he focused on disrupting journalism by empowering media content creators with visual storytelling tools. Before that, Francois managed research projects on collective decision-making and human-computer interfaces at the Airbus Group Corporate Research Center.
TIMESTAMPS
01:00 Francois and Cognite
06:15 Competition with internally built systems
08:40 Go-To-Market Strategy
11:40 Reception of Cognite by US and EU clients
15:35 Selecting sales personnel
19:30 Comparing corporate cultures in the US and Europe
20:20 Involvements of investors
23:30 Long-term vision for Cognite
Season B is Sponsored by CELIGO, IPaaS for Mid-Market companies.
SIGN UP at https://www.saashimi.cloud to receive transcripts of the interviews and news about upcoming guests and events.
Support this podcast at — https://redcircle.com/saashimi/donations
41 episodi
Condividi
