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Contenuto fornito da Alan Smith. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alan Smith o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Contenuto fornito da Alan Smith. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alan Smith o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Podcast ini ngebahas atau ngomongin tentang hal-hal yang terjadi di sekitar kita, yang mungkin sedang kamu rasakan, yang mungkin saja kamu lagi butuh jawaban atau second opinion terhadap suatu permasalahan, yang mungkin semua orang pernah ngalamin.
Contenuto fornito da Alan Smith. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Alan Smith o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
Podcast ini ngebahas atau ngomongin tentang hal-hal yang terjadi di sekitar kita, yang mungkin sedang kamu rasakan, yang mungkin saja kamu lagi butuh jawaban atau second opinion terhadap suatu permasalahan, yang mungkin semua orang pernah ngalamin.
Inti dan pada akhirnya pertanyaan misteri yang tertanam dalam pikiran selama hidup saya terjawab sudah. Kini saya sudah paham dan mengerti arti lagu dari Lemon Tree dan blue blue sky nya. For any inquiries, send me email to sabtupagipodcast@outlook.com.
Episode kali ini ngebahas soal bungkus-membungkus, fetish, BDSM dan hubungan antar manusia dalam satu komitmen. Kalau punya pertanyaan dan tanggapan boleh disampaikan ke sabtupagipodcast@outlook.com.
Pertanyaan-pertanyaan yang saya utarakan dalam podcast kali ini mungkin saja sempat mampir di benak rekan digital semua. Pertanyaan receh namun kita bisa menilai cara menjawab seseorang dan bagaimana seseorang tersebut menggiring opininya untuk dapat diterima oleh si penanya. Jika ada yang ingin disampaikan boleh banget dikirimkan ke email sabtupagipodcast@outlook.com. Feedback yang masuk sangat berarti bagi kemajuan podcast saya ini. Selamat mendengarkan.…
Hai Rekan Digital. It's been long time. Sabtupagi Podcast ini kembali mengudara setelah mati suri. Episode ini ngobrolin tentang menghadapi masa pandemi, netflix, Korean Drama, Traveling dan banyak lagi. Kalau pengen ngobrol atau kolaborasi, hit me up at sabtupagipodcast@outlook.com
Yaa.. Hidup itu penuh dengan pilihan, seperti juga memilih dengan siapa kita menghabiskan waktu. Terutama waktu luang yang keberadaannya sangat berharga, karena di saat itulah kita benar-benar menjadi diri kita sendiri, lepas dari tuntutan pekerjaan. Hit me at sabtupagipodcast@outlook.com
Ini podcast edisi perdana. Tak kenal maka Tata Young. Tata Young maka tatinta. Aih! If you have anything to discuss with me atau perlu tempat buat mencurahkan isi hati, boleh banget kirim unek-unek kamu via sabtupagipodcast@outlook.com
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